Bakery in China

Date: September 22, 2010
Pages: 112
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: BDBA92411C5EN
Leaflet:

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The breakfast cereals sector is still emerging in China mainly due to the nature of consumption habits of Chinese consumers. The acceptance of breakfast cereals is still relatively lower than Chinese traditional breakfast options. However, after several years of campaigns by some of the key international companies to inform and educate Chinese consumers about breakfast cereals, with an emphasis on its health benefits, it has become an attractive option to an increasing number of local consumers...

Euromonitor International's Breakfast Cereals in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.

Product coverage: Bread, Cakes, Hot Cereals, Pastries, RTE Cereals, Savoury Biscuits and Crackers, Sweet Biscuits.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Breakfast Cereals market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts Globalwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Bakery in China
Euromonitor International
September 2010

LIST OF CONTENTS AND TABLES

Executive Summary
Better Growth for the Review Period As A Whole
Health and Wellness Trend Continues To Characterise New Launches
Domestic Players Remain Strong
Dynamic Retailing Landscape Provides Better Opportunities for Packaged Food
Healthy Value Growth Is Expected Over the Forecast Period
Key Trends and Developments
Rapid Development of Retailing Industry Affects the Packaged Food Market
Mergers and Acquisitions Enable Cash-rich Companies Consolidate and Expand
New Launches Focus Explicitly on Health and Wellness
Post-melamine Recovery
Internet Retailing Becomes An Emerging Channel
Territory Key Trends and Developments
East China
Mid China
North and Northeast China
Northwest China
South China
Southwest China
Market Data
  Table 1 Sales of Packaged Food by Category: Volume 2005-2010
  Table 2 Sales of Packaged Food by Category: Value 2005-2010
  Table 3 Sales of Packaged Food by Category: % Volume Growth 2005-2010
  Table 4 Sales of Packaged Food by Category: % Value Growth 2005-2010
  Table 5 Sales of Packaged Food by Region: Value 2005-2010
  Table 6 Sales of Packaged Food by Region: % Value Growth 2005-2010
  Table 7 GBO Shares of Packaged Food 2005-2009
  Table 8 NBO Shares of Packaged Food 2005-2009
  Table 9 NBO Brand Shares of Packaged Food 2006-2009
  Table 10 Penetration of Private Label by Category 2005-2009
  Table 11 Sales of Packaged Food by Distribution Format: % Analysis 2005-2010
  Table 12 Sales of Packaged Food by Category and Distribution Format: % Analysis 2010
  Table 13 Forecast Sales of Packaged Food by Category: Volume 2010-2015
  Table 14 Forecast Sales of Packaged Food by Category: Value 2010-2015
  Table 15 Forecast Sales of Packaged Food by Category: % Volume Growth 2010-2015
  Table 16 Forecast Sales of Packaged Food by Category: % Value Growth 2010-2015
Foodservice - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 17 Foodservice Sales of Packaged Food by Category: Volume 2005-2010
  Table 18 Foodservice Sales of Packaged Food by Category: % Volume Growth 2005-2010
  Table 19 Forecast Foodservice Sales of Packaged Food by Category: Volume 2010-2015
  Table 20 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2010-2015
Impulse and Indulgence Products - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 21 Sales of Impulse and Indulgence Products by Category: Volume 2005-2010
  Table 22 Sales of Impulse and Indulgence Products by Category: Value 2005-2010
  Table 23 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2005-2010
  Table 24 Sales of Impulse and Indulgence Products by Category: % Value Growth 2005-2010
  Table 25 Company Shares of Impulse and Indulgence Products 2005-2009
  Table 26 Brand Shares of Impulse and Indulgence Products 2006-2009
  Table 27 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2010-2015
  Table 28 Forecast Sales of Impulse and Indulgence Products by Category: Value 2010-2015
  Table 29 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2010-2015
  Table 30 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2010-2015
Nutrition/staples - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 31 Sales of Nutrition/Staples by Category: Volume 2005-2010
  Table 32 Sales of Nutrition/Staples by Category: Value 2005-2010
  Table 33 Sales of Nutrition/Staples by Category: % Volume Growth 2005-2010
  Table 34 Sales of Nutrition/Staples by Category: % Value Growth 2005-2010
  Table 35 Company Shares of Nutrition/Staples 2005-2009
  Table 36 Brand Shares of Nutrition/Staples 2006-2009
  Table 37 Forecast Sales of Nutrition/Staples by Category: Volume 2010-2015
  Table 38 Forecast Sales of Nutrition/Staples by Category: Value 2010-2015
  Table 39 Forecast Sales of Nutrition/Staples by Category: % Volume Growth 2010-2015
  Table 40 Forecast Sales of Nutrition/Staples by Category: % Value Growth 2010-2015
Meal Solutions - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 41 Sales of Meal Solutions by Category: Volume 2005-2010
  Table 42 Sales of Meal Solutions by Category: Value 2005-2010
  Table 43 Sales of Meal Solutions by Category: % Volume Growth 2005-2010
  Table 44 Sales of Meal Solutions by Category: % Value Growth 2005-2010
  Table 45 Company Shares of Meal Solutions 2005-2009
  Table 46 Brand Shares of Meal Solutions 2006-2009
  Table 47 Forecast Sales of Meal Solutions by Category: Volume 2010-2015
  Table 48 Forecast Sales of Meal Solutions by Category: Value 2010-2015
  Table 49 Forecast Sales of Meal Solutions by Category: % Volume Growth 2010-2015
  Table 50 Forecast Sales of Meal Solutions by Category: % Value Growth 2010-2015
Definitions
  Summary 1 Research Sources
Baixiang Food Group
Strategic Direction
Key Facts
  Summary 2 Baixiang Food Group: Key Facts
Company Background
Production
Competitive Positioning
  Summary 3 Baixiang Food Group: Competitive Position 2009
Bright Dairy & Food Co Ltd
Strategic Direction
Key Facts
  Summary 4 Bright Dairy & Food Co Ltd: Key Facts
  Summary 5 Bright Dairy & Food Co Ltd: Operational Indicators
Company Background
Production
Competitive Positioning
  Summary 6 Bright Dairy & Food Co Ltd: Competitive Position 2009
China National Cereals, Oils & Foodstuffs Imp & Exp Corp (cofco)
Strategic Direction
Key Facts
  Summary 7 China National Cereals, Oils & Foodstuffs Imp & Exp Corp (COFCO): Key Facts
  Summary 8 China National Cereals, Oils & Foodstuffs Imp & Exp Corp (COFCO): Operational Indicators
Company Background
Production
Competitive Positioning
China Yurun Food Industry Group Co Ltd
Strategic Direction
Key Facts
  Summary 9 China Yurun Food Industry Group Co Ltd: Key Facts
  Summary 10 China Yurun Food Industry Group Co Ltd: Operational Indicators
Company Background
Production
Competitive Positioning
Dongguan Hsu-fu-chi Food Co Ltd
Strategic Direction
Key Facts
  Summary 11 Dongguan Hsu-Fu-Chi Food Co Ltd: Key Facts
  Summary 12 Dongguan Hsu-Fu-Chi Food Co Ltd: Operational Indicators (unit: RMB million)
Company Background
Production
Competitive Positioning
  Summary 13 Dongguan Hsu-Fu-Chi Food Co Ltd: Competitive Position 2009
Green's Bioengineering (shenzhen) Co Ltd
Strategic Direction
Key Facts
  Summary 14 Green's Bioengineering (Shenzhen) Co Ltd: Key Facts
Company Background
Production
Competitive Positioning
Inner Mongolia Mengniu Dairy Industry (group) Co Ltd
Strategic Direction
Key Facts
  Summary 15 Inner Mongolia Mengniu Group: Key Facts
  Summary 16 Inner Mongolia Mengniu Group: Operational Indicators
Company Background
Production
  Summary 17 Inner Mongolia Mengniu Group: Production Statistics 2009
Competitive Positioning
  Summary 18 Inner Mongolia Mengniu Group: Competitive Position 2009
Inner Mongolia Yili Industrial Group Co Ltd
Strategic Direction
Key Facts
  Summary 19 Inner Mongolia Yili Industrial Group Co Ltd: Key Facts
  Summary 20 Inner Mongolia Yili Industrial Group Co Ltd: Operational Indicators
Company Background
Production
Competitive Positioning
  Summary 21 Inner Mongolia Yili Industrial Group Co Ltd: Competitive Position 2009
Lee Kum Kee (guangzhou) Food Co Ltd
Strategic Direction
Key Facts
  Summary 22 Lee Kum Kee (Guangzhou) Food Co Ltd: Key Facts
Company Background
Production
Competitive Positioning
Shineway Group
Strategic Direction
Key Facts
  Summary 23 Shineway Group: Key Facts
  Summary 24 Shineway Group: Operational Indicators
Company Background
Production
Competitive Positioning
  Summary 25 Shineway Group: Competitive Position 2009
Synear Food Holdings Ltd
Strategic Direction
Key Facts
  Summary 26 Synear Food Holdings Ltd: Key Facts
  Summary 27 Synear Food Holdings Ltd: Operational Indicators
Company Background
Production
Competitive Positioning
  Summary 28 Henan Synear Food Holdings Ltd: Competitive Position 2009
Ting Hsin International Group
Strategic Direction
Key Facts
  Summary 29 Ting Hsin International Group: Key Facts
  Summary 30 Ting Hsin International Group: Operational Indicators
Company Background
Production
Competitive Positioning
  Summary 31 Ting Hsin International Group: Competitive Position 2009
Want Want Group
Strategic Direction
Key Facts
  Summary 32 Want Want Group: Key Facts
  Summary 33 Want Want Group: Operational Indicators
Company Background
Production
Competitive Positioning
  Summary 34 Want Want Group: Competitive Position 2009
Yihai Kerry Oils & Grains (china) Co Ltd
Strategic Direction
Key Facts
  Summary 35 Yihai Kerry Oils & Grains (China) Co Ltd: Key Facts
Company Background
Production
Competitive Positioning
  Summary 36 Yihai Kerry Oils & Grains (China) Co Ltd: Competitive Position 2009
Zhengzhou Sanquan Food Co Ltd
Strategic Direction
Key Facts
  Summary 37 Zhengzhou Sanquan Food Co Ltd: Key Facts
  Summary 38 Zhengzhou Sanquan Food Co Ltd: Operational Indicators
Company Background
Production
  Summary 39 Zhengzhou Sanquan Food Co Ltd: Production Statistics 2009
Competitive Positioning
  Summary 40 Zhengzhou Sanquan Food Co Ltd: Competitive Position 2009
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 51 Sales of Baked Goods by Category: Volume 2005-2010
  Table 52 Sales of Baked Goods by Category: Value 2005-2010
  Table 53 Sales of Baked Goods by Category: % Volume Growth 2005-2010
  Table 54 Sales of Baked Goods by Category: % Value Growth 2005-2010
  Table 55 Packaged/Industrial Bread by Type: % Value Breakdown 2005-2010
  Table 56 Unpackaged/Artisanal Bread: In-store Bakery Sales 2005-2010
  Table 57 Pastries by Type: % Value Breakdown 2005-2010
  Table 58 Packaged/Industrial Cakes: Single Portion vs Multi-pack % Breakdown by Type 2005-2010
  Table 59 Baked Goods Company Shares 2005-2009
  Table 60 Baked Goods Brand Shares 2006-2009
  Table 61 Sales of Baked Goods by Distribution Format: % Analysis 2005-2010
  Table 62 Forecast Sales of Baked Goods by Category: Volume 2010-2015
  Table 63 Forecast Sales of Baked Goods by Category: Value 2010-2015
  Table 64 Forecast Sales of Baked Goods by Category: % Volume Growth 2010-2015
  Table 65 Forecast Sales of Baked Goods by Category: % Value Growth 2010-2015
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 66 Sales of Biscuits by Category: Volume 2005-2010
  Table 67 Sales of Biscuits by Category: Value 2005-2010
  Table 68 Sales of Biscuits by Category: % Volume Growth 2005-2010
  Table 69 Sales of Biscuits by Category: % Value Growth 2005-2010
  Table 70 Biscuits Company Shares 2005-2009
  Table 71 Biscuits Brand Shares 2006-2009
  Table 72 Sales of Biscuits by Distribution Format: % Analysis 2005-2010
  Table 73 Forecast Sales of Biscuits by Category: Volume 2010-2015
  Table 74 Forecast Sales of Biscuits by Category: Value 2010-2015
  Table 75 Forecast Sales of Biscuits by Category: % Volume Growth 2010-2015
  Table 76 Forecast Sales of Biscuits by Category: % Value Growth 2010-2015
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 77 Sales of Breakfast Cereals by Category: Volume 2005-2010
  Table 78 Sales of Breakfast Cereals by Category: Value 2005-2010
  Table 79 Sales of Breakfast Cereals by Category: % Volume Growth 2005-2010
  Table 80 Sales of Breakfast Cereals by Category: % Value Growth 2005-2010
  Table 81 Breakfast Cereals Company Shares 2005-2009
  Table 82 Breakfast Cereals Brand Shares 2006-2009
  Table 83 Sales of Breakfast Cereals by Distribution Format: % Analysis 2005-2010
  Table 84 Forecast Sales of Breakfast Cereals by Category: Volume 2010-2015
  Table 85 Forecast Sales of Breakfast Cereals by Category: Value 2010-2015
  Table 86 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2010-2015
  Table 87 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2010-2015
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