Bakery in Belgium

Date: September 22, 2010
Pages: 93
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: BB29F0712A7EN
Leaflet:

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Opinions and sources differ regarding the development of bread consumption in 2009 and 2010. According to some sources and traditional bakers, the consumption of baked goods and more particularly bread has increased very slightly in volume in Belgium in 2010. Sales in this area are governed by a trend toward simpler, more natural and less expensive products. Consumers seek the best value for money in baked goods, focusing on bread. Some grocery retailers questioned this analysis however.

Euromonitor International's Baked Goods in Belgium report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.

Product coverage: Bread, Cakes, Hot Cereals, Pastries, RTE Cereals, Savoury Biscuits and Crackers, Sweet Biscuits.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Baked Goods market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts Globalwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Bakery in Belgium
Euromonitor International
September 2010

LIST OF CONTENTS AND TABLES

Executive Summary
Weak Signs of Improvement in Packaged Food
Logical Slowdown for Impulse Products But Surprisingly for Nutrition/staples Too
Private Label Products Find New Angles of Attack
Supermarket Chains Forge Ahead, Discounters Miss the Chance
Strong Competition Should Result in Meagre Growth
Key Trends and Developments
Crisis Is Still Here in Packaged Food
Growing Need To Save Time and Money
Back To Roots at Home
Health and Wellness Becomes Increasingly Simple and Natural
A-brands Not Really Favoured by the Counter-attack of Supermarkets
Market Data
  Table 1 Sales of Packaged Food by Category: Volume 2005-2010
  Table 2 Sales of Packaged Food by Category: Value 2005-2010
  Table 3 Sales of Packaged Food by Category: % Volume Growth 2005-2010
  Table 4 Sales of Packaged Food by Category: % Value Growth 2005-2010
  Table 5 GBO Shares of Packaged Food 2005-2009
  Table 6 NBO Shares of Packaged Food 2005-2009
  Table 7 NBO Brand Shares of Packaged Food 2006-2009
  Table 8 Penetration of Private Label by Category 2005-2009
  Table 9 Sales of Packaged Food by Distribution Format: % Analysis 2005-2010
  Table 10 Sales of Packaged Food by Category and Distribution Format: % Analysis 2010
  Table 11 Forecast Sales of Packaged Food by Category: Volume 2010-2015
  Table 12 Forecast Sales of Packaged Food by Category: Value 2010-2015
  Table 13 Forecast Sales of Packaged Food by Category: % Volume Growth 2010-2015
  Table 14 Forecast Sales of Packaged Food by Category: % Value Growth 2010-2015
Foodservice - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 15 Foodservice Sales of Packaged Food by Category: Volume 2005-2010
  Table 16 Foodservice Sales of Packaged Food by Category: % Volume Growth 2005-2010
  Table 17 Forecast Foodservice Sales of Packaged Food by Category: Volume 2010-2015
  Table 18 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2010-2015
Impulse and Indulgence Products - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 19 Sales of Impulse and Indulgence Products by Category: Volume 2005-2010
  Table 20 Sales of Impulse and Indulgence Products by Category: Value 2005-2010
  Table 21 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2005-2010
  Table 22 Sales of Impulse and Indulgence Products by Category: % Value Growth 2005-2010
  Table 23 Company Shares of Impulse and Indulgence Products 2005-2009
  Table 24 Brand Shares of Impulse and Indulgence Products 2006-2009
  Table 25 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2010-2015
  Table 26 Forecast Sales of Impulse and Indulgence Products by Category: Value 2010-2015
  Table 27 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2010-2015
  Table 28 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2010-2015
Nutrition/staples - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 29 Sales of Nutrition/Staples by Category: Volume 2005-2010
  Table 30 Sales of Nutrition/Staples by Category: Value 2005-2010
  Table 31 Sales of Nutrition/Staples by Category: % Volume Growth 2005-2010
  Table 32 Sales of Nutrition/Staples by Category: % Value Growth 2005-2010
  Table 33 Company Shares of Nutrition/Staples 2005-2009
  Table 34 Brand Shares of Nutrition/Staples 2006-2009
  Table 35 Forecast Sales of Nutrition/Staples by Category: Volume 2010-2015
  Table 36 Forecast Sales of Nutrition/Staples by Category: Value 2010-2015
  Table 37 Forecast Sales of Nutrition/Staples by Category: % Volume Growth 2010-2015
  Table 38 Forecast Sales of Nutrition/Staples by Category: % Value Growth 2010-2015
Meal Solutions - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 39 Sales of Meal Solutions by Category: Volume 2005-2010
  Table 40 Sales of Meal Solutions by Category: Value 2005-2010
  Table 41 Sales of Meal Solutions by Category: % Volume Growth 2005-2010
  Table 42 Sales of Meal Solutions by Category: % Value Growth 2005-2010
  Table 43 Company Shares of Meal Solutions 2005-2009
  Table 44 Brand Shares of Meal Solutions 2006-2009
  Table 45 Forecast Sales of Meal Solutions by Category: Volume 2010-2015
  Table 46 Forecast Sales of Meal Solutions by Category: Value 2010-2015
  Table 47 Forecast Sales of Meal Solutions by Category: % Volume Growth 2010-2015
  Table 48 Forecast Sales of Meal Solutions by Category: % Value Growth 2010-2015
Definitions
  Summary 1 Research Sources
Barry Callebaut Group
Strategic Direction
Key Facts
  Summary 2 Barry Callebaut Group: Key Facts
  Summary 3 Barry Callebaut Group: Operational Indicators
Company Background
Production
  Summary 4 Barry Callebaut Group: Production Statistics 2009
Competitive Positioning
  Summary 5 Barry Callebaut Group (GBO Level): Competitive Position 2009
Boulangerie La Lorraine NV SA
Strategic Direction
Key Facts
  Summary 6 Boulangerie La Lorraine NV SA: Key Facts
  Summary 7 Boulangerie La Lorraine NV SA: Operational Indicators
Company Background
Production
  Summary 8 Boulangerie La Lorraine: Production 2009
Competitive Positioning
  Summary 9 Boulangerie La Lorraine NV SA: Competitive Position 2009
Danone Nv/sa
Strategic Direction
Key Facts
  Summary 10 Danone NV/SA: Key Facts
  Summary 11 Danone NV/SA: Operational Indicators1
Company Background
Production
  Summary 12 Danone NV/SA: Production Statistics 2009
Competitive Positioning
Lotus Bakeries NV
Strategic Direction
Key Facts
  Summary 13 Lotus Bakeries BV: Key Facts
  Summary 14 Lotus Bakeries BV: Operational Indicators
Company Background
Production
  Summary 15 Lotus Bakeries BV: Production 2009
Competitive Positioning
  Summary 16 Lotus Bakeries BV: Competitive Position 2009
Materne-confilux SA
Strategic Direction
Key Facts
  Summary 17 Materne-Confilux SA: Key Facts
  Summary 18 Materne-Confilux SA: Operational Indicators
Company Background
Production
  Summary 19 Materne-Confilux SA: Production Statistics 2009
Competitive Positioning
  Summary 20 Materne-Confilux SA: Competitive Position 2009
Nestlé Catering Service SA
Strategic Direction
Key Facts
  Summary 21 Nestlé Catering Services SA: Key Facts
Company Background
Production
  Summary 22 Nestlé Catering Services SA: Production Statistics 2009
Competitive Positioning
Quintens Bakkerij NV SA
Strategic Direction
Key Facts
  Summary 23 Quintens Bakkerij NV SA: Key Facts
  Summary 24 Quintens Bakkerij NV SA: Operational Indicators
Company Background
Production
  Summary 25 Q-Bakeries Belgium: Production 2009
Competitive Positioning
  Summary 26 Quintens Bakkerij NV SA: Competitive Position 2009
Ter Beke NV
Strategic Direction
Key Facts
  Summary 27 Ter Beke NV: Key Facts
  Summary 28 Ter Beke NV: Operational Indicators
Company Background
Production
  Summary 29 Ter Beke NV: Production 2009
Competitive Positioning
  Summary 30 Ter Beke NV: Competitive Position 2009
Unilever Foodsolutions Belgique
Strategic Direction
Key Facts
  Summary 31 Unilever Belgium: Key Facts
  Summary 32 Unilever Belgium: Operational Indicators1
Company Background
Production
Competitive Positioning
Vandemoortele NV
Strategic Direction
Key Facts
  Summary 33 Vandemoortele NV: Key Facts
  Summary 34 Vandemoortele NV: Operational Indicators1
Company Background
Production
  Summary 35 Vandemoortele NV: Production Statistics 2009
Competitive Positioning
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 49 Sales of Baked Goods by Category: Volume 2005-2010
  Table 50 Sales of Baked Goods by Category: Value 2005-2010
  Table 51 Sales of Baked Goods by Category: % Volume Growth 2005-2010
  Table 52 Sales of Baked Goods by Category: % Value Growth 2005-2010
  Table 53 Packaged/Industrial Bread by Type: % Value Breakdown 2005-2010
  Table 54 Packaged/Industrial Cakes: Single Portion vs Multi-pack % Breakdown by Type 2005-2010
  Table 55 Baked Goods Company Shares 2005-2009
  Table 56 Baked Goods Brand Shares 2006-2009
  Table 57 Sales of Baked Goods by Distribution Format: % Analysis 2005-2010
  Table 58 Forecast Sales of Baked Goods by Category: Volume 2010-2015
  Table 59 Forecast Sales of Baked Goods by Category: Value 2010-2015
  Table 60 Forecast Sales of Baked Goods by Category: % Volume Growth 2010-2015
  Table 61 Forecast Sales of Baked Goods by Category: % Value Growth 2010-2015
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 62 Sales of Biscuits by Category: Volume 2005-2010
  Table 63 Sales of Biscuits by Category: Value 2005-2010
  Table 64 Sales of Biscuits by Category: % Volume Growth 2005-2010
  Table 65 Sales of Biscuits by Category: % Value Growth 2005-2010
  Table 66 Biscuits Company Shares 2005-2009
  Table 67 Biscuits Brand Shares 2006-2009
  Table 68 Sales of Biscuits by Distribution Format: % Analysis 2005-2010
  Table 69 Forecast Sales of Biscuits by Category: Volume 2010-2015
  Table 70 Forecast Sales of Biscuits by Category: Value 2010-2015
  Table 71 Forecast Sales of Biscuits by Category: % Volume Growth 2010-2015
  Table 72 Forecast Sales of Biscuits by Category: % Value Growth 2010-2015
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 73 Sales of Breakfast Cereals by Category: Volume 2005-2010
  Table 74 Sales of Breakfast Cereals by Category: Value 2005-2010
  Table 75 Sales of Breakfast Cereals by Category: Value 2005-2010
  Table 76 Sales of Breakfast Cereals by Category: % Volume Growth 2005-2010
  Table 77 Sales of Breakfast Cereals by Category: % Value Growth 2005-2010
  Table 78 Breakfast Cereals Company Shares 2005-2009
  Table 79 Breakfast Cereals Brand Shares 2006-2009
  Table 80 Sales of Breakfast Cereals by Distribution Format: % Analysis 2005-2010
  Table 81 Forecast Sales of Breakfast Cereals by Category: Volume 2010-2015
  Table 82 Forecast Sales of Breakfast Cereals by Category: Value 2010-2015
  Table 83 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2010-2015
  Table 84 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2010-2015
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