Baby Food in Iran

September 2016 | 24 pages | ID: B8841F5DE61EN
Euromonitor International Ltd

Abstracts

Baby food was influenced by a number of contrasting factors in 2016. According to many official statistics, the birth rate is declining and reached 1.6% in 2016, while it was above 2.2% in 2000. This means that the potential consumer base for baby food products declined continuously over the last 16 years to 2016, which continued to negatively affected demand in 2016. However, this category recorded strong growth rates due to improved availability and greater awareness among shoppers, as well...

Euromonitor International's Baby Food in Iran report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Dried Baby Food, Milk Formula, Other Baby Food, Prepared Baby Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Baby Food market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Sales of Baby Food by Category: Volume 2011-2016
  Table 2 Sales of Baby Food by Category: Value 2011-2016
  Table 3 Sales of Baby Food by Category: % Volume Growth 2011-2016
  Table 4 Sales of Baby Food by Category: % Value Growth 2011-2016
  Table 5 NBO Company Shares of Baby Food: % Value 2012-2016
  Table 6 LBN Brand Shares of Baby Food: % Value 2013-2016
  Table 7 Distribution of Baby Food by Format: % Value 2011-2016
  Table 8 Forecast Sales of Baby Food by Category: Volume 2016-2021
  Table 9 Forecast Sales of Baby Food by Category: Value 2016-2021
  Table 10 Forecast Sales of Baby Food by Category: % Volume Growth 2016-2021
  Table 11 Forecast Sales of Baby Food by Category: % Value Growth 2016-2021
Executive Summary
Low Base and Relatively Young Population Are the Main Drivers for Growth
More-stable Economic Situation Results in A Better Performance in 2016
Artisanal Products Dominant in A Highly Fragmented Category
Independent Small Grocers Continues To Be the Dominant Distribution Channel in the Absence of Giant Multinational Retailers
Outlook Is Very Promising Over the Forecast Period
Foodservice: Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 12 Foodservice Sales of Packaged Food by Category: Volume 2011-2016
  Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2011-2016
  Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2016-2021
  Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2016-2021
Market Data
  Table 16 Sales of Packaged Food by Category: Volume 2011-2016
  Table 17 Sales of Packaged Food by Category: Value 2011-2016
  Table 18 Sales of Packaged Food by Category: % Volume Growth 2011-2016
  Table 19 Sales of Packaged Food by Category: % Value Growth 2011-2016
  Table 20 GBO Company Shares of Packaged Food: % Value 2012-2016
  Table 21 NBO Company Shares of Packaged Food: % Value 2012-2016
  Table 22 LBN Brand Shares of Packaged Food: % Value 2013-2016
  Table 23 Distribution of Packaged Food by Format: % Value 2011-2016
  Table 24 Distribution of Packaged Food by Format and Category: % Value 2016
  Table 25 Forecast Sales of Packaged Food by Category: Volume 2016-2021
  Table 26 Forecast Sales of Packaged Food by Category: Value 2016-2021
  Table 27 Forecast Sales of Packaged Food by Category: % Volume Growth 2016-2021
  Table 28 Forecast Sales of Packaged Food by Category: % Value Growth 2016-2021
Definitions
Sources
  Summary 1 Research Sources