Baby Food in Bulgaria

August 2024 | 23 pages | ID: BAD0B2A3D9BEN
Euromonitor International Ltd

Abstracts

Baby food in Bulgaria developed positively in 2024 both in volume and current value terms, mainly due to growing consumer awareness about the benefits of industrial baby food in terms of the nutritional value they offer babies and the convenience factor. Additionally, 2023 was the first year in ten years with a positive birth rate in Bulgaria, which further contributed to the growth of the baby food category. As a result, powder standard milk formula was one of the fastest-growing subcategories.

Euromonitor International's Baby Food in Bulgaria report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2028, clearly indicating how the market is expected to change.

Product coverage: Dried Baby Food, Milk Formula, Other Baby Food, Prepared Baby Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Baby Food market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Baby Food in Bulgaria
Euromonitor International
August 2024

LIST OF CONTENTS AND TABLES

BABY FOOD IN BULGARIA
KEY DATA FINDINGS

2024 DEVELOPMENTS

Positive performance for baby food in Bulgaria in 2024
The widening range of baby food ingredients piques interest
Organic baby food benefits from increased private label penetration
PROSPECTS AND OPPORTUNITIES
Positive outlook expected for the category over the forecast period
Private label ranges will continue to attract interest from local consumers
Hipp set to maintain category lead with broad portfolio of products
CATEGORY DATA
Table 1 Sales of Baby Food by Category: Volume 2019-2024
Table 2 Sales of Baby Food by Category: Value 2019-2024
Table 3 Sales of Baby Food by Category: % Volume Growth 2019-2024
Table 4 Sales of Baby Food by Category: % Value Growth 2019-2024
Table 5 Sales of Growing-Up Milk Formula by Age: % Value 2019-2024
Table 6 NBO Company Shares of Baby Food: % Value 2020-2024
Table 7 LBN Brand Shares of Baby Food: % Value 2021-2024
Table 8 Distribution of Baby Food by Format: % Value 2019-2024
Table 9 Forecast Sales of Baby Food by Category: Volume 2024-2029
Table 10 Forecast Sales of Baby Food by Category: Value 2024-2029
Table 11 Forecast Sales of Baby Food by Category: % Volume Growth 2024-2029
Table 12 Forecast Sales of Baby Food by Category: % Value Growth 2024-2029
DAIRY PRODUCTS AND ALTERNATIVES IN BULGARIA
EXECUTIVE SUMMARY
Dairy products and alternatives in 2024: The big picture
Key trends in 2024
Competitive Landscape
Channel developments
What next for dairy products and alternatives?
MARKET DATA
Table 13 Sales of Dairy Products and Alternatives by Category: Value 2019-2024
Table 14 Sales of Dairy Products and Alternatives by Category: % Value Growth 2019-2024
Table 15 NBO Company Shares of Dairy Products and Alternatives: % Value 2020-2024
Table 16 LBN Brand Shares of Dairy Products and Alternatives: % Value 2021-2024
Table 17 Penetration of Private Label by Category: % Value 2019-2024
Table 18 Distribution of Dairy Products and Alternatives by Format: % Value 2019-2024
Table 19 Forecast Sales of Dairy Products and Alternatives by Category: Value 2024-2029
Table 20 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources