Research Report on Samsung in Kuwait (3000 words)
Research paper- IMPACT OF BRANDING STRATEGIES ON CONSUMER BUYING BEHAVIOR IN FMCD OF SAMSUNG IN KUWAIT (3000 words)
1-INTRODUCTION
1.1-Back ground
1.2 Research Question
1.3 Research Objective
1.4-Research method
1.5 Where and When Research was conducted?
1.6 Describe Sampling methods
1.7 Who will be the sample and population?
1.8 Describe the data collected
2- SURVEY ANALYSIS
have you purchased Samsung durable goods
From which age group you belong?
my most favorite FMCD brand is
Which of these has most impact on making decision to purchase
There is a strong link of consumer strategies of branding on purchase attitude of clients
rate frequency of buying FMCD(1-5)
3- CONCLUSION
4-RECOMMENDATIONS
4.1- Strategies
4.2-Respondants Recommendations
Appendix
Excel Sheet
Questionnaire
References
1.1-Back ground
1.2 Research Question
1.3 Research Objective
1.4-Research method
1.5 Where and When Research was conducted?
1.6 Describe Sampling methods
1.7 Who will be the sample and population?
1.8 Describe the data collected
2- SURVEY ANALYSIS
have you purchased Samsung durable goods
From which age group you belong?
my most favorite FMCD brand is
Which of these has most impact on making decision to purchase
There is a strong link of consumer strategies of branding on purchase attitude of clients
rate frequency of buying FMCD(1-5)
3- CONCLUSION
4-RECOMMENDATIONS
4.1- Strategies
4.2-Respondants Recommendations
Appendix
Excel Sheet
Questionnaire
References
