Sonae SGPS SA in Tissue and Hygiene (Portugal)

May 2015 | 3 pages | ID: S6644DE05C6EN
Euromonitor International Ltd

Abstracts

Sonae’s overall strategy is very clear: the company intends to maintain and fortify its position as a major Portuguese retail company. Throughout its Continente chain of hypermarkets and supermarkets, Sonae is likely to try to grow through the grocery channel. With a bold and incisive new store opening strategy, Sonae’s strategy is expected to focus on making difficult for operators in less established retailing channels to gain ground. In parallel, and at a time when consumers are starting to...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Away-From-Home Tissue and Hygiene, Retail Tissue and Hygiene, Total Tissue and Hygiene.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Tissue and Hygiene market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
  Summary 1 Sonae SGPS SA: Key Facts
  Summary 2 Sonae SGPS SA: Operational Indicators
Company Background
Production
Competitive Positioning
  Summary 3 Sonae SGPS SA: Competitive Position 2014