Procter & Gamble Co, The in Tissue and Hygiene (Kenya)

March 2015 | 3 pages | ID: P5E650DB0FDEN
Euromonitor International Ltd

Abstracts

Procter & Gamble is expected to remain a strong player in tissue and hygiene in the forecast period, benefiting from its well-established brands, strong distribution reach and heavy investment in corporate social responsibility programmes. However, the forecast period is expected to prove a challenging time for the company, as domestic players such as Interconsumer Products and global rivals such as Kimberly-Clark compete increasingly aggressively for share. The company may well consider...Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Away-From-Home Tissue and Hygiene, Retail Tissue and Hygiene, Total Tissue and Hygiene.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Tissue and Hygiene market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 Procter & Gamble Co, The: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Procter & Gamble Co, The: Competitive Position 2014