Mili SA in Tissue and Hygiene (Brazil)

April 2017 | 2 pages | ID: M3722328160EN
Euromonitor International Ltd

Abstracts

Mili SA continues to invest heavily in Brazil to consolidate itself as one of the leading companies within the tissue and hygiene category. The company has invested over BRL400 million during the last few years to better seize the opportunities of the coming years. Despite the current economic scenario in which consumers are willing to switch to lower-quality and cheaper items, Mili has decided to take another approach, investing in premium products. During 2016, the company launched high-qualit...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Away-from-Home Tissue and Hygiene, Retail Tissue and Hygiene, Total Tissue and Hygiene.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Tissue and Hygiene market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
  Summary 1 Mili SA: Key Facts
  Summary 2 Mili SA: Operational Indicators
Competitive Positioning
  Summary 3 Mili SA: Competitive Position 2016