Medica AD in Tissue and Hygiene (Bulgaria)

June 2014 | 3 pages | ID: MD0A1E53029EN
Euromonitor International Ltd

Abstracts

Medica maintained its strategic orientation towards medical supplies, pharmaceutical and dressing materials and plans to do so in the forecast period. Medica is still the leading brand in cotton wool/buds/pads where it utilises its traditionally high quality and strong representation in specialised channels such as pharmacies and drugstores. The company is an interesting player in tissue and hygiene because of its positioning as a professional product provider and its price innovation strategy.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Away-From-Home Tissue and Hygiene, Retail Tissue and Hygiene, Total Tissue and Hygiene.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Tissue and Hygiene market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 Medica AD: Key Facts
Summary 2 Medica AD: Operational Indicators
Company Background
Production
Summary 3 Medica AD: Production Statistics 2013
Competitive Positioning
Summary 4 Medica AD: Competitive Position 2013