Kimberly-Clark Holding Ltd in Tissue and Hygiene (United Kingdom)

May 2015 | 3 pages | ID: KC1C97EFD93EN
Euromonitor International Ltd

Abstracts

Kimberly-Clark will continue to undergo restructuring over 2015-2016, which could well result in shifts in its strategy and further changes to its brand portfolio in the UK. The company's disposable pants brands notably appear likely to fully divest the Huggies brand name at the start of the forecast period. The company is likely to struggle to maintain share in overall tissue and hygiene in the forecast period, due to strong competition from private label and players such as Procter & Gamble.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Away-From-Home Tissue and Hygiene, Retail Tissue and Hygiene, Total Tissue and Hygiene.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Tissue and Hygiene market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
  Summary 1 Kimberly-Clark Holding Ltd: Key Facts
Company Background
Production
Competitive Positioning
  Summary 2 Kimberly-Clark Holding Ltd: Competitive Position 2014