Ovejita SA in Apparel (Venezuela)

July 2013 | 3 pages | ID: OA9FDEB6984EN
Euromonitor International Ltd

Abstracts

The company’s historical presence within apparel, where it is known as a traditional brand offering high-quality products at affordable prices to all income groups, remains its commercial strategy for the future. Self-branded store-based retail channels are expected to support the company’s value proposition as an increasing consumer base can access the company’s products. The support and development of authorised sellers of the Ovejita brand will be significant in driving the company’s...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Clothing, Footwear, Sportswear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Apparel market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 Ovejita SA: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Ovejita SA: Competitive Position 2012
Internet Strategy