Nike Türkiye AS in Apparel and Footwear (Turkey)

August 2014 | 3 pages | ID: NA10CD4F7B1EN
Euromonitor International Ltd

Abstracts

Nike Turkiye AS endorses various sports, such as the Nike Run Istanbul and Nike Turkey Made by Movement campaigns in 2013. Nike used Nike Run Istanbul to get a non-running nation thinking and talking about running, creating a base for upcoming running campaigns and activities and building a direct association between the sport and the Nike brand. The company increases its sales from year to year adding new sponsorships, such as being the new official strip supplier of Galatasaray in 2012. The...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Apparel, Footwear, Sportswear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Apparel and Footwear market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 Nike Turkiye AS : Key Facts
Summary 2 Nike Turkiye AS: Operational Indicators
Company Background
Competitive Positioning
Summary 3 Nike Turkiye AS: Competitive Position 2013
Retail Operations
Summary 4 Nike Turkiye AS: Retail Operational Indicators
Internet Strategy
Production