Nike Poland Sp zoo in Apparel and Footwear (Poland)

October 2014 | 4 pages | ID: N52F399BDB4EN
Euromonitor International Ltd

Abstracts

Nike Poland has a strong position on the Polish apparel market and it is expected that its share will increase further in the forecast period. The company will continue to be positioned as a premium brand and will focus primarily on sponsoring various sporting events, mainly football and running. The company did not significantly increase its distribution network in 2013 and there are no such plans for the coming years.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Apparel, Footwear, Sportswear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Apparel and Footwear market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 Nike Poland Sp zoo: Key Facts
Summary 2 Nike Poland Sp zoo: Operational Indicators
Company Background
Competitive Positioning
Summary 3 Nike Poland Sp zoo: Competitive Position 2013
Retail Operations
Summary 4 Nike Poland Sp zoo: Retail Operational Indicators
Internet Strategy
  Chart 1 Nike Poland Sp zoo: Nike in Bialystok
Production