Nike Magyarország kft in Apparel and Footwear (Hungary)

August 2015 | 2 pages | ID: N28F4F01C66EN
Euromonitor International Ltd

Abstracts

Nike is restructuring its operations in Hungary, closing many of its mono-brand flagship stores and not opening new ones, with a focus instead on strengthening its presence in multi-brand sportswear apparel stores. Online retailing is also an important part of Nike’s distribution strategy in Hungary.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Apparel, Footwear, Sportswear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Apparel and Footwear market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
  Summary 1 Nike Magyarország Kft: Key Facts
  Summary 2 Nike Magyarország Kft: Operational Indicators
Competitive Positioning
  Summary 3 Nike Magyarország Kft: Competitive Position 2014
Retail Operations
Internet Strategy