Nike Inc in Apparel and Footwear (Italy)

September 2014 | 3 pages | ID: N96E1E87E06EN
Euromonitor International Ltd

Abstracts

Italy is one of Nike Inc’s ten leading territories at global level in terms of turnover and it is also the country in which there is the highest density of Nike brand retail outlets. There are 50 Nike retail outlets across Italy, with these divided equally between franchised outlets and company-owned outlets. Nike’s retail chain may expand further in Italy, although finding the right locations to establish new outlets is not easy. The company’s Italian management team now believes that retail...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Apparel, Footwear, Sportswear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Apparel and Footwear market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 Nike Inc: Key Facts
Summary 2 Nike Inc: Operational Indicators
Company Background
Competitive Positioning
Summary 3 Nike Inc: Competitive Position 2013
Retail Operations
Summary 4 Nike Inc: Retail Operational Indicators
Internet Strategy
Production