Manar SA in Consumer Appliances (Morocco)

January 2016 | 2 pages | ID: M9F8D0C98B5EN
Euromonitor International Ltd

Abstracts

The company’s strategic direction is to position itself in the lower-end and mid-priced segment in all major and small appliances categories in Morocco by investing in innovation and design; it aims to attract people from all consumer groups through its Siera brand.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Consumer Appliances market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
  Summary 1 Manar SA: Key Facts
  Summary 2 Manar SA: Operational Indicators
Production
Competitive Positioning
  Summary 3 Manar SA: Competitive Position 2015