Limited Brands Inc in Apparel (USA)

August 2013 | 3 pages | ID: LEB733EF0D3EN
Euromonitor International Ltd

Abstracts

Limited Brands’s flagship apparel brand Victoria’s Secret operates primarily in the US, with more than 1,000 domestic outlets. Whilst a number of stores are expected to be closed, at least 20 new stores are planned for the US in 2012, in addition to store expansions and reconstructions. These will be dedicated to providing a more productive mix of core intimate apparel, along with the more youth-orientated Pink sub-brand, and fast-growing adjacent non-core categories, such as sportswear,...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Clothing, Footwear, Sportswear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Apparel market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 Limited Brands Inc: Key Facts
Summary 2 Limited Brands Inc: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Limited Brands Inc: Competitive Position 2012
Internet Strategy