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Levi Strauss & Co in Apparel (World)

April 2013 | 40 pages | ID: LAB44814584EN
Euromonitor International Ltd

US$ 572.00

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Levi Strauss remains the world’s largest and best-known jeans company. However, it has struggled in recent times to make its rich heritage relevant to the contemporary jeans market, as consumers have been shifting to niche super premium denim brands or fast fashion labels. Ongoing product innovation remains vital for Levi’s to stand out from intensifying competition. Seizing control of its retail distribution will also play a key role in maintaining its market leadership position.

Euromonitor International’s Levi Strauss & Co in Apparel (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Apparel industry. The report examines company shares by region and sector, product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage: Clothing, Footwear, Sportswear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Apparel market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Strategic Evaluation
Competitive P ositioning
Competitive Positioning
Market A ssessment
Market Assessment
Geographic Opportunities
Category Opportunities
Brand Strategy
Operations
Recommendations


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