Hunkemöller BV in Apparel (Netherlands)

September 2013 | 3 pages | ID: HDBAE430802EN
Euromonitor International Ltd

Abstracts

Hunkemöller strives to be the largest lingerie brand in Europe and beyond. The goal is to achieve 650 stores in the mid term. In the Netherlands, it has already achieved saturation, with around 200 stores in 2012. However, in order to expand its brand recognition, it has opened flagship stores in Amsterdam, Rotterdam and Den Bosch in the Netherlands.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Clothing, Footwear, Sportswear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Apparel market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 Hunkemöller BV: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Hunkemöller BV: Competitive Position 2012
Internet Strategy