H&M Hennes & Mauritz Kft in Apparel and Footwear (Hungary)

March 2017 | 3 pages | ID: HE26637C164EN
Euromonitor International Ltd

Abstracts

Since its brand H&M is present in most large towns in Hungary, the company is not expected to massively expand in the future, but will rather focus on launching new collections and expanding its product portfolio, which may also affect products other than apparel and footwear. In addition, the firm is projected to continue to invest in promotions and advertising, including TV spots, among others. Moreover, H&M is likely to look to boost its online sales in Hungary.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Apparel, Footwear, Sportswear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Apparel and Footwear market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
  Summary 1 H&M Hennes & Mauritz Kft: Key Facts
  Summary 2 H&M Hennes & Mauritz Kft: Operational Indicators
Retail Operations
  Summary 3 H&M Hennes & Mauritz Kft: Retail Operational Indicators
Internet Strategy
Competitive Positioning
  Summary 4 H&M Hennes & Mauritz Kft: Competitive Position 2016