Global Artificial Intelligence (AI) in Fashion Market Size Study & Forecast, by Component, Application, Deployment Mode, Category, End User and Regional Forecasts 2025-2035

June 2025 | 285 pages | ID: G31FAD31CA3DEN
Bizwit Research & Consulting LLP

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The Global Artificial Intelligence (AI) in Fashion Market is valued at approximately USD 1.22 billion in 2024 and is projected to expand at a compound annual growth rate (CAGR) of more than 40.80% over the forecast period 2025-2035. As the fashion industry undergoes a radical digital overhaul, AI has emerged as the cornerstone of transformation, redefining every layer of the fashion value chain—from trend forecasting to design, merchandising, customer experience, and inventory optimization. This technology offers fashion brands powerful tools to decode consumer behavior, personalize shopping experiences, automate routine tasks, and accelerate decision-making with data-driven insights. A confluence of booming e-commerce, surging demand for hyper-personalization, and rising adoption of virtual assistants and visual search features continues to fuel the proliferation of AI across fashion ecosystems.

The market is witnessing robust traction due to the accelerated deployment of AI in applications such as product recommendation engines, smart fitting rooms, CRM enhancement, visual recognition tools, and predictive analytics. AI-powered platforms can intelligently anticipate style preferences, suggest personalized product combinations, and even predict future fashion trends based on social sentiment and behavioral analytics. For instance, global brands are now leveraging generative AI and neural networks to create dynamic product content, simulate design variations, and even facilitate virtual try-ons, helping reduce returns while enhancing conversion rates. Moreover, the fusion of AI with augmented reality (AR) and virtual reality (VR) has led to the rise of immersive shopping experiences, a growing trend among digitally savvy consumers.

Regionally, North America is expected to lead the AI in Fashion market in 2025, driven by the high digital adoption rates, technological innovation, and the presence of key AI solution providers. The United States, in particular, remains a hotbed for fashion-tech startups and established players investing heavily in AI R&D. Meanwhile, Asia Pacific is anticipated to be the fastest-growing region over the forecast period, spurred by the meteoric rise of e-commerce, smartphone penetration, and increasing fashion consciousness among consumers in countries such as China, India, and South Korea. Europe, with its rich fashion heritage and innovation-centric approach, is also playing a pivotal role in integrating AI solutions for design, sustainability, and circular fashion initiatives.

Major market player included in this report are:
  • IBM Corporation
  • Microsoft Corporation
  • Amazon Web Services
  • Google LLC
  • SAP SE
  • Oracle Corporation
  • Adobe Inc.
  • Salesforce, Inc.
  • Stitch Fix, Inc.
  • True Fit Corporation
  • Vue.ai (Mad Street Den)
  • Heuritech
  • Stylumia
  • Catchoom Technologies
  • Lily AI
Global Artificial Intelligence (AI) in Fashion Market Report Scope:
  • Historical Data – 2023, 2024
  • Base Year for Estimation – 2024
  • Forecast period – 2025-2035
  • Report Coverage – Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
  • Regional Scope – North America; Europe; Asia Pacific; Latin America; Middle East & Africa
  • Customization Scope – Free report customization (equivalent up to 8 analysts’ working hours) with purchase. Addition or alteration to country, regional & segment scope*
The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values for the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within the countries involved in the study. The report also provides detailed information about crucial aspects, such as driving factors and challenges, which will define the future growth of the market. Additionally, it incorporates potential opportunities in micro-markets for stakeholders to invest, along with a detailed analysis of the competitive landscape and product offerings of key players. The detailed segments and sub-segments of the market are explained below:

By Component:
  • Solutions
  • Services
By Application:
  • Product Recommendation
  • Product Search & Discovery
  • Customer Relationship Management (CRM)
  • Virtual Assistants
  • Supply Chain Management & Demand Forecasting
  • Creative Design
  • Others
By Deployment Mode:
  • Cloud
  • On-Premise
By Category:
  • Apparel
  • Accessories
  • Beauty & Cosmetics
By End User:
  • Fashion Designers
  • Retail Stores
  • E-Commerce Platforms
  • Others
By Region:

North America
  • U.S.
  • Canada
Europe
  • UK
  • Germany
  • France
  • Spain
  • Italy
  • ROE
Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
  • RoAPAC
Latin America
  • Brazil
  • Mexico
Middle East & Africa
  • UAE
  • Saudi Arabia
  • South Africa
  • Rest of Middle East & Africa
Key Takeaways:
  • Market Estimates & Forecast for 10 years from 2025 to 2035.
  • Annualized revenues and regional level analysis for each market segment.
  • Detailed analysis of geographical landscape with Country level analysis of major regions.
  • Competitive landscape with information on major players in the market.
  • Analysis of key business strategies and recommendations on future market approach.
  • Analysis of competitive structure of the market.
  • Demand side and supply side analysis of the market.
CHAPTER 1. GLOBAL ARTIFICIAL INTELLIGENCE (AI) IN FASHION MARKET REPORT SCOPE & METHODOLOGY

1.1. Research Objective
1.2. Research Methodology
  1.2.1. Forecast Model
  1.2.2. Desk Research
  1.2.3. Top-Down and Bottom-Up Approach
1.3. Research Attributes
1.4. Scope of the Study
  1.4.1. Market Definition
  1.4.2. Market Segmentation
1.5. Research Assumption
  1.5.1. Inclusion & Exclusion
  1.5.2. Limitations
  1.5.3. Years Considered for the Study

CHAPTER 2. EXECUTIVE SUMMARY

2.1. CEO/CXO Standpoint
2.2. Strategic Insights
2.3. ESG Analysis
2.4. Key Findings

CHAPTER 3. GLOBAL AI IN FASHION MARKET FORCES ANALYSIS

3.1. Market Forces Shaping the Global AI in Fashion Market (2024–2035)
3.2. Drivers
  3.2.1. Surging E-commerce Adoption and Demand for Hyper-Personalization
  3.2.2. Advancement of Virtual Try-On, AR/VR and Generative AI Tools
3.3. Restraints
  3.3.1. Data Privacy, Security & Regulatory Compliance Challenges
  3.3.2. High Implementation Costs and Integration Complexity
3.4. Opportunities
  3.4.1. Expansion of AI-Driven Sustainable and Circular Fashion Initiatives
  3.4.2. Penetration into Emerging Markets and Omni-Channel Retail

CHAPTER 4. GLOBAL AI IN FASHION INDUSTRY ANALYSIS

4.1. Porter’s Five Forces Model
  4.1.1. Bargaining Power of Buyers
  4.1.2. Bargaining Power of Suppliers
  4.1.3. Threat of New Entrants
  4.1.4. Threat of Substitutes
  4.1.5. Competitive Rivalry
4.2. Porter’s Five Forces Forecast Model (2024–2035)
4.3. PESTEL Analysis
  4.3.1. Political
  4.3.2. Economic
  4.3.3. Social
  4.3.4. Technological
  4.3.5. Environmental
  4.3.6. Legal
4.4. Top Investment Opportunities
4.5. Top Winning Strategies (2025)
4.6. Market Share Analysis (2024–2025)
4.7. Global Pricing Analysis and Trends (2025)
4.8. Analyst Recommendations & Conclusion

CHAPTER 5. GLOBAL AI IN FASHION MARKET SIZE & FORECASTS BY COMPONENT 2025–2035

5.1. Market Overview
5.2. Solutions
  5.2.1. Top Countries Breakdown Estimates & Forecasts, 2024–2035
  5.2.2. Market Size Analysis, by Region, 2025–2035
5.3. Services
  5.3.1. Top Countries Breakdown Estimates & Forecasts, 2024–2035
  5.3.2. Market Size Analysis, by Region, 2025–2035

CHAPTER 6. GLOBAL AI IN FASHION MARKET SIZE & FORECASTS BY APPLICATION 2025–2035

6.1. Market Overview
6.2. Product Recommendation
  6.2.1. Top Countries Breakdown Estimates & Forecasts, 2024–2035
  6.2.2. Market Size Analysis, by Region, 2025–2035
6.3. Product Search & Discovery
  6.3.1. Top Countries Breakdown Estimates & Forecasts, 2024–2035
  6.3.2. Market Size Analysis, by Region, 2025–2035
6.4. Customer Relationship Management (CRM)
  6.4.1. Top Countries Breakdown Estimates & Forecasts, 2024–2035
  6.4.2. Market Size Analysis, by Region, 2025–2035
6.5. Virtual Assistants
  6.5.1. Top Countries Breakdown Estimates & Forecasts, 2024–2035
  6.5.2. Market Size Analysis, by Region, 2025–2035
6.6. Supply Chain Management & Demand Forecasting
  6.6.1. Top Countries Breakdown Estimates & Forecasts, 2024–2035
  6.6.2. Market Size Analysis, by Region, 2025–2035
6.7. Creative Design
  6.7.1. Top Countries Breakdown Estimates & Forecasts, 2024–2035
  6.7.2. Market Size Analysis, by Region, 2025–2035
6.8. Others
  6.8.1. Top Countries Breakdown Estimates & Forecasts, 2024–2035
  6.8.2. Market Size Analysis, by Region, 2025–2035

CHAPTER 7. GLOBAL AI IN FASHION MARKET SIZE & FORECASTS BY REGION 2025–2035

7.1. Global Market, Regional Snapshot
7.2. Top Leading & Emerging Countries
7.3. North America AI in Fashion Market
  7.3.1. U.S. AI in Fashion Market
    7.3.1.1. Component Breakdown Size & Forecasts, 2025–2035
    7.3.1.2. Application Breakdown Size & Forecasts, 2025–2035
  7.3.2. Canada AI in Fashion Market
    7.3.2.1. Component Breakdown Size & Forecasts, 2025–2035
    7.3.2.2. Application Breakdown Size & Forecasts, 2025–2035
7.4. Europe AI in Fashion Market
  7.4.1. UK AI in Fashion Market
    7.4.1.1. Component Breakdown Size & Forecasts, 2025–2035
    7.4.1.2. Application Breakdown Size & Forecasts, 2025–2035
  7.4.2. Germany AI in Fashion Market
    7.4.2.1. Component Breakdown Size & Forecasts, 2025–2035
    7.4.2.2. Application Breakdown Size & Forecasts, 2025–2035
  7.4.3. France AI in Fashion Market
    7.4.3.1. Component Breakdown Size & Forecasts, 2025–2035
    7.4.3.2. Application Breakdown Size & Forecasts, 2025–2035
  7.4.4. Spain AI in Fashion Market
    7.4.4.1. Component Breakdown Size & Forecasts, 2025–2035
    7.4.4.2. Application Breakdown Size & Forecasts, 2025–2035
  7.4.5. Italy AI in Fashion Market
    7.4.5.1. Component Breakdown Size & Forecasts, 2025–2035
    7.4.5.2. Application Breakdown Size & Forecasts, 2025–2035
  7.4.6. Rest of Europe AI in Fashion Market
    7.4.6.1. Component Breakdown Size & Forecasts, 2025–2035
    7.4.6.2. Application Breakdown Size & Forecasts, 2025–2035
7.5. Asia Pacific AI in Fashion Market
  7.5.1. China AI in Fashion Market
    7.5.1.1. Component Breakdown Size & Forecasts, 2025–2035
    7.5.1.2. Application Breakdown Size & Forecasts, 2025–2035
  7.5.2. India AI in Fashion Market
    7.5.2.1. Component Breakdown Size & Forecasts, 2025–2035
    7.5.2.2. Application Breakdown Size & Forecasts, 2025–2035
  7.5.3. Japan AI in Fashion Market
    7.5.3.1. Component Breakdown Size & Forecasts, 2025–2035
    7.5.3.2. Application Breakdown Size & Forecasts, 2025–2035
  7.5.4. Australia AI in Fashion Market
    7.5.4.1. Component Breakdown Size & Forecasts, 2025–2035
    7.5.4.2. Application Breakdown Size & Forecasts, 2025–2035
  7.5.5. South Korea AI in Fashion Market
    7.5.5.1. Component Breakdown Size & Forecasts, 2025–2035
    7.5.5.2. Application Breakdown Size & Forecasts, 2025–2035
  7.5.6. Rest of APAC AI in Fashion Market
    7.5.6.1. Component Breakdown Size & Forecasts, 2025–2035
    7.5.6.2. Application Breakdown Size & Forecasts, 2025–2035
7.6. Latin America AI in Fashion Market
  7.6.1. Brazil AI in Fashion Market
    7.6.1.1. Component Breakdown Size & Forecasts, 2025–2035
    7.6.1.2. Application Breakdown Size & Forecasts, 2025–2035
  7.6.2. Mexico AI in Fashion Market
    7.6.2.1. Component Breakdown Size & Forecasts, 2025–2035
    7.6.2.2. Application Breakdown Size & Forecasts, 2025–2035
7.7. Middle East & Africa AI in Fashion Market
  7.7.1. UAE AI in Fashion Market
    7.7.1.1. Component Breakdown Size & Forecasts, 2025–2035
    7.7.1.2. Application Breakdown Size & Forecasts, 2025–2035
  7.7.2. Saudi Arabia AI in Fashion Market
    7.7.2.1. Component Breakdown Size & Forecasts, 2025–2035
    7.7.2.2. Application Breakdown Size & Forecasts, 2025–2035
  7.7.3. South Africa AI in Fashion Market
    7.7.3.1. Component Breakdown Size & Forecasts, 2025–2035
    7.7.3.2. Application Breakdown Size & Forecasts, 2025–2035
  7.7.4. Rest of Middle East & Africa AI in Fashion Market
    7.7.4.1. Component Breakdown Size & Forecasts, 2025–2035
    7.7.4.2. Application Breakdown Size & Forecasts, 2025–2035

CHAPTER 8. COMPETITIVE INTELLIGENCE

8.1. Top Market Strategies
8.2. IBM Corporation
  8.2.1. Company Overview
  8.2.2. Key Executives
  8.2.3. Company Snapshot
  8.2.4. Financial Performance (Subject to Data Availability)
  8.2.5. Product/Services Portfolio
  8.2.6. Recent Developments
  8.2.7. Market Strategies
  8.2.8. SWOT Analysis
8.3. Microsoft Corporation
8.4. Amazon Web Services
8.5. Google LLC
8.6. SAP SE
8.7. Oracle Corporation
8.8. Adobe Inc.
8.9. Salesforce, Inc.
8.10. Stitch Fix, Inc.
8.11. True Fit Corporation
8.12. Vue.ai (Mad Street Den)
8.13. Heuritech
8.14. Stylumia
8.15. Catchoom Technologies

LIST OF TABLES

Table 1. Global AI in Fashion Market, Report Scope
Table 2. Global AI in Fashion Market Estimates & Forecasts by Region 2024–2035
Table 3. Global AI in Fashion Market Estimates & Forecasts by Component 2024–2035
Table 4. Global AI in Fashion Market Estimates & Forecasts by Application 2024–2035
Table 5. Global AI in Fashion Market Estimates & Forecasts by Deployment Mode 2024–2035
Table 6. Global AI in Fashion Market Estimates & Forecasts by Category 2024–2035
Table 7. Global AI in Fashion Market Estimates & Forecasts by End User 2024–2035
Table 8. U.S. AI in Fashion Market Estimates & Forecasts, 2024–2035
Table 9. Canada AI in Fashion Market Estimates & Forecasts, 2024–2035
Table 10. UK AI in Fashion Market Estimates & Forecasts, 2024–2035
Table 11. Germany AI in Fashion Market Estimates & Forecasts, 2024–2035
Table 12. France AI in Fashion Market Estimates & Forecasts, 2024–2035
Table 13. Spain AI in Fashion Market Estimates & Forecasts, 2024–2035
Table 14. Italy AI in Fashion Market Estimates & Forecasts, 2024–2035
Table 15. Rest of Europe AI in Fashion Market Estimates & Forecasts, 2024–2035
Table 16. China AI in Fashion Market Estimates & Forecasts, 2024–2035
Table 17. India AI in Fashion Market Estimates & Forecasts, 2024–2035
Table 18. Japan AI in Fashion Market Estimates & Forecasts, 2024–2035
Table 19. Australia AI in Fashion Market Estimates & Forecasts, 2024–2035
Table 20. South Korea AI in Fashion Market Estimates & Forecasts, 2024–2035
Table 21. Brazil AI in Fashion Market Estimates & Forecasts, 2024–2035
Table 22. Mexico AI in Fashion Market Estimates & Forecasts, 2024–2035
Table 23. UAE AI in Fashion Market Estimates & Forecasts, 2024–2035
Table 24. Saudi Arabia AI in Fashion Market Estimates & Forecasts, 2024–2035
Table 25. South Africa AI in Fashion Market Estimates & Forecasts, 2024–2035
Table 26. Rest of Middle East & Africa AI in Fashion Market Estimates & Forecasts, 2024–2035

LIST OF FIGURES

Fig 1. Global AI in Fashion Market, Research Methodology
Fig 2. Global AI in Fashion Market, Market Estimation Techniques
Fig 3. Global Market Size Estimates & Forecast Methods
Fig 4. Global AI in Fashion Market, Key Trends 2025
Fig 5. Global AI in Fashion Market, Growth Prospects 2024–2035
Fig 6. Global AI in Fashion Market, Porter’s Five Forces Model
Fig 7. Global AI in Fashion Market, PESTEL Analysis
Fig 8. Global AI in Fashion Market, Value Chain Analysis
Fig 9. AI in Fashion Market by Component, 2025 & 2035
Fig 10. AI in Fashion Market by Application, 2025 & 2035
Fig 11. AI in Fashion Market by Deployment Mode, 2025 & 2035
Fig 12. AI in Fashion Market by Category, 2025 & 2035
Fig 13. AI in Fashion Market by End User, 2025 & 2035
Fig 14. North America AI in Fashion Market, 2025 & 2035
Fig 15. Europe AI in Fashion Market, 2025 & 2035
Fig 16. Asia Pacific AI in Fashion Market, 2025 & 2035
Fig 17. Latin America AI in Fashion Market, 2025 & 2035
Fig 18. Middle East & Africa AI in Fashion Market, 2025 & 2035
Fig 19. Global AI in Fashion Market, Company Market Share Analysis (2025)


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