adidas Group in Apparel and Footwear (Germany)
adidas is striving to remain the leading player in the sports goods industry in Germany, with brands built on a passion for sport and sporting lifestyles as well as long-standing tradition. In order to achieve, this the company is prioritising investment in the following six areas - brand portfolio, distribution, supply chain, innovation, sustainability and the team (employees). Furthermore, comprehensive knowledge of German consumers and their needs remains essential to adidas’ strategic...
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Apparel, Footwear, Sportswear.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Apparel, Footwear, Sportswear.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Apparel and Footwear market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Strategic Direction
Key Facts
Summary 1 adidas Group: Key Facts
Summary 2 adidas Group: Operational Indicators
Company Background
Competitive Positioning
Summary 3 adidas Group: Competitive Position 2013
Internet Strategy
Production
Key Facts
Summary 1 adidas Group: Key Facts
Summary 2 adidas Group: Operational Indicators
Company Background
Competitive Positioning
Summary 3 adidas Group: Competitive Position 2013
Internet Strategy
Production