Global Leisure Boat Market Report: 2013 Edition
A leisure boat is also known as pleasure craft or recreational boat. According to the Norwegian legislation, the leisure boats are defined as any floating device that is designed for and capable of moving in water with a maximum length of up to 24 meters, and is meant to be used for recreational or leisure activities. Generally it is a type of craft with (without) a cabin and plumbing and other amenities required for living on board. The very craft could be motorized or non-motorized depending upon the boat type. Now a days, several types of pleasure crafts are available with a broad range of variants.
The leisure boats industry represents only a small fraction of the global leisure industry. Specifically, in terms of adult participation, production units, and increased revenues, the leisure boat industry performed on a noteworthy scale over the past 10 years. The leisure boat market on the global front was hit hard during the recessionary period as the income levels dropped and people avoided extravagant spend on leisure activities. The economic downturn influenced the growth rate of the leisure boat market, resulting in considerable decline in the revenues of virtually all segments. The United States and Europe are the principle regions for the leisure boat market, which collectively represent a significant share of the global level leisure boat trade statistics. Though these markets are on the verge of maturity, they still hold good growth potential.
This report offers a comprehensive analysis of the global leisure boat market with focus on regions like the US, the UK, Italy, China and India. Furthermore, the ongoing trends of boat replacement cycle and innovations are discussed in depth. In addition, factors like increasing participation in the boating activity, rising income and population of HNIs, ameliorating global economy, better employment scenario, ardent tourism industry and increasing urban population which are fueling the growth of leisure boat industry are explained. Despite the existence of various growth drivers, there are certain challenges such as environmental concerns and contention from other leisure activity sources which can potentially hinder the growth of the respective industry.
On the global front, there are not many players operating in the leisure boat industry. It is predominated by a handful of players including Beneteau SA, Brunswick Corporation and Marine Products Corporation contending and vying for capturing market share. The profiles of these leading players are included in this report.
The leisure boats industry represents only a small fraction of the global leisure industry. Specifically, in terms of adult participation, production units, and increased revenues, the leisure boat industry performed on a noteworthy scale over the past 10 years. The leisure boat market on the global front was hit hard during the recessionary period as the income levels dropped and people avoided extravagant spend on leisure activities. The economic downturn influenced the growth rate of the leisure boat market, resulting in considerable decline in the revenues of virtually all segments. The United States and Europe are the principle regions for the leisure boat market, which collectively represent a significant share of the global level leisure boat trade statistics. Though these markets are on the verge of maturity, they still hold good growth potential.
This report offers a comprehensive analysis of the global leisure boat market with focus on regions like the US, the UK, Italy, China and India. Furthermore, the ongoing trends of boat replacement cycle and innovations are discussed in depth. In addition, factors like increasing participation in the boating activity, rising income and population of HNIs, ameliorating global economy, better employment scenario, ardent tourism industry and increasing urban population which are fueling the growth of leisure boat industry are explained. Despite the existence of various growth drivers, there are certain challenges such as environmental concerns and contention from other leisure activity sources which can potentially hinder the growth of the respective industry.
On the global front, there are not many players operating in the leisure boat industry. It is predominated by a handful of players including Beneteau SA, Brunswick Corporation and Marine Products Corporation contending and vying for capturing market share. The profiles of these leading players are included in this report.
1. OVERVIEW
1.1 Types of Pleasure Boats
1.2 Leisure Boat Industry- Value Chain
2. LEISURE BOAT INDUSTRY STRUCTURE
2.1 Global Leisure Boat Market
Market Value
Regional Breakdown
2.2 The US Leisure Boat Market
Retail Expenditure
Pre-owned Boat Sales by Value & Volume
New Boat Sales by Value & Volume
Market Segmentation
2.2.1 Traditional Powerboat Market of the US
Retail Expenditure
Pre-owned Boat Sales by Value & Volume
New Boat Sales by Value & Volume
2.3 European Leisure Boat Market
2.3.1 The UK
Market Value
Market Segmentation
Domestic/International Trade
Employees by Sector
2.3.2 Italy
Market Value
Production Statistics
Product Segments
Exports & Imports
2.4 Asian Leisure Boat Market
2.4.1 China
Market Overview
Import Statistics
2.4.2 India
Market Overview
Ownership Statistics
3. MARKET DYNAMICS
3.1 Key Trends and Developments
3.1.1 Replacement Cycle of the Boats
3.1.2 Innovations in the Boating Industry
3.2 Growth Drivers
3.2.1 Increasing Participation in the Boating Activities
3.2.2 Rising Population of HNIs
3.2.3 Increasing Urban Population
3.2.4 Zealous International Tourism Industry
3.2.5 Growing Global Economy
3.2.6 Rising Employment Rates
3.3 Challenges
3.3.1 Environmental Issues
3.3.2 Firm Contention from Other Leisure Activity Sources
4. COMPETITIVE LANDSCAPE
Competitive Overview
Revenue Comparison
5. COMPANY PROFILES
5.1 Beneteau SA
5.1.1 Business Description
5.1.2 Financial Overview
5.1.3 Business Strategies
Augmented R&D Activities
Strategic Expansion of Product Portfolio
5.2 Brunswick Corporation
5.2.1 Business Overview
5.2.2 Financial Overview
5.2.3 Business Strategies
Hedging Against Commodity Risk
Focus on R&D
5.3 Marine Products Corporation
5.3.1 Business Overview
5.3.2 Financial Overview
5.3.3 Business Strategies
Focus on Inventory Level Maintenance
Marketing Initiatives
1.1 Types of Pleasure Boats
1.2 Leisure Boat Industry- Value Chain
2. LEISURE BOAT INDUSTRY STRUCTURE
2.1 Global Leisure Boat Market
Market Value
Regional Breakdown
2.2 The US Leisure Boat Market
Retail Expenditure
Pre-owned Boat Sales by Value & Volume
New Boat Sales by Value & Volume
Market Segmentation
2.2.1 Traditional Powerboat Market of the US
Retail Expenditure
Pre-owned Boat Sales by Value & Volume
New Boat Sales by Value & Volume
2.3 European Leisure Boat Market
2.3.1 The UK
Market Value
Market Segmentation
Domestic/International Trade
Employees by Sector
2.3.2 Italy
Market Value
Production Statistics
Product Segments
Exports & Imports
2.4 Asian Leisure Boat Market
2.4.1 China
Market Overview
Import Statistics
2.4.2 India
Market Overview
Ownership Statistics
3. MARKET DYNAMICS
3.1 Key Trends and Developments
3.1.1 Replacement Cycle of the Boats
3.1.2 Innovations in the Boating Industry
3.2 Growth Drivers
3.2.1 Increasing Participation in the Boating Activities
3.2.2 Rising Population of HNIs
3.2.3 Increasing Urban Population
3.2.4 Zealous International Tourism Industry
3.2.5 Growing Global Economy
3.2.6 Rising Employment Rates
3.3 Challenges
3.3.1 Environmental Issues
3.3.2 Firm Contention from Other Leisure Activity Sources
4. COMPETITIVE LANDSCAPE
Competitive Overview
Revenue Comparison
5. COMPANY PROFILES
5.1 Beneteau SA
5.1.1 Business Description
5.1.2 Financial Overview
5.1.3 Business Strategies
Augmented R&D Activities
Strategic Expansion of Product Portfolio
5.2 Brunswick Corporation
5.2.1 Business Overview
5.2.2 Financial Overview
5.2.3 Business Strategies
Hedging Against Commodity Risk
Focus on R&D
5.3 Marine Products Corporation
5.3.1 Business Overview
5.3.2 Financial Overview
5.3.3 Business Strategies
Focus on Inventory Level Maintenance
Marketing Initiatives
LIST OF CHARTS
Value Chain of Leisure Boats Industry
Global Leisure Boats Market Size (2007-2010 & 2012)
Recreational Marine Retail Expenditures for Products and Services in the US (2005-2011)
Pre Owned Boats’ Retail Market Sales by Value and Volume in the US (2009-2011)
New Boats’ Retail Market Sales by Value and Volume in the US (2008-2011)
Recreational Boating Retail Expenditures by Type in the US (2005-2011)
Total Recreational Boats in Use in the US (2005-2011E)
Share of Recreational Boat Types in Volume (2011)
The US Retail Sales of the Traditional Powerboats (2008-2011)
The US Traditional Powerboat Market Share by Value (2011)
Pre Owned Power Boat Sales by Value and Volume in the US (2008-2011)
New Power Boat Sales by Value and Volume in the US (2008-2011)
UK Leisure, Superyacht & Small Commercial Marine Industry Revenues (2005/06-2011/12)
UK Leisure, Superyacht & Small Commercial Marine Industry Revenues by Sectors (2011/12)
UK Leisure, Superyacht & Small Commercial Marine Industry Revenue Share by Segments (2011/12)
Trade Statistics in the UK (2011/12)
Core Sector Employees (FTE) in the UK (2011/12)
Sector Wise Employees (FTE) in the UK (2011/12)
Italian Pleasure Boat Industry Revenue (2005-2010)
Pleasure Boats Exports from Italy – Share by Destination (2011)
Pleasure Boats Imports to Italy - Share by Source (2011)
Yacht and Pleasure Boat Imports into China from MFN
Share of Yacht and Pleasure Boat Imports into China by Country (January 2012 YTD)
Individual Ownership of Boats in India
Corporate Ownership of Boats in India
Growth of HNIs’ Wealth and Population (2005-2011)
Global Wealth Distribution (2011)
Distribution of HNIs Wealth and Population (2011)
Global Urban Population (2005-2011)
Global GDP (2001-2011)
World GDP per Capita (2005-2011)
Global Employed Population (2002-2011)
Beneteau SA’ Revenue Share by Business Segments (2011/12)
Beneteau SA’ Revenues and Operating Income (2008/09-2011/12)
Brunswick Corporation’s Revenue Share by Business Segments (2011)
Brunswick Corporation’s Net Sales and Net Earnings (2008-2011)
Marine Product Corporation Revenue (2008-2011)
Value Chain of Leisure Boats Industry
Global Leisure Boats Market Size (2007-2010 & 2012)
Recreational Marine Retail Expenditures for Products and Services in the US (2005-2011)
Pre Owned Boats’ Retail Market Sales by Value and Volume in the US (2009-2011)
New Boats’ Retail Market Sales by Value and Volume in the US (2008-2011)
Recreational Boating Retail Expenditures by Type in the US (2005-2011)
Total Recreational Boats in Use in the US (2005-2011E)
Share of Recreational Boat Types in Volume (2011)
The US Retail Sales of the Traditional Powerboats (2008-2011)
The US Traditional Powerboat Market Share by Value (2011)
Pre Owned Power Boat Sales by Value and Volume in the US (2008-2011)
New Power Boat Sales by Value and Volume in the US (2008-2011)
UK Leisure, Superyacht & Small Commercial Marine Industry Revenues (2005/06-2011/12)
UK Leisure, Superyacht & Small Commercial Marine Industry Revenues by Sectors (2011/12)
UK Leisure, Superyacht & Small Commercial Marine Industry Revenue Share by Segments (2011/12)
Trade Statistics in the UK (2011/12)
Core Sector Employees (FTE) in the UK (2011/12)
Sector Wise Employees (FTE) in the UK (2011/12)
Italian Pleasure Boat Industry Revenue (2005-2010)
Pleasure Boats Exports from Italy – Share by Destination (2011)
Pleasure Boats Imports to Italy - Share by Source (2011)
Yacht and Pleasure Boat Imports into China from MFN
Share of Yacht and Pleasure Boat Imports into China by Country (January 2012 YTD)
Individual Ownership of Boats in India
Corporate Ownership of Boats in India
Growth of HNIs’ Wealth and Population (2005-2011)
Global Wealth Distribution (2011)
Distribution of HNIs Wealth and Population (2011)
Global Urban Population (2005-2011)
Global GDP (2001-2011)
World GDP per Capita (2005-2011)
Global Employed Population (2002-2011)
Beneteau SA’ Revenue Share by Business Segments (2011/12)
Beneteau SA’ Revenues and Operating Income (2008/09-2011/12)
Brunswick Corporation’s Revenue Share by Business Segments (2011)
Brunswick Corporation’s Net Sales and Net Earnings (2008-2011)
Marine Product Corporation Revenue (2008-2011)
LIST OF TABLES
Domestic Boat Production (units) by Region
New Boats’ Retail Market Data of the US (2008-2011)
The US Retail Expenditure for Recreational Boating Engines and Trailers (2009-2011)
Recreational Boats in Use in the US (2005-2011E)
Recreational Boats in Use in the US by Type (2005-2011E)
Pre Owned Power Boat Sales in the US (2008-2011)
New Traditional Power Boat Sales in the US (2008-2011)
Proportion of International and Domestic Marine Trade in the UK (2011/12)
Pleasure Boating Production Statistics in Italy (2005-2011)
Composition of Pleasure Boat Production in Italy by Type of Boats (2011)
Yacht and Pleasure Boat Imports into China
The US Boating Statistics (2005-2011)
Adult Participation in Boating in the US (2000-2011)
Adult Participation in Boating in the UK (2011)
Revenue Comparison of the Leading Industry Players (2008-2011)
Marine Product Corporation Product Line
Domestic Boat Production (units) by Region
New Boats’ Retail Market Data of the US (2008-2011)
The US Retail Expenditure for Recreational Boating Engines and Trailers (2009-2011)
Recreational Boats in Use in the US (2005-2011E)
Recreational Boats in Use in the US by Type (2005-2011E)
Pre Owned Power Boat Sales in the US (2008-2011)
New Traditional Power Boat Sales in the US (2008-2011)
Proportion of International and Domestic Marine Trade in the UK (2011/12)
Pleasure Boating Production Statistics in Italy (2005-2011)
Composition of Pleasure Boat Production in Italy by Type of Boats (2011)
Yacht and Pleasure Boat Imports into China
The US Boating Statistics (2005-2011)
Adult Participation in Boating in the US (2000-2011)
Adult Participation in Boating in the UK (2011)
Revenue Comparison of the Leading Industry Players (2008-2011)
Marine Product Corporation Product Line
