Global Leisure Boat Market Report: 2015 Edition
A leisure boat is also known as pleasure craft or recreational boat that is designed for and capable of moving in water with a maximum length of up to 24 meters, and is meant to be used for recreational or leisure activities only, and is not utilized in any type of business or moneymaking venture. The pleasure craft may also be used as a temporary residence for the owner, and often is equipped with amenities that are like those that are found in a home, albeit on a smaller scale. The very craft could be motorized or non-motorized depending upon the boat type.
North America accounts for the largest share in the global recreational boating market. In North America, the US holds the largest share of recreational boat market. Around 37% of the total population of the US participates in recreational boating on annual basis. Italy, UK, Germany and France are some of the major recreational boating markets in European region. The share of recreational boating market is expected to grow at higher rate in Europe region as compared to North America. This industry was hit hard during global recession as demand in major markets such as the US and Europe suffered a negative impact during economic slowdown. However, with improved economy with GDP projected to grow, an improving housing market, a stronger job market, increasing consumer confidence and a multi-year low on fuel prices have bolstered leisure boat market outlook for coming years.
Increasing GDP levels, increasing volumes of both inbound and domestic tourists coupled with rise in disposable incomes, improving adult participation in recreational boating activities, increasing high net worth population and increasing urban population are the factors driving the leisure boat industry. Despite the existence of various growth drivers, there are certain challenges faced by the industry including environmental concerns, impacts of adverse weather conditions like floods, drought, unreasonably hot or cold weather, shortage of boat moorings and contention from other leisure activity sources which can potentially hinder the growth of the industry.
The report, “Global Leisure Boat Market” prudently analyzes the development of the respective market, with a focus on regions including the US, UK, Italy and Croatia. The major trends, growth drivers as well as issues being faced by the industry are being presented in this report. The leisure boat industry is predominated by a handful of players including Beneteau SA, Brunswick Corporation and Marine Products Corporation contending and vying for capturing market share. The profiles of these leading players are also included in the report along with their key financials and strategies for growth.
North America accounts for the largest share in the global recreational boating market. In North America, the US holds the largest share of recreational boat market. Around 37% of the total population of the US participates in recreational boating on annual basis. Italy, UK, Germany and France are some of the major recreational boating markets in European region. The share of recreational boating market is expected to grow at higher rate in Europe region as compared to North America. This industry was hit hard during global recession as demand in major markets such as the US and Europe suffered a negative impact during economic slowdown. However, with improved economy with GDP projected to grow, an improving housing market, a stronger job market, increasing consumer confidence and a multi-year low on fuel prices have bolstered leisure boat market outlook for coming years.
Increasing GDP levels, increasing volumes of both inbound and domestic tourists coupled with rise in disposable incomes, improving adult participation in recreational boating activities, increasing high net worth population and increasing urban population are the factors driving the leisure boat industry. Despite the existence of various growth drivers, there are certain challenges faced by the industry including environmental concerns, impacts of adverse weather conditions like floods, drought, unreasonably hot or cold weather, shortage of boat moorings and contention from other leisure activity sources which can potentially hinder the growth of the industry.
The report, “Global Leisure Boat Market” prudently analyzes the development of the respective market, with a focus on regions including the US, UK, Italy and Croatia. The major trends, growth drivers as well as issues being faced by the industry are being presented in this report. The leisure boat industry is predominated by a handful of players including Beneteau SA, Brunswick Corporation and Marine Products Corporation contending and vying for capturing market share. The profiles of these leading players are also included in the report along with their key financials and strategies for growth.
1. OVERVIEW
1.1 Types of Pleasure Boats
1.2 Leisure Boat Industry- Value Chain
2. MARKET SIZE
2.1 Global Leisure Boat Market
2.2 The US Leisure Boat Market
Market Value
Market Volume
Value/Volume by Segments
Statistics by Product Categories
Price Trend
2.2.1 Traditional Powerboat Market of the US
Market Value
Market Volume
Value/Volume by Segments
Statistics by Product Categories
Price Trend
2.3 European Leisure Boat Market
2.3.1 The UK
Market Value
Market Segmentation
Domestic/International Trade
Employees by Sector
2.3.2 Italy
Market Value
Production Statistics
Product Segments
Exports & Imports
2.3.3 Croatia
Market Value
Domestic Production
Exports & Imports
3. MARKET DYNAMICS
3.1 Key Trends and Developments
3.1.1 Innovation in Materials Used in Boat Building
3.1.2 Shift in Industry Boat Mix
3.1.3 Boat Owner Demographic Trends
3.1.4 Increase in Boat Pricing
3.2 Growth Drivers
3.2.1 Rising Population of HNIs
3.2.2 Growing Urban Population
3.2.3 Zealous International Tourism Industry
3.2.4 Global Economic Development
3.2.5 Increasing Participation in the Boating Activities
3.3 Challenges
3.3.1 Competition from Other Leisure Activity Sources
3.3.2 Environmental Issues
3.3.3 Adverse Weather Conditions
3.3.4 Shortage of Boat Moorings
4. COMPETITIVE LANDSCAPE
4.1 Global Competitive Scenario
4.2 Competitive Scenario: The US
5. COMPANY PROFILES
5.1 Beneteau SA
5.1.1 Business overview
5.1.2 Financial Overview
5.1.3 Business Strategies
Focused Research and Development
Inorganic Growth through Acquisitions
5.2 Brunswick Corporation
5.2.1 Business Overview
5.2.2 Financial Overview
5.2.3 Business Strategies
Capacity Expansion
Strategic Acquisitions
5.3 Marine Products Corporation
5.3.1 Business Overview
5.3.2 Financial Overview
5.3.3 Business Strategies
New Product Development
Strategic Marketing and Acquisitions
1.1 Types of Pleasure Boats
1.2 Leisure Boat Industry- Value Chain
2. MARKET SIZE
2.1 Global Leisure Boat Market
2.2 The US Leisure Boat Market
Market Value
Market Volume
Value/Volume by Segments
Statistics by Product Categories
Price Trend
2.2.1 Traditional Powerboat Market of the US
Market Value
Market Volume
Value/Volume by Segments
Statistics by Product Categories
Price Trend
2.3 European Leisure Boat Market
2.3.1 The UK
Market Value
Market Segmentation
Domestic/International Trade
Employees by Sector
2.3.2 Italy
Market Value
Production Statistics
Product Segments
Exports & Imports
2.3.3 Croatia
Market Value
Domestic Production
Exports & Imports
3. MARKET DYNAMICS
3.1 Key Trends and Developments
3.1.1 Innovation in Materials Used in Boat Building
3.1.2 Shift in Industry Boat Mix
3.1.3 Boat Owner Demographic Trends
3.1.4 Increase in Boat Pricing
3.2 Growth Drivers
3.2.1 Rising Population of HNIs
3.2.2 Growing Urban Population
3.2.3 Zealous International Tourism Industry
3.2.4 Global Economic Development
3.2.5 Increasing Participation in the Boating Activities
3.3 Challenges
3.3.1 Competition from Other Leisure Activity Sources
3.3.2 Environmental Issues
3.3.3 Adverse Weather Conditions
3.3.4 Shortage of Boat Moorings
4. COMPETITIVE LANDSCAPE
4.1 Global Competitive Scenario
4.2 Competitive Scenario: The US
5. COMPANY PROFILES
5.1 Beneteau SA
5.1.1 Business overview
5.1.2 Financial Overview
5.1.3 Business Strategies
Focused Research and Development
Inorganic Growth through Acquisitions
5.2 Brunswick Corporation
5.2.1 Business Overview
5.2.2 Financial Overview
5.2.3 Business Strategies
Capacity Expansion
Strategic Acquisitions
5.3 Marine Products Corporation
5.3.1 Business Overview
5.3.2 Financial Overview
5.3.3 Business Strategies
New Product Development
Strategic Marketing and Acquisitions
LIST OF CHARTS
Value Chain of Leisure Boat Industry
Global Leisure Boat Market Value (2009-2014E)
Recreational Marine Retail Expenditures for Products and Services in the US (2005-2015E)
Pre Owned Boats- Retail Market Sales by Value and Volume in the US (2009-2013)
New Boats- Retail Market Sales by Value and Volume in the US (2008-2013)
Recreational Boating Retail Expenditures by Type in the US (2007-2013)
Total Recreational Boats in Use in the US (2006-2013)
Share of Recreational Boat Types by Volume (2013)
The US Retail Sales of the Traditional Powerboats (2008-2013)
The US Traditional Powerboat Market Share by Volume (2013)
Pre Owned Power Boat Sales by Value and Volume in the US (2008-2013)
New Power Boat Sales by Value and Volume in the US (2009-2013)
UK Leisure, Superyacht & Small Commercial Marine Industry Revenues (2005/06-2013/14)
UK Leisure, Superyacht & Small Commercial Marine Industry Revenues by Sectors (2013/14)
UK Leisure, Superyacht & Small Commercial Marine Industry Revenue Share by Segments (2013/14)
Trade Statistics in the UK (2013/14)
Core Sector Employees (FTE) in the UK (2013/14)
Italian Pleasure Boat Industry Revenue (2005-2013)
Pleasure Boats Exports from Italy – Share by Destination (2013)
Pleasure Boats Imports to Italy - Share by Source (2013)
Croatian Recreational Boating Market Size (2011-2014E)
Croatian Recreational Boating Market Domestic Production (2011-2014E)
Croatian Recreational Boating Market Exports & Imports (2011-2014E)
Age of Traditional Powerboat Owners (2007-2013)
Growth of HNIs’ Wealth and Population (2007-2013)
HNWI Population by Country (2012 vs. 2013)
Global Urban Population (2006-2013)
International Tourist Arrivals (2007-2014E)
Global GDP (2007-2013)
Adult Participation in Boating in the UK (2010-2013)
Beneteau SA’ Revenue Share by Business Segments (2013/14)
Geographic Distribution of Beneteau SA Boat Network (2013/14)
Revenues of Beneteau SA (2010/11-2013/14)
Brunswick Corporation’s Revenue Share by Business Segments (2014)
Brunswick Corporation’s Total Net Sales and Marine Engine and Boat Segment Sales (2011-2014)
Marine Product Corporation Revenue (2011-2014)
Value Chain of Leisure Boat Industry
Global Leisure Boat Market Value (2009-2014E)
Recreational Marine Retail Expenditures for Products and Services in the US (2005-2015E)
Pre Owned Boats- Retail Market Sales by Value and Volume in the US (2009-2013)
New Boats- Retail Market Sales by Value and Volume in the US (2008-2013)
Recreational Boating Retail Expenditures by Type in the US (2007-2013)
Total Recreational Boats in Use in the US (2006-2013)
Share of Recreational Boat Types by Volume (2013)
The US Retail Sales of the Traditional Powerboats (2008-2013)
The US Traditional Powerboat Market Share by Volume (2013)
Pre Owned Power Boat Sales by Value and Volume in the US (2008-2013)
New Power Boat Sales by Value and Volume in the US (2009-2013)
UK Leisure, Superyacht & Small Commercial Marine Industry Revenues (2005/06-2013/14)
UK Leisure, Superyacht & Small Commercial Marine Industry Revenues by Sectors (2013/14)
UK Leisure, Superyacht & Small Commercial Marine Industry Revenue Share by Segments (2013/14)
Trade Statistics in the UK (2013/14)
Core Sector Employees (FTE) in the UK (2013/14)
Italian Pleasure Boat Industry Revenue (2005-2013)
Pleasure Boats Exports from Italy – Share by Destination (2013)
Pleasure Boats Imports to Italy - Share by Source (2013)
Croatian Recreational Boating Market Size (2011-2014E)
Croatian Recreational Boating Market Domestic Production (2011-2014E)
Croatian Recreational Boating Market Exports & Imports (2011-2014E)
Age of Traditional Powerboat Owners (2007-2013)
Growth of HNIs’ Wealth and Population (2007-2013)
HNWI Population by Country (2012 vs. 2013)
Global Urban Population (2006-2013)
International Tourist Arrivals (2007-2014E)
Global GDP (2007-2013)
Adult Participation in Boating in the UK (2010-2013)
Beneteau SA’ Revenue Share by Business Segments (2013/14)
Geographic Distribution of Beneteau SA Boat Network (2013/14)
Revenues of Beneteau SA (2010/11-2013/14)
Brunswick Corporation’s Revenue Share by Business Segments (2014)
Brunswick Corporation’s Total Net Sales and Marine Engine and Boat Segment Sales (2011-2014)
Marine Product Corporation Revenue (2011-2014)
LIST OF TABLES
New Boats- Retail Market Data of the US (2010-2013)
The US Retail Expenditure for Recreational Boating Engines and Trailers (2010-2013)
Recreational Boats in Use in the US (2006-2013)
Recreational Boats in Use in the US by Type (2005-2013)
Pre Owned Power Boat Sales in the US (2010-2013)
New Traditional Power Boat Sales in the US (2010-2013)
Proportion of International and Domestic Marine Trade in the UK (2013/14)
Pleasure Boating Production Statistics in Italy (2005-2013)
Composition of Pleasure Boat Production in Italy by Type of Boats (2013)
Adult Participation in Boating in the US (2000-2013)
Comparison of Leaders in Leisure Boat Market– Key Financials (2014)
Marine Product Corporation Product Line
New Boats- Retail Market Data of the US (2010-2013)
The US Retail Expenditure for Recreational Boating Engines and Trailers (2010-2013)
Recreational Boats in Use in the US (2006-2013)
Recreational Boats in Use in the US by Type (2005-2013)
Pre Owned Power Boat Sales in the US (2010-2013)
New Traditional Power Boat Sales in the US (2010-2013)
Proportion of International and Domestic Marine Trade in the UK (2013/14)
Pleasure Boating Production Statistics in Italy (2005-2013)
Composition of Pleasure Boat Production in Italy by Type of Boats (2013)
Adult Participation in Boating in the US (2000-2013)
Comparison of Leaders in Leisure Boat Market– Key Financials (2014)
Marine Product Corporation Product Line
