Online Retail in Nigeria
Online Retail in Nigeria
SUMMARY
Online Retail in Nigeria industry profile provides top-line qualitative and quantitative summary information including: market size (value 2014-18, and forecast to 2023). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
KEY HIGHLIGHTS
SUMMARY
Online Retail in Nigeria industry profile provides top-line qualitative and quantitative summary information including: market size (value 2014-18, and forecast to 2023). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
KEY HIGHLIGHTS
- The Online Retail market includes all sales within each category listed below, provided they take place over the internet, where the payment does not occur in-store on a later occasion. Data is included irrespective of whether the vendor is a pure-play internet company or the online offering of a bricks and mortar retailer.
- The Nigerian online retail sector generated total revenues of $1.0bn in 2018, representing a compound annual growth rate (CAGR) of 26% between 2014 and 2018.
- The electrical and electronics retail segment was the sector's most lucrative in 2018, with total revenues of $345.2m, equivalent to 33.9% of the sector's overall value.
- According to the World Bank the percentage of Nigerians using the internet was 42% in 2017, an increase from 21% in 2014.
- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the online retail market in Nigeria
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the online retail market in Nigeria
- Leading company profiles reveal details of key online retail market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the Nigeria online retail market with five year forecasts
- What was the size of the Nigeria online retail market by value in 2018?
- What will be the size of the Nigeria online retail market in 2023?
- What factors are affecting the strength of competition in the Nigeria online retail market?
- How has the market performed over the last five years?
- What are the main segments that make up Nigeria's online retail market?
1 EXECUTIVE SUMMARY
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive Landscape
2 MARKET OVERVIEW
2.1. Market definition
2.2. Market analysis
3 MARKET DATA
3.1. Market value
4 MARKET SEGMENTATION
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution
5 MARKET OUTLOOK
5.1. Market value forecast
6 FIVE FORCES ANALYSIS
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 COMPETITIVE LANDSCAPE
7.1. Who are the leading players?
7.2. What strategies do the leading players follow?
8 COMPANY PROFILES
8.1. Jumia.
8.2. Mr. Price Group Ltd
9 MACROECONOMIC INDICATORS
9.1. Country data
10 APPENDIX
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive Landscape
2 MARKET OVERVIEW
2.1. Market definition
2.2. Market analysis
3 MARKET DATA
3.1. Market value
4 MARKET SEGMENTATION
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution
5 MARKET OUTLOOK
5.1. Market value forecast
6 FIVE FORCES ANALYSIS
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 COMPETITIVE LANDSCAPE
7.1. Who are the leading players?
7.2. What strategies do the leading players follow?
8 COMPANY PROFILES
8.1. Jumia.
8.2. Mr. Price Group Ltd
9 MACROECONOMIC INDICATORS
9.1. Country data
10 APPENDIX
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine
LIST OF TABLES
Table 1: Nigeria online retail sector value: $ million, 2014-18
Table 2: Nigeria online retail sector category segmentation: $ million, 2018
Table 3: Nigeria online retail sector geography segmentation: $ million, 2018
Table 4: Nigeria online retail sector distribution: % share, by value, 2018
Table 5: Nigeria online retail sector value forecast: $ million, 2018-23
Table 6: Jumia.: key facts
Table 7: Jumia.: Key Employees
Table 8: Mr. Price Group Ltd: key facts
Table 9: Mr. Price Group Ltd: Annual Financial Ratios
Table 10: Mr. Price Group Ltd: Key Employees
Table 11: Nigeria size of population (million), 2014-18
Table 12: Nigeria gdp (constant 2005 prices, $ billion), 2014-18
Table 13: Nigeria gdp (current prices, $ billion), 2014-18
Table 14: Nigeria inflation, 2014-18
Table 15: Nigeria consumer price index (absolute), 2014-18
Table 16: Nigeria exchange rate, 2014-18
Table 1: Nigeria online retail sector value: $ million, 2014-18
Table 2: Nigeria online retail sector category segmentation: $ million, 2018
Table 3: Nigeria online retail sector geography segmentation: $ million, 2018
Table 4: Nigeria online retail sector distribution: % share, by value, 2018
Table 5: Nigeria online retail sector value forecast: $ million, 2018-23
Table 6: Jumia.: key facts
Table 7: Jumia.: Key Employees
Table 8: Mr. Price Group Ltd: key facts
Table 9: Mr. Price Group Ltd: Annual Financial Ratios
Table 10: Mr. Price Group Ltd: Key Employees
Table 11: Nigeria size of population (million), 2014-18
Table 12: Nigeria gdp (constant 2005 prices, $ billion), 2014-18
Table 13: Nigeria gdp (current prices, $ billion), 2014-18
Table 14: Nigeria inflation, 2014-18
Table 15: Nigeria consumer price index (absolute), 2014-18
Table 16: Nigeria exchange rate, 2014-18
LIST OF FIGURES
Figure 1: Nigeria online retail sector value: $ million, 2014-18
Figure 2: Nigeria online retail sector category segmentation: % share, by value, 2018
Figure 3: Nigeria online retail sector geography segmentation: % share, by value, 2018
Figure 4: Nigeria online retail sector distribution: % share, by value, 2018
Figure 5: Nigeria online retail sector value forecast: $ million, 2018-23
Figure 6: Forces driving competition in the online retail sector in Nigeria, 2018
Figure 7: Drivers of buyer power in the online retail sector in Nigeria, 2018
Figure 8: Drivers of supplier power in the online retail sector in Nigeria, 2018
Figure 9: Factors influencing the likelihood of new entrants in the online retail sector in Nigeria, 2018
Figure 10: Factors influencing the threat of substitutes in the online retail sector in Nigeria, 2018
Figure 11: Drivers of degree of rivalry in the online retail sector in Nigeria, 2018
Figure 1: Nigeria online retail sector value: $ million, 2014-18
Figure 2: Nigeria online retail sector category segmentation: % share, by value, 2018
Figure 3: Nigeria online retail sector geography segmentation: % share, by value, 2018
Figure 4: Nigeria online retail sector distribution: % share, by value, 2018
Figure 5: Nigeria online retail sector value forecast: $ million, 2018-23
Figure 6: Forces driving competition in the online retail sector in Nigeria, 2018
Figure 7: Drivers of buyer power in the online retail sector in Nigeria, 2018
Figure 8: Drivers of supplier power in the online retail sector in Nigeria, 2018
Figure 9: Factors influencing the likelihood of new entrants in the online retail sector in Nigeria, 2018
Figure 10: Factors influencing the threat of substitutes in the online retail sector in Nigeria, 2018
Figure 11: Drivers of degree of rivalry in the online retail sector in Nigeria, 2018
