Asia Pacific Blueberries Market Size and Forecast (2021 - 2031), Regional Share, Trend, and Growth Opportunity Analysis Report Coverage: By Form (Fresh, Frozen, and Dried), Category (Conventional and Organic), and End Use (Food Service, Food Retail, and Food Processing)

March 2026 | 125 pages | ID: A10068B68895EN
The Insight Partners

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The Asia Pacific Blueberries Market is poised for significant growth, with projections indicating that its size will reach approximately US$ 7,455.1 million by 2031, up from US$ 3,970.6 million in 2023. This growth represents a compound annual growth rate (CAGR) of 8.2% from 2023 to 2031.
Executive Summary and Market Analysis
The entry of international players and breeding companies into the Asian blueberries market is driving innovation and development. A notable initiative occurred in March 2024, when the US Highbush Blueberry Council, in collaboration with the US Department of Agriculture, launched a trade mission to South Korea. This mission aimed to explore opportunities and strategies to enhance agricultural exports to the region. Additionally, the demand for blueberries in India is on the rise, with increasing imports from countries such as the US, Canada, Poland, and Peru. Blueberries are now widely available in supermarkets, gourmet stores, and online platforms, catering to a growing consumer base that prioritizes health and wellness.
Strategic Insights
Market Segmentation Analysis
The Asia Pacific Blueberries Market can be segmented based on form, category, and end use:
  • By Form: The market is divided into Fresh, Frozen, and Dried blueberries. In 2023, Fresh blueberries held the largest market share.
  • By Category: The market is categorized into Conventional and Organic blueberries, with Conventional blueberries dominating the market in 2023.
  • By End Use: The market is segmented into Food Service, Food Retail, and Food Processing, where Food Retail accounted for the largest share in 2023.
Market Outlook
Governments in major blueberry-producing countries are implementing various policies, financial incentives, and research programs aimed at enhancing productivity and quality. These initiatives are designed to boost domestic production and strengthen the countries' positions as global blueberry exporters. For instance, in August 2024, the Australian government allocated approximately US$ 100,000 to develop a robotic blueberry picking device, which is expected to reduce labor costs and improve yield efficiency.
In China, a significant policy document released in February 2025 encourages regions to develop specialized industries suited to local conditions and to create unique brands. In the Honghe Yi and Hani Autonomous Prefecture, blueberries are transitioning from an exotic fruit to a key industry that supports rural development. Furthermore, in 2024, the Japan International Cooperation Agency (JICA) initiated a US$ 200 million horticulture loan project aimed at enhancing blueberry cultivation in Uzbekistan, leveraging Polish expertise to bolster local production and develop the blueberry sector across key regions. These government initiatives are anticipated to create lucrative opportunities for the blueberries market throughout the forecast period.
Country Insights
The Asia Pacific Blueberries Market is segmented by country into China, Japan, India, Australia, South Korea, and the Rest of APAC. In 2023, the Rest of APAC held the largest market share. Countries such as Singapore, Vietnam, Indonesia, Malaysia, Thailand, and Nepal are significant players in the Rest of Asia Pacific blueberries market. However, due to unsuitable tropical climates, domestic blueberry production is limited in Southeast Asian nations. In Thailand and Malaysia, blueberries are considered premium products due to their high prices, but they are becoming more accessible through the expansion of supermarkets, hypermarkets, and online grocery platforms. Major suppliers of blueberries to Asian countries include the US, Peru, and Morocco, with Morocco exporting 1,500 metric tons of fresh blueberries to Southeast Asia in 2023, a significant increase from 450 metric tons in 2019.
Company Profiles
Key players in the Asia Pacific Blueberries Market include SanLucar Fruit SLU, Surexport Compa?ia Agraria SL, North Bay Produce Inc, Agrovision Corp, Agroberries SpA, Costa Group Holdings Ltd, Qualiprim, Zalar Agri Sarl, Naturipe Farms LLC, RIKA, Raimy Soci?t? Agricole SARL, iBerry Morocco, DAIFRUITS SL, Reiter Affiliated Companies LLC, and FRESHROYAL SL. These companies are employing various strategies such as expansion, product innovation, and mergers and acquisitions to enhance their market presence and offer innovative products to consumers.
In summary, the Asia Pacific Blueberries Market is on a robust growth trajectory, driven by increasing demand, government support, and the entry of international players, positioning it as a key sector in the region's agricultural landscape.
1. INTRODUCTION

1.1 Report Guidance
1.2 Market Segmentation

2. EXECUTIVE SUMMARY

2.1 Key Insights
2.2 Market Attractiveness

3. RESEARCH METHODOLOGY

3.1 Secondary Research
3.2 Primary Research
  3.2.1 Hypothesis formulation:
  3.2.2 Macroeconomic factor analysis:
  3.2.3 Developing base number:
  3.2.4 Data Triangulation:
  3.2.5 Country-level data:
3.3 Assumptions and Limitations

4. BLUEBERRIES MARKET LANDSCAPE

4.1 Overview
4.2 Porter's Five Forces Analysis
4.3 Ecosystem Analysis
4.4 List of Vendors in the Value Chain

5. ASIA PACIFIC BLUEBERRIES MARKET - KEY MARKET DYNAMICS

5.1 Market Drivers
  5.1.1 Growing Demand for Blueberries in Food Processing
  5.1.2 Rising Demand for Clean Label Products and Organic Blueberries
5.2 Market Restraints
  5.2.1 Price Fluctuations
5.3 Market Opportunities
  5.3.1 Government Initiatives and Funding for Blueberry Production
5.4 Future Trends
  5.4.1 Global Food Retail Blueberries Market Trends
  5.4.2 Global Food Service Blueberries Market Trends
  5.4.3 Global Food Processing Blueberries Market Trends
5.5 Impact of Drivers and Restraints:

6. BLUEBERRIES MARKET- ASIA PACIFIC MARKET ANALYSIS

6.1 Asia Pacific Blueberries Market Volume (Kilo Tons), 2021-2031
6.2 Asia Pacific Blueberries Market Volume Forecast and Analysis (Kilo Tons)
6.3 Asia Pacific Blueberries Market Revenue (US$ Million), 2021-2031
6.4 Asia Pacific Blueberries Market Forecast and Analysis

7. ASIA PACIFIC BLUEBERRIES MARKET REVENUE ANALYSIS - BY FORM

7.1 Fresh
  7.1.1 Overview
  7.1.2 Fresh: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million)
7.2 Frozen
  7.2.1 Overview
  7.2.2 Frozen: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million)
7.3 Dried
  7.3.1 Overview
  7.3.2 Dried: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million)

8. ASIA PACIFIC BLUEBERRIES MARKET REVENUE ANALYSIS - BY CATEGORY

8.1 Conventional
  8.1.1 Overview
  8.1.2 Conventional: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million)
8.2 Organic
  8.2.1 Overview
  8.2.2 Organic: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million)

9. ASIA PACIFIC BLUEBERRIES MARKET VOLUME AND REVENUE ANALYSIS - BY END USE

9.1 Food Service
  9.1.1 Overview
  9.1.2 Food Service: Asia Pacific Blueberries Market - Volume, Revenue and Forecast, 2021-2031 (US$ Million)
9.2 Food Retail
  9.2.1 Overview
  9.2.2 Food Retail: Asia Pacific Blueberries Market - Volume, Revenue and Forecast, 2021-2031 (US$ Million)
9.3 Food Processing
  9.3.1 Overview
  9.3.2 Food Processing: Asia Pacific Blueberries Market - Volume, Revenue and Forecast, 2021-2031 (US$ Million)

10. ASIA PACIFIC BLUEBERRIES MARKET - COUNTRY ANALYSIS

10.1 Asia Pacific
  10.1.1 Asia Pacific Blueberries Market Revenue and Forecast and Analysis - by Country
    10.1.1.1 Asia Pacific Blueberries Market Volume and Forecast and Analysis - by Country
    10.1.1.2 Asia Pacific Blueberries Market Revenue and Forecast and Analysis - by Country
    10.1.1.3 China: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million)
      10.1.1.3.1 China: Asia Pacific Blueberries Market Share - by Form
      10.1.1.3.2 China: Asia Pacific Blueberries Market Share - by Category
      10.1.1.3.3 China: Asia Pacific Blueberries Market Share - by End Use
    10.1.1.4 Japan: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million)
      10.1.1.4.1 Japan: Asia Pacific Blueberries Market Share - by Form
      10.1.1.4.2 Japan: Asia Pacific Blueberries Market Share - by Category
      10.1.1.4.3 Japan: Asia Pacific Blueberries Market Share - by End Use
    10.1.1.5 India: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million)
      10.1.1.5.1 India: Asia Pacific Blueberries Market Share - by Form
      10.1.1.5.2 India: Asia Pacific Blueberries Market Share - by Category
      10.1.1.5.3 India: Asia Pacific Blueberries Market Share - by End Use
    10.1.1.6 Australia: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million)
      10.1.1.6.1 Australia: Asia Pacific Blueberries Market Share - by Form
      10.1.1.6.2 Australia: Asia Pacific Blueberries Market Share - by Category
      10.1.1.6.3 Australia: Asia Pacific Blueberries Market Share - by End Use
    10.1.1.7 South Korea: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million)
      10.1.1.7.1
      10.1.1.7.2 South Korea: Asia Pacific Blueberries Market Share - by Form
      10.1.1.7.3 South Korea: Asia Pacific Blueberries Market Share - by Category
      10.1.1.7.4 South Korea: Asia Pacific Blueberries Market Share - by End Use
    10.1.1.8 Rest of APAC: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million)
      10.1.1.8.1 Rest of APAC: Asia Pacific Blueberries Market Share - by Form
      10.1.1.8.2 Rest of APAC: Asia Pacific Blueberries Market Share - by Category
      10.1.1.8.3 Rest of APAC: Asia Pacific Blueberries Market Share - by End Use

11. COMPETITIVE LANDSCAPE

11.1 Heat Map Analysis by Key Players
11.2 Company Positioning and Concentration

12. COMPANY PROFILES

12.1 SanLucar Fruit SLU
  12.1.1 Key Facts
  12.1.2 Business Description
  12.1.3 Products and Services
  12.1.4 Financial Overview
  12.1.5 SWOT Analysis
  12.1.6 Key Developments
12.2 Surexport Compania Agraria SL
  12.2.1 Key Facts
  12.2.2 Business Description
  12.2.3 Products and Services
  12.2.4 Financial Overview
  12.2.5 SWOT Analysis
  12.2.6 Key Developments
12.3 North Bay Produce Inc
  12.3.1 Key Facts
  12.3.2 Business Description
  12.3.3 Products and Services
  12.3.4 Financial Overview
  12.3.5 SWOT Analysis
  12.3.6 Key Developments
12.4 Agrovision Corp
  12.4.1 Key Facts
  12.4.2 Business Description
  12.4.3 Products and Services
  12.4.4 Financial Overview
  12.4.5 SWOT Analysis
  12.4.6 Key Developments
12.5 Agroberries SpA
  12.5.1 Key Facts
  12.5.2 Business Description
  12.5.3 Products and Services
  12.5.4 Financial Overview
  12.5.5 SWOT Analysis
  12.5.6 Key Developments
12.6 Costa Group Holdings Ltd
  12.6.1 Key Facts
  12.6.2 Business Description
  12.6.3 Products and Services
  12.6.4 Financial Overview
  12.6.5 SWOT Analysis
  12.6.6 Key Developments
12.7 Qualiprim
  12.7.1 Key Facts
  12.7.2 Business Description
  12.7.3 Products and Services
  12.7.4 Financial Overview
  12.7.5 SWOT Analysis
  12.7.6 Key Developments
12.8 Zalar Agri Sarl
  12.8.1 Key Facts
  12.8.2 Business Description
  12.8.3 Products and Services
  12.8.4 Financial Overview
  12.8.5 SWOT Analysis
  12.8.6 Key Developments
12.9 Naturipe Farms LLC
  12.9.1 Key Facts
  12.9.2 Business Description
  12.9.3 Products and Services
  12.9.4 Financial Overview
  12.9.5 SWOT Analysis
  12.9.6 Key Developments
12.10 RIKA
  12.10.1 Key Facts
  12.10.2 Business Description
  12.10.3 Products and Services
  12.10.4 Financial Overview
  12.10.5 SWOT Analysis
  12.10.6 Key Developments
12.11 Raimy Societe Agricole SARL
  12.11.1 Key Facts
  12.11.2 Business Description
  12.11.3 Products and Services
  12.11.4 Financial Overview
  12.11.5 SWOT Analysis
  12.11.6 Key Developments
12.12 iBerry Morocco
  12.12.1 Key Facts
  12.12.2 Business Description
  12.12.3 Products and Services
  12.12.4 Financial Overview
  12.12.5 SWOT Analysis
  12.12.6 Key Developments
12.13 DAIFRUITS SL
  12.13.1 Key Facts
  12.13.2 Business Description
  12.13.3 Products and Services
  12.13.4 Financial Overview
  12.13.5 SWOT Analysis
  12.13.6 Key Developments
12.14 Reiter Affiliated Companies LLC
  12.14.1 Key Facts
  12.14.2 Business Description
  12.14.3 Products and Services
  12.14.4 Financial Overview
  12.14.5 SWOT Analysis
  12.14.6 Key Developments
12.15 FRESHROYAL SL
  12.15.1 Key Facts
  12.15.2 Business Description
  12.15.3 Products and Services
  12.15.4 Financial Overview
  12.15.5 SWOT Analysis
  12.15.6 Key Developments

13. APPENDIX

13.1 About The Insight Partners
LIST OF TABLES

Table 1. Asia Pacific Blueberries Market Segmentation
Table 2. List of Vendors
Table 3. Asia Pacific Blueberries Market - Volume and Forecast, 2021-2031 (Kilo Tons)
Table 4. Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million)
Table 5. Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Form
Table 6. Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Category
Table 7. Asia Pacific Blueberries Market - Volume and Forecast, 2021-2031 (Kilo Tons) - by End Use
Table 8. Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million) - by End Use
Table 9. Asia Pacific Blueberries Market - Volume and Forecast, 2021-2031 (Kilo Tons) - by Country
Table 10. Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Country
Table 11. China: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Form
Table 12. China: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Category
Table 13. China: Asia Pacific Blueberries Market - Volume and Forecast, 2021-2031 (Kilo Tons) - by End Use
Table 14. China: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million) - by End Use
Table 15. Japan: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Form
Table 16. Japan: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Category
Table 17. Japan: Asia Pacific Blueberries Market - Volume and Forecast, 2021-2031 (Kilo Tons) - by End Use
Table 18. Japan: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million) - by End Use
Table 19. India: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Form
Table 20. India: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Category
Table 21. India: Asia Pacific Blueberries Market - Volume and Forecast, 2021-2031 (Kilo Tons) - by End Use
Table 22. India: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million) - by End Use
Table 23. Australia: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Form
Table 24. Australia: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Category
Table 25. Australia: Asia Pacific Blueberries Market - Volume and Forecast, 2021-2031 (Kilo Tons) - by End Use
Table 26. Australia: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million) - by End Use
Table 27. South Korea: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Form
Table 28. South Korea: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Category
Table 29. South Korea: Asia Pacific Blueberries Market - Volume and Forecast, 2021-2031 (Kilo Tons) - by End Use
Table 30. South Korea: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million) - by End Use
Table 31. Rest of APAC: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Form
Table 32. Rest of APAC: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million) - by Category
Table 33. Rest of APAC: Asia Pacific Blueberries Market - Volume and Forecast, 2021-2031 (Kilo Tons) - by End Use
Table 34. Rest of APAC: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million) - by End Use
LIST OF FIGURES

Figure 1. Asia Pacific Blueberries Market Segmentation - Country
Figure 2. Porter's Five Forces Analysis
Figure 3. Asia Pacific Blueberries Market - Key Market Dynamics
Figure 4. Impact Analysis of Drivers and Restraints
Figure 5. Asia Pacific Blueberries Market Volume (Kilo Tons), 2021-2031
Figure 6. Asia Pacific Blueberries Market Revenue (US$ Million), 2021-2031
Figure 7. Asia Pacific Blueberries Market Share (%) - Form, 2023 and 2031
Figure 8. Fresh: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 9. Frozen: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 10. Dried: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 11. Asia Pacific Blueberries Market Share (%) - Category, 2023 and 2031
Figure 12. Conventional: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 13. Organic: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 14. Asia Pacific Blueberries Market Share (%) - End Use, 2023 and 2031
Figure 15. Food Service: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 16. Food Retail: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 17. Food Processing: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 18. Asia Pacific Blueberries Market Breakdown by Key Countries, 2023 and 2031 (%)
Figure 19. China: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 20. Japan: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 21. India: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 22. Australia: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 23. South Korea: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 24. Rest of APAC: Asia Pacific Blueberries Market - Revenue and Forecast, 2021-2031 (US$ Million)
Figure 25. Heat Map Analysis by Key Players
Figure 26. Company Positioning and Concentration


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