Talking Strategy: Mexico’s Clothing Industry Aims to Move Upmarket to Remain Competitive
As recently as 2000 Mexico was the USA’s largest clothing supplier. But since then it has fallen down the ranks as the phase-out and eventual elimination of quotas at the end of 2004 has enabled US buyers to source unlimited amounts from Asia at cheaper prices. To combat the declining competitiveness of the Mexican clothing industry, the Mexican government has set up a number of initiatives and is investing in state-of-the-art technology in order to encourage value added production in the sector. In this report, Alejandro Faes, a prominent figure in the Mexican clothing industry, discusses these initiatives and offers insight into the potential of alternative markets to the USA. He also discusses the major threats to the industry, including counterfeit trade, the phasing out of special tariffs against imports from China and the rise of Dominican Republic-Central America-United States Free Trade Agreement (CAFTA-DR) countries as alternative sourcing locations for US buyers.
SETTING THE SCENE
ALEJANDRO FAES’S VIEW
Industry background
Preferential agreements
Competitors
Government initiatives
Value added production and fast fashion
Alternative export markets
Domestic market
Phase-out of special tariffs on imports from China
Counterfeit trade
Outlook
Future direction
ALEJANDRO FAES’S VIEW
Industry background
Preferential agreements
Competitors
Government initiatives
Value added production and fast fashion
Alternative export markets
Domestic market
Phase-out of special tariffs on imports from China
Counterfeit trade
Outlook
Future direction