Performance apparel markets: business update, 1st quarter 2010
US sales of snow sport products—which include apparel, equipment and accessories—remained flat during August 2009-January 2010 although sales via speciality stores in the south increased by 10%.
Adidas has expanded its partnership agreement with the National Basketball Association (NBA) to include Europe. As a result, Adidas now holds exclusive rights to design, manufacture, distribute and market NBA branded apparel worldwide under licence. Under another licensing deal, PS Brands will design and distribute Fila branded socks in the USA.
In other news, Polartec will use Unifi’s Repreve 100—a yarn made from 100% recycled plastic bottles—to produce a new range of high performance fabrics, while Strategic Partners will design, manufacture and distribute medical apparel and footwear under the Dickies brand name.
Berghaus and Pro Sport have entered into an agreement relating to the distribution of Berghaus products in Italy while Perry Ellis International has signed an agreement with Sears Holdings concerning the distribution of Top-Flite branded golf apparel to Kmart stores across the USA.
Several companies have posted declines in their full-year net sales, including Adidas (down by 4%), Columbia Sportswear (down by 6%), Perry Ellis International (down by 11%), Puma (down by 3%), Timberland (down by 6%) and VF Corporation (down by 6%). One notable exception was Under Armour, where net sales grew by 18%. Among those reporting quarterly results, gains in net sales were recorded by Nike (up by 7%) and Unifi (up by 13%) whereas Quiksilver suffered a 2% fall.
In other developments, Windsong Brands has purchased Cloudveil Mountain Works and will rename it Cloudveil Mountain Peak. Zumiez has announced plans to relocate its distribution centre from Washington to California, USA, and Filson has opened its first store outside the USA, in Japan.
Quiksilver, meanwhile, has won the latest round in a long-standing trademark dispute with Kymsta Corporation.
Adidas has expanded its partnership agreement with the National Basketball Association (NBA) to include Europe. As a result, Adidas now holds exclusive rights to design, manufacture, distribute and market NBA branded apparel worldwide under licence. Under another licensing deal, PS Brands will design and distribute Fila branded socks in the USA.
In other news, Polartec will use Unifi’s Repreve 100—a yarn made from 100% recycled plastic bottles—to produce a new range of high performance fabrics, while Strategic Partners will design, manufacture and distribute medical apparel and footwear under the Dickies brand name.
Berghaus and Pro Sport have entered into an agreement relating to the distribution of Berghaus products in Italy while Perry Ellis International has signed an agreement with Sears Holdings concerning the distribution of Top-Flite branded golf apparel to Kmart stores across the USA.
Several companies have posted declines in their full-year net sales, including Adidas (down by 4%), Columbia Sportswear (down by 6%), Perry Ellis International (down by 11%), Puma (down by 3%), Timberland (down by 6%) and VF Corporation (down by 6%). One notable exception was Under Armour, where net sales grew by 18%. Among those reporting quarterly results, gains in net sales were recorded by Nike (up by 7%) and Unifi (up by 13%) whereas Quiksilver suffered a 2% fall.
In other developments, Windsong Brands has purchased Cloudveil Mountain Works and will rename it Cloudveil Mountain Peak. Zumiez has announced plans to relocate its distribution centre from Washington to California, USA, and Filson has opened its first store outside the USA, in Japan.
Quiksilver, meanwhile, has won the latest round in a long-standing trademark dispute with Kymsta Corporation.
SUMMARY
COMPANY RESTRUCTURING AND REORGANISATION
Zumiez will relocate its distribution centre from Washington to California, USA
FINANCIAL RESULTS
Adidas
Fourth quarter 2009
2009
Columbia Sportswear
Fourth quarter 2009
2009
Nike
Future orders
Perry Ellis International
Fourth quarter 2009/10
2009/10
Outlook
Puma
Fourth quarter 2009
2009
Quiksilver
Timberland
Fourth quarter 2009
2009
Under Armour
Fourth quarter 2009
2009
Unifi
Second quarter 2009/10
First half of 2009/10
VF Corporation
Fourth quarter 2009
2009
JOINT VENTURES, COOPERATION, LICENSING AND DISTRIBUTION AGREEMENTS
Adidas and the National Basketball Association (NBA) have expanded their partnership agreement to include Europe
Berghaus and Pro Sport have entered into an agreement relating to the distribution of Berghaus collections in Italy
Fila Luxembourg and PS Brands have entered into a licensing agreement relating to Fila socks in the
USA
Perry Ellis International and Sears Holdings have entered into a distribution agreement relating to Top-
Flite branded golf apparel
Polartec and Unifi have entered into a partnership to develop high performance fabrics made from
Repreve 100 recycled fibres
Williamson-Dickie and Strategic Partners have entered into a licensing agreement
MARKETS
Sales of SnowSports products in the USA remained flat during August 2009-January 2010
MERGERS AND ACQUISITIONS
Windsong Brands has acquired Cloudveil Mountain Works
NEW STORES
Filson has opened its first international store, in Japan
TRADEMARK INFRINGEMENT
Quiksilver has won the latest round in a long-standing trademark dispute with Kymsta Corporation
LIST OF TABLES
Table 1: Adidas: breakdown of revenues by brand, 4 qtr 2008 and 4 qtr 2009
Table 2: Adidas: breakdown of revenues by region, 4 qtr 2008 and 4 qtr 2009
Table 3: Adidas: breakdown of revenues by brand, 2008 and 2009
Table 4: Adidas: breakdown of revenues by region, 2008 and 2009
Table 5: Nike: revenues by geographical region, 3 qtr 2008/09 and 3 qtr 2009/10
Table 6: Timberland: revenues by product category, 4 qtr 2008 and 4 qtr 2009
Table 7: Timberland: revenues by geographical region, 4 qtr 2008 and 4 qtr 2009
Table 8: Timberland: revenues by product category, 2008 and 2009
Table 9: Timberland: revenues by geographical region, 2008 and 2009
Table 10: Under Armour: revenues by product category, 4 qtr 2008 and 4 qtr 2009
Table 11: Under Armour: revenues by product category, 2008 and 2009
Table 1: Adidas: breakdown of revenues by brand, 4 qtr 2008 and 4 qtr 2009
Table 2: Adidas: breakdown of revenues by region, 4 qtr 2008 and 4 qtr 2009
Table 3: Adidas: breakdown of revenues by brand, 2008 and 2009
Table 4: Adidas: breakdown of revenues by region, 2008 and 2009
Table 5: Nike: revenues by geographical region, 3 qtr 2008/09 and 3 qtr 2009/10
Table 6: Timberland: revenues by product category, 4 qtr 2008 and 4 qtr 2009
Table 7: Timberland: revenues by geographical region, 4 qtr 2008 and 4 qtr 2009
Table 8: Timberland: revenues by product category, 2008 and 2009
Table 9: Timberland: revenues by geographical region, 2008 and 2009
Table 10: Under Armour: revenues by product category, 4 qtr 2008 and 4 qtr 2009
Table 11: Under Armour: revenues by product category, 2008 and 2009
