Clothing - Italy

October 2009 | 30 pages | ID: CD98508BE95EN
Euromonitor International Ltd

Abstracts

In 2008 the internal demand was relatively stable showing a low growth in the clothing sector mainly because Italy was going through a gloomy economic period. In addition, at the end of 2008 the worldwide credit crunch had an additional negative impact on the economy so demand shrunk further.

Euromonitor International's Clothing in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2004-2008 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2013 illustrate how the market is set to change.

Product coverage: Childrenswear, Clothing accessories, Men's outerwear, Socks, stockings and tights, Underwear and nightwear, Women's outerwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Clothing market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Clothing in Italy
Euromonitor International
October 2009

LIST OF CONTENTS AND TABLES

Executive Summary
Future Uncertainity Causes Shrinks in Demand
Clothing was Stable While Footwear Showed A Negative Trend
Childrenswear's Boom
Fragmented Fashion Market
Credit Crunch Impacts Future Growth
Key Trends and Developments
Rising Unemployment and the Credit Crunch Causes Tension Among Consumers
Prices Increase Lowers Internal Demand
Immigration Brings New Trends To the Sector
Ageing Population Will Impact the Sector Trends
Busier Lifestyles Drive Changes in Italians' Consumer Patterns
Market Data
  Table 1 Sales of Clothing and Footwear by Sector: Volume 2003-2008
  Table 2 Sales of Clothing and Footwear by Sector: Value 2003-2008
  Table 3 Sales of Clothing and Footwear by Sector: % Volume Growth 2003-2008
  Table 4 Sales of Clothing and Footwear by Sector: % Value Growth 2003-2008
  Table 5 Clothing and Footwear Company Shares 2004-2008
  Table 6 Clothing and Footwear Brand Shares 2005-2008
  Table 7 Sales of Clothing and Footwear by Distribution Format: % Analysis 2003-2008
  Table 8 Forecast Sales of Clothing and Footwear by Sector: Volume 2008-2013
  Table 9 Forecast Sales of Clothing and Footwear by Sector: Value 2008-2013
  Table 10 Forecast Sales of Clothing and Footwear by Sector: % Volume Growth 2008-2013
  Table 11 Forecast Sales of Clothing and Footwear by Sector: % Value Growth 2008-2013
Definitions
Clothing
Footwear
  Summary 1 Research Sources
Benetton Group SpA
Strategic Direction
Key Facts
  Summary 2 Benetton Group SpA: Key Facts
  Summary 3 Benetton Group SpA: Operational Indicators
Company Background
Production
Competitive Positioning
  Summary 4 Benetton Group SpA: Competitive Position 2008
Calzedonia SpA
Strategic Direction
Key Facts
  Summary 5 Calzedonia SpA: Key Facts
  Summary 6 Calzedonia SpA: Operational Indicators
Company Background
Production
Competitive Positioning
  Summary 7 Calzedonia SpA: Competitive Position 2008
Geox SpA
Strategic Direction
Key Facts
  Summary 8 Geox SpA: Key Facts
  Summary 9 Geox SpA: Operational Indicators
Company Background
Production
Competitive Positioning
  Summary 10 Geox SpA: Competitive Position 2008
Valentino Fashion Group SpA
Strategic Direction
Key Facts
  Summary 11 Valentino Fashion Group SpA: Key Facts
  Summary 12 Valentino Fashion Group SpA: Operational Indicators
Company Background
Production
Competitive Positioning
Valleverde SpA
Strategic Direction
Key Facts
  Summary 13 Valleverde SpA: Key Facts
Company Background
Production
Competitive Positioning
  Summary 14 Valleverde SpA: Competitive Position 2008
Headlines
Trends
Prospects
New Product Developments
  Summary 15 New Product Launches 2007- 2008
Sector Data
  Table 12 Sales of Clothing by Subsector: Volume 2003-2008
  Table 13 Sales of Clothing by Subsector: Value 2003-2008
  Table 14 Sales of Clothing by Subsector: % Volume Growth 2003-2008
  Table 15 Sales of Clothing by Subsector: % Value Growth 2003-2008
  Table 16 Sales of Men's Outerwear by Type 2003-2008
  Table 17 Sales of Women's Outerwear by Type 2003-2008
  Table 18 Sales of Childrenswear by Type 2003-2008
  Table 19 Sales of Clothing by Distribution Format: % Analysis 2003-2008
  Table 20 Forecast Sales of Clothing by Subsector: Volume 2008-2013
  Table 21 Forecast Sales of Clothing by Subsector: Value 2008-2013
  Table 22 Forecast Sales of Clothing by Subsector: % Volume Growth 2008-2013
  Table 23 Forecast Sales of Clothing by Subsector: % Value Growth 2008-2013