Clothing - Germany

September 2009 | 34 pages | ID: CB5CEC219EFEN
Euromonitor International Ltd

Abstracts

The sector for clothing showed a good performance in 2008 exceeding the success of the previous year. Several trends observed in the sector of clothing in 2008 also influenced the good performance. Consumers seem to wait for the sales before they buy. In the light of the recession, Germans do not tend to buy clothes when needed but they opt for more favourable offers e.g. buying their favourite designer outfits during the sales or through online shopping at much lower prices. This is especially...

Euromonitor International's Clothing in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2004-2008 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2013 illustrate how the market is set to change.

Product coverage: Childrenswear, Clothing accessories, Men's outerwear, Socks, stockings and tights, Underwear and nightwear, Women's outerwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Clothing market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Clothing in Germany
Euromonitor International
September 2009

LIST OF CONTENTS AND TABLES

Executive Summary
Fashion Recovery
the Impacts of Modern Lifestyles
High-heels and Accessories Become A Must Have
Consumer Demand for Lower Prices
Fashion Suffers From Credit Crunch
Key Trends and Developments
Fading Influence of Branded Products
Buyer Confidence Versus Recession
Leading Distribution Channels - Internet Retailing and Specialist Retailers
Growing Popularity of Discounters
Demographic Trends: Declining Birth Rates & Increasing Singles
Market Data
  Table 1 Sales of Clothing and Footwear by Sector: Volume 2003-2008
  Table 2 Sales of Clothing and Footwear by Sector: Value 2003-2008
  Table 3 Sales of Clothing and Footwear by Sector: % Volume Growth 2003-2008
  Table 4 Sales of Clothing and Footwear by Sector: % Value Growth 2003-2008
  Table 5 Clothing and Footwear Company Shares 2004-2008
  Table 6 Clothing and Footwear Brand Shares 2005-2008
  Table 7 Sales of Clothing and Footwear by Distribution Format: % Analysis 2003-2008
  Table 8 Forecast Sales of Clothing and Footwear by Sector: Volume 2008-2013
  Table 9 Forecast Sales of Clothing and Footwear by Sector: Value 2008-2013
  Table 10 Forecast Sales of Clothing and Footwear by Sector: % Volume Growth 2008-2013
  Table 11 Forecast Sales of Clothing and Footwear by Sector: % Value Growth 2008-2013
Definitions
  Summary 1 Research Sources
Escada AG
Strategic Direction
Key Facts
  Summary 2 Escada AG: Key Facts
  Summary 3 Escada AG: Operational Indicators
Company Background
Production
Competitive Positioning
Strategic Direction
Key Facts
  Summary 4 Gerry Weber International GmbH: Key Facts
  Summary 5 Gerry Weber International GmbH: Operational Indicators
Company Background
Production
Competitive Positioning
  Summary 6 Gerry Weber International GmbH: Competitive Position 2008
Gerry Weber International AG
Strategic Direction
Key Facts
  Summary 7 Gerry Weber International AG: Key Facts
  Summary 8 Gerry Weber International AG: Operational Indicators
Company Background
Production
Competitive Positioning
  Summary 9 Gerry Weber International AG: Competitive Position 2008
Heinrich Deichmann-schuhe GmbH & Co Kg
Strategic Direction
Key Facts
  Summary 10 Heinrich Deichmann-Schuhe GmbH & Co KG: Key Facts
Company Background
Production
Competitive Positioning
  Summary 11 Heinrich Deichmann-Schuhe GmbH & Co KG: Competitive Position 2008
Hugo Boss AG
Strategic Direction
Key Facts
  Summary 12 Hugo Boss AG: Key Facts
  Summary 13 Hugo Boss AG: Operational Indicators
Company Background
Production
Competitive Positioning
  Summary 14 Hugo Boss AG: Competitive Position 2008
Kik Textilien & Non-food GmbH
Strategic Direction
Key Facts
  Summary 15 KiK Textilien & Non-Food GmbH: Key Facts
Company Background
Production
Competitive Positioning
  Summary 16 KiK Textilien & Non-Food GmbH: Competitive Position 2008
Headlines
Trends
Prospects
New Product Developments
  Summary 17 New Product Launches 2008- 2009
Sector Data
  Table 12 Sales of Clothing by Subsector: Volume 2003-2008
  Table 13 Sales of Clothing by Subsector: Value 2003-2008
  Table 14 Sales of Clothing by Subsector: % Volume Growth 2003-2008
  Table 15 Sales of Clothing by Subsector: % Value Growth 2003-2008
  Table 16 Sales of Men's Outerwear by Type 2003-2008
  Table 17 Sales of Women's Outerwear by Type 2003-2008
  Table 18 Sales of Childrenswear by Type 2003-2008
  Table 19 Sales of Clothing by Distribution Format: % Analysis 2003-2008
  Table 20 Forecast Sales of Clothing by Subsector: Volume 2008-2013
  Table 21 Forecast Sales of Clothing by Subsector: Value 2008-2013
  Table 22 Forecast Sales of Clothing by Subsector: % Volume Growth 2008-2013
  Table 23 Forecast Sales of Clothing by Subsector: % Value Growth 2008-2013