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Green Trend in Tissue & Hygiene - Focus on Geographies

June 2010 | 47 pages | ID: GDBC995CE80EN
Euromonitor International Ltd

US$ 2,000.00

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As consumers are embracing the move to ‘green’ across a variety of areas, tissue and hygiene manufacturers can do a lot more to educate and help further develop green categories. Although the change is inevitable, its pace is varied with Northern Europe at the forefront and less developed regions including Asia Pacific slowly adopting green attitudes. These significant differences might be challenging to overcome but going green seems to be an imperative for long-term success.

Euromonitor International's Green Trend in Tissue & Hygiene – Focus on Geographies global briefing offers an insight into to the size and shape of the tissue and hygiene market, highlights buzz topics, emerging regions, countries and categories as well as pressing industry issues and white spaces. It identifies the opportunity zones within tissue and hygiene, analyses leading companies and brands, assesses the importance of private label and offers strategic analysis of major factors influencing the market - be they new product developments, economic/lifestyle/environmental influences, distribution or pricing issues. Forecasts illustrate how the market is set to change and criteria for success

Product coverage: Away-From-Home Tissue and Hygiene, Hygiene, Retail Tissue and Hygiene, Tissue

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Tissue and Hygiene industry;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town and Santiago and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Introduction
Forces and Drivers Behind the Global ‘Green’ Trend
Shades of Green – Developed Economies
Green Tissue and Hygiene in Growing Economies
Corporate Response to ‘Green’ Challenge
Future Outlook
Definitions


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