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China Footwear Market Overview 2009-2010_The Guidance For Selling Footwear In China

November 2009 | 112 pages | ID: C345D4B8A27EN
Beijing Zeefer Consulting Ltd.

US$ 650.00

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Brief Introduction

This report presents a full view of China’s footwear market, provides analysis and suggestions on how to entering this fast growing market in China. The report includes analysis on market shares, competition, key players, market segmentation, import & export changes, sales channel, buyer’s behavior, entry barriers, industrial environment and policy trends; introduces the procedure for exporting products to China, Chinese inspection & standards system, a list of major importers & agencies, annual trade fairs in China; provides full forecast to 2010 and key statistical data.

What will you get from this report?

· To understand current and future development condition of the footwear market in China;
· To find the characteristics of the consumer and their preference;
· To understand the market competitive situation;
· To catch the entry opportunities from the multiple aspects of footwear market;
· To know the market size and entry barriers;
· To obtain objective and reasonable advice to help you make marketing strategy.

For convenience of readers, we use a form of illustration plus text analysis and presentation to visually present with a snapshot of the Chinese market conditions as well as guidance for entry. Based on the selection of abundant detailed and reliable information and materials, the report presents an overview of the footwear market with in-depth strategic and quantitative analysis on the feasibilities of entry into the Chinese market in terms of the industrial environments, market size, consumption demand, product and technical standards as well as the supervision requirements, the marketing channels, competitive conditions, and the marketing prospects…

Scope of this report

· Market analysis: product definition, industrial environment, market scale, running status, consumptive characters and consumption trend;
· Foreign structure: import /export situation in recent 5 years, import /export amount, origins, destination, trade mode;
· Market entry analysis: market competitive status, major player, sales channel, tax burden, import flow, inspection procedure, related inspection basis and indicators, related standard, related supervision institute;
l Necessary resource for foreign companies in China: related industrial association, importer’s list, and related exhibition.

Why we write this report?

China’s economy has achieved a stable development in the recent years, even under the global economy depressed. At present, China has already become one of the potential consumption markets for the footwear manufacturer. However, foreign enterprises often find it is difficult to formulate their entry strategy in Chinese footwear markets based on their past experiences in the face of special local market environment. In addition, Chinese government has been consciously guiding the transformation of China from the “world production center” into a combination of “production center” and “demand center”. Thus, to learn about the actual local market environment in China, has become a compulsory course for enterprises to exploit the footwear market in China.
PART 1 MARKET ANALYSIS

CHAPTER 1 PRODUCT DEFINITION

1.1 Product definition
1.2 Product classification

CHAPTER 2 INDUSTRIAL ENVIRONMENT

2.1 China’s economy: basic facts
2.2 Introduction to the current domestic macroeconomic environment
2.3 Related policies, laws and regulations
  2.3.1 Related policies
  2.3.2 Related laws and regulations
2.4 Foreign cooperation

CHAPTER 3 THE CURRENT SITUATION OF FOOTWEAR PRODUCT MARKET IN CHINA

3.1 The analysis of footwear product market scale
3.2 The operation condition of shoe manufacturing
3.3 Analysis of footwear product industry chains

CHAPTER 4 TREND ANALYSIS OF FOOTWEAR PRODUCTS CONSUMPTION

4.1 Characteristic analysis of footwear product consumption
4.2 Consumption trend analysis of footwear products

PART 2 FOREIGN TRADE STRUCTURE

CHAPTER 5 ANALYSIS OF IMPORT OF THE FOOTWEAR PRODUCTS IN CHINA OVER THE YEARS

CHAPTER 6 ANALYSIS OF THE FOOTWEAR SUBDIVIDED PRODUCTS IMPORT IN RECENT YEARS

6.1 shoe (HS-Code: 6401-6405)
  6.1.1 Change trend analysis of import footwear products in recent years
  6.1.2 The main producing areas of the import footwear products in China
  6.1.3 The domestic target areas of the imported footwear products in China
6.2 Shoe material (HS-Code: 6406)
  6.2.1 Import change trend of shoe materials in recent years
  6.2.2 The main producing areas of China’s imported shoe materials
  6.2.3 The domestic target areas of the imported shoe materials in China

CHAPTER 7 ANALYSIS OF EXPORT SITUATION OF CHINA’S FOOTWEAR PRODUCTS

7.1 The changes and reasons for footwear products export in recent years
7.2 Main target places of footwear products exported from China
7.3 Main original producing places of footwear products exported from China

PART 3 MARKET ENTRY ANALYSIS

CHAPTER 8 TAX BURDEN STATE OF IMPORTED PRODUCTS

8.1 Import tariff
8.2 Value-added tax
8.3 Consumption tax

CHAPTER 9 INSPECTION AND QUARANTINE AND STANDARDS SYSTEM

9.1 The procedures of inspection and quarantine of import footwear
9.2 Main inspection basis and indicator
9.3 Relevant standards for footwear products
9.4 Main supervision institution

CHAPTER 10 IMPORT FLOW OF FOOTWEAR PRODUCTS

10.1 Import flow of footwear products
10.2 Explanation of import flow of footwear products

CHAPTER 11 COMPETITION SITUATION OF DOMESTIC MARKET OF FOOTWEAR PRODUCTS

11.1 Analysis on the concentration rate of market share of each enterprise
11.2 Analysis on centralization rate of sales income of each area
11.3 Status of import footwear products in domestic market
11.4 Introduction to top ten enterprises in the sales income rank of China’s footwear industry
  11.4.1 Belle International Holdings Limited
  11.4.2 Li Ning Company Limited
  11.4.3 Daphne International Holdings Limited
  11.4.4 Anta Sports Products Limited
  11.4.5 Aokang Group Co., Ltd.
  11.4.6 Red Dragonfly Group Co., Ltd.
  11.4.7 Kangnai Group Co., Ltd.
  11.4.8 Shoetown Footwear Co., Ltd.
  11.4.9 Spider King Group Co., Ltd.
  11.4.10 Weihai Jinhou Group Co., Ltd.
11.5 National distribution map of enterprises above the designated size

CHAPTER 12 ANALYSIS ON MARKETING CHANNEL

12.1 Major marketing channel of domestic footwear products
12.2 Graphical representation of domestic marketing channel footwear products
12.3 Analysis on major marketing channels of domestic footwear products

CHAPTER 13 ANALYSIS ON ENTERING CHINA MARKET

13.1 Analysis on market entery opportunity
13.2 Analysis on market entering non-tariff barriers
13.3 Main conclusion and suggestion

PART 4 NECESSARY RESOURCE FOR FOREIGN COMPANIES IN CHINA

CHAPTER 14 A LIST OF MAJOR IMPORTERS

CHAPTER 15 RELATED ASSOCIATIONS

15.1 China national light industry council
15.2 footwear branch of China chamber of commerce for I/E of light industrial products and arts and crafts

CHAPTER 16 RELATED EXHIBITIONS

16.1 The 3th China (Guangzhou) International Leather Products And Footwear Exhibition
16.2 2009 China International Footwear Fair
16.3 2009 International Shoe Machinery & Raw Materials Exhibition
16.4 2009 China Western International Leather Shoes Industry Exhibition And The 11th Chengdu International Shoe And Leather-Making Material And Equipment Exhibition

TABLE CONTENT

Table 1 The Sorts of Footwear Products
Table 2 China’s Macro-Economy Index in 2008
Table 3 The Economic Operation Condition of China’s Shoe Manufacturing and Its Subdivided Industries from January to November in 2008 (Unit: Number, Thousand Yuan)
Table 4 According to Enterprise Ownership, the Distribution of the Number, Sales Revenue and Profit of the Considerable-Sized Enterprises in China’s Shoe Manufacturing from January to November in 2008 (Unit: Number, Thousand Yuan)
Table 5 Import Value and Growth Rate of Footwear Products from 2004 to 2008 (Unit: Usd)
Table 6 Import Value and Growth Rate of the Footwear Products in China from 2004 to 2008 (Unit: Usd)
Table 7 The Value and Change Trend of the Top Ten Producing Areas of Imported Footwear Products in China from 2004 to 2008 (Unit: Usd)
Table 8 Import Value and Growth Rate of Top Ten Areas With the Largest Import Value of Footwear Products of China in 2008 (Unit: Usd)
Table 9 The Import Value and Growth Rate of China’s Imported Shoe Materials from 2004 to 2008 (Unit: Usd)
Table 10 The Value and Change Trend of the Top Ten Producing Areas of Imported Shoe Materials in China from 2004 to 2008 (Unit: Usd)
Table 11 Import Value and Growth Rate of Top Ten Areas With the Largest Import Value of Shoe Materials of China in 2008 (Unit: Usd)
Table 12 Export Value and Growth Rate of Footwear Products from 2004 to 2008 (Unit: Usd)
Table 13 The Value and Change Trend of the Top Ten Target Areas of China’s Exported Footwear Products in 2008 (Unit: Usd)
Table 14 The Import Tariff Rate of Subdivided Footwear Products
Table 15 The Catalogue of Footwear Products Needing to Apply For Import Permit of Endangered Species
Table 16 Limited Value of Harmful Matter in Feather and Fur
Table 17 The Names of 23 Sorts of Forbidden Aromatic Amine
Table 18 The General Safety Technical Code For Textile Products
Table 19 The Carcinogenic Aromatic Amine to Humans
Table 20 The Carcinogenic Aromatic Amine to Animals, Possible to Humans
Table 21 Relevant National Standard For Footwear Products
Table 22 Situation of Economic Operation of Enterprises Above the Designated Size in Main Production Areas of China’s Footwear Industry from January to November in 2008 (Unit: Thousand Yuan Rmb)
Table 23 Rank of Enterprises Above the Designated Size in Footwear Industry of Each Region in China from January to November in 2008

FIGURE CONTENT

Figure 1 The Growth Rate Change Tendency Chart of China’s Main Macro-Economic Index from 2004 to 2008 (Unit: %)
Figure 2 The Annual Output Proportion of the Three Major Shoe Manufacturers in the World Total Output
Figure 3 The Comparison of Main Economic Operation Index of China’s Considerable-Sized Enterprises in Shoe Manufacturing from January to November, in 2006-2008 (Unit: Thousand Yuan)
Figure 4 The Economic Operation Condition of the Subdivided Industries in China’s Shoe Manufacturing from January to November in 2008 (Unit: Thousand Yuan)
Figure 5 According to Enterprise Ownership, the Distribution of the Number, Sales Revenue and Profit of the Considerable-Sized Enterprises in China’s Shoe Manufacturing from January to November in 2008 (Unit: Enterprise Number, Thousand Yuan)
Figure 6 Change Trend of Import Value of China’s Imported Footwear Products from 2004 to 2008 (Unit: Usd)
Figure 7 The Proportion of the Main Subdivided Types of Imported Footwear Products in China in 2008 (Unit: Us Dollars)
Figure 8 The Proportion of Main Trade Modes of China’s Imported Footwear Products in 2008 (Unit: Us Dollar)
Figure 9 Change Trend of the Imported Footwear Products in China from 2004 to 2008 (Unit: Usd)
Figure 10 Proportion of the Main Subdivided Types of Imported Footwear Products in China in 2008 (Unit: Usd)
Figure 11 The Proportion of Main Trade Modes of China’s Imported Footwear Products in 2008 (Unit: Usd)
Figure 12 Top Ten Producing Areas of Imported Footwear Products in China in 2008 (By Import Value, Unit: Usd)
Figure 13 The Change Trend of the Producing Areas of the Imported Footwear Products in China (Unit: %)
Figure 14 The Top Ten Domestic Areas With the Largest Import Value of the Imported Footwear Products in 2008 (Unit: Usd)
Figure 15 The Import Value and Change Trend of the Domestic Footwear Products from 2004 to 2008 (Unit: %)
Figure 16 The Change Trend of the Imported Shoe Materials in China from 2004 to 2008 (Unit: Usd)
Figure 17 The Proportion of the Subdivided Sorts of Imported Shoe Materials of China in 2008 (Unit: Usd)
Figure 18 The Proportion of Main Trade Modes of China’s Imported Shoe Materials in 2008 (Unit: Usd)
Figure 19 The Top Ten Producing Areas of China’s Imported Shoe Materials in 2008 (Divided by Import Value, Unit: Usd)
Figure 20 The Change Trend of the Main Producing Areas of China’s Imported Shoe Materials (Unit: %)
Figure 21 The Top Ten Domestic Areas With the Largest Import Value of the Imported Shoe Materials in 2008 (Unit: Usd)
Figure 22 The Import Value and Change Trend of the Domestic Shoe Materials from 2004 to 2008 (Unit: %)
Figure 23 The Change Trend of the Export Value of China’s Footwear Products from 2004 to 2008 (Unit: Usd)
Figure 24 The Proportion of the Subdivided Sorts of China’s Exported Footwear Products in 2008 (Unit: Usd)
Figure 25 The Proportion of Main Trade Modes of China’s Exported Footwear Products in 2008 (Unit: Usd)
Figure 26 Top Ten Export Markets of Footwear Products in China (Unit: Usd)
Figure 27 Rank of the Top Ten Original Producing Places of Domestic Export Footwear Products in China (Unit: Usd)
Figure 28 The Export Value and Growth Rate of Footwear Products in Top Ten Domestic Original Producing Places of China (Unit: Usd)
Figure 29 In 2008, the Proportion of Sales Income by the Top 10 Enterprises in That of All Enterprises Above the Designated Size of the Industry in Chinese Footwear Industry.
Figure 30 Proportion of Sales Income by Top Ten Areas in That of All the Enterprises Above the Designated Size of the Country
Figure 31 National Distribution Maps of Enterprises Above the Designated Size


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