Away-From-Home Tissue and Hygiene in Germany

Date: March 14, 2016
Pages: 20
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: A97651F6199EN
Leaflet:

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AFH tissue is showing a trend towards premiumisation, as is apparent within retail. Restaurants, hotels and businesses tend to buy multi-ply tissue products as opposed to single-ply tissue products.

Euromonitor International's Away-from-Home Tissue and Hygiene in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Away-from-Home Hygiene, Away-from-Home Tissue.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Away-from-Home Tissue and Hygiene market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Away-from-home Wipers by Type
Competitive Landscape
Prospects
Category Data
  Table 1 Sales of Away-From-Home Tissue and Hygiene by Category: Value 2010-2015
  Table 2 Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2010-2015
  Table 3 Sales of Away-From-Home Paper Towels by Type: % Value 2013-2015
  Table 4 Sales of Away-From-Home Wipers through Business/Industry by Format: % Value 2014-2015
  Table 5 Sales of Away-From-Home Wipers through Horeca by Format: % Value 2014-2015
  Table 6 Sales of Away-From-Home Wipers through Hospitals/Healthcare by Format: % Value 2014-2015
  Table 7 Sales of Away-From-Home Wipers through Public by Format: % Value 2014-2015
  Table 8 Distribution of Away-From-Home Tissue and Hygiene by Format: % Value 2010-2015
  Table 9 Distribution of Away-From-Home Tissue and Hygiene by Format and Category: % Value 2015
  Table 10 Forecast Sales of Away-From-Home Tissue and Hygiene by Category: Value 2015-2020
  Table 11 Forecast Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2015-2020
Executive Summary
Multiple Growth Drivers in Tissue and Hygiene in 2015
Incontinence Sees Strongly Rising Sales
Premiumisation Offers Opportunities for Differentiation
Discounters Loses Share
Ageing Society Shapes the Tissue and Hygiene Market
Key Trends and Developments
Demographic Changes Keep Shaping the Market
Growing Wealth Is Reflected in the Tissue and Hygiene Market
Germans Spend More Time Outside Their Homes
Market Indicators
  Table 12 Birth Rates 2010-2015
  Table 13 Infant Population 2010-2015
  Table 14 Female Population by Age 2010-2015
  Table 15 Total Population by Age 2010-2015
  Table 16 Households 2010-2015
  Table 17 Forecast Infant Population 2015-2020
  Table 18 Forecast Female Population by Age 2015-2020
  Table 19 Forecast Total Population by Age 2015-2020
  Table 20 Forecast Households 2015-2020
Market Data
  Table 21 Retail Sales of Tissue and Hygiene by Category: Value 2010-2015
  Table 22 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2010-2015
  Table 23 NBO Company Shares of Retail Tissue and Hygiene: % Value 2011-2015
  Table 24 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2012-2015
  Table 25 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2010-2015
  Table 26 Distribution of Retail Tissue and Hygiene by Format: % Value 2010-2015
  Table 27 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2015
  Table 28 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2015-2020
  Table 29 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2015-2020
Sources
  Summary 1 Research Sources
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