Trends in m-Commerce & Entertainment Apps Explored in Parks Associates Report Available at

29 Mar 2016 • by Natalie Aster

LONDON – In the USA, iOS owners prevail over Android owners and smartphone users. Slightly under 70 percent of US smartphone owners listen streaming music on a daily basis and more than 70 percent of owners of smartphones watch short video clips. However, users spend more time listening to music than watching videos.

Apple dominates the US marketplace, and Samsung is one the number two player. LG is also in the top three in this country. Over 30 percent of Apple iPhone owners have models released more than two years ago, while this figure is a little bit lower amongst Samsung users.

Voice recognition systems enjoy high popularity in the USA, and 39 percent of owners of smartphones use them, and the Apple platform dominates this space. It is followed by Android.

Social networking systems are also popular. 80 percent of smartphone owners use them at least one time per day and more than 34.5 percent spend one hour or even more on this activity.

In-demand research report “m-Commerce and Entertainment Apps: Usage Trends” developed by Parks Associates offers comprehensive examination of trends registered in field of m-commerce and entertainment apps. The study contains an all-round overview of the tablet and smartphone ownership amongst broadband households in the USA. It covers consumption of entertainment content on mobile devices. The report investigates current adoption of mobile payment applications. The research study delves deep into consumer spending trends related to payment applications.

Report Details:

m-Commerce and Entertainment Apps: Usage Trends
Published: October, 2015
Pages: 67
Price: US$ 5,000.00

Report Highlights:

  • exploration of mobile device adoption trends;
  • valuable data on content consumption trends on mobile devices;
  • coverage of m-commerce;
  • and more.

More new research studies by our market research partner are available at Parks Associates page.


The Market Publishers, Ltd.
Natalie Aster
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