India Purified Water Opportunities Identified by Gyan Research and Analytics in New Report Published at MarketPublishers.com24 Feb 2014 • by Natalie Aster
LONDON – India’s purified water market is represented by the national brands with a presence all over the country, by local brands produced by registered facilities, and also by unorganized local brands. The entry of many new players has considerably expanded the horizon of bottled water to include, among others, bottled mineral water, packaged drinking water, fortified water and natural spring water. Bisleri is the dominant brand in the Indian purified water market; it is followed by Aquafina and Kinley. However, the suppliers’ bargaining power remains low given a noticeable increase in the costs of raw materials (labels, plastic, caps, and carton, among others). Meantime, the buyers’ bargaining power is still rather moderate. The total number of branded water suppliers in India is much lower in comparison with the local suppliers. The hygiene conscious population in the country gives preference to the branded bottled water.
The poor and inconsistent quality of water provided by the country’s authorities has opened a broad opportunity for the constant growth in the purified water market. The national purified water market is predicted to exceed USD 2.13 billion by 2018, registering a 26% CAGR through 2018.
New report “Overflowing Opportunities in Purified Water Market in India” developed by Gyan Research and Analytics Pvt. Ltd offers a profound overview of the national market for purified water.
The novel topical report encloses an all-round analysis of the domestic market, uncovers valuable data on the market size and growth drivers and restraints, and investigates the most lucrative investment pockets. It outlines the market perspectives, characterizes the prevailing market trends, delves deep into the market segmentation and also contains a SWOT analysis of the industry. The research study describes the actual competitive scenario and reviews the top market participants, addresses the major challenges and issues, and carefully discusses the growth prospects of the Indian purified water market through 2018.
Overflowing Opportunities in Purified Water Market in India
Published: February, 2014
Price: US$ 700.00
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More new reports by the publisher can be found at Gyan Research and Analytics page.