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Germany Market Research Reports & Industry Analysis

Our online store comprises thousands of market research reports, with more than 6,000 publications covering Germany. Each study offers a unique guide to a market or industry in the country; contains a comprehensive industry analysis; lists and reviews top companies; discloses historical data, etc.

Here are some basic facts about the country.

Germany’s Economic Structure

Germany is Europe’s largest economy and the world’s fifth largest. In 2012, the country’ GDP was estimated at USD 3.401 trillion. The GDP shrank in 2009 by 5.9% due to the world financial crisis. It recovered in 2010 to grow by 4.2% and 3.0% in 2011. However it was hit by the Euro crisis in 2012 and shrank 0.7%. Unemployment in 2012 was 5.5% and inflation was running at 2.1%.

Over the last 20 years, the government has spent USD 2 trillion on the rehabilitation of East Germany. However, there remains a marked economic divide between the east and the west of the country.

Germany has a very small agricultural sector that provides only 0.8% of GDP with industry providing 28% and services 78.2%. Key exports are machinery, vehicles, chemicals, metal manufacturing, foodstuffs and textiles.

Germany's main export partners include France, the UK, Netherlands, the USA, Italy, China, Switzerland, Austria, Belgium, and Poland.

Its import partners are France, the Netherlands, Belgium, China, Italy, Austria, the UK, Russia, and the Czech Republic.

Industry Analysis

Vehicle Manufacturing

In 2010, Germany’ car manufacturing industry was worth USD 104.1billion. It grew 3.2% between 2006 and 2010. The forecast through to 2015 is growth of 3.2% reaching USD 122.1 billion by end-2015. The predictions got off to a slow start in the early years of the forecast but recent news has been extremely positive. December 2013 saw the western European car market grow by 13%, for the first time reaching double figures over the last four years. Domestic sales grew by 5%, and record sales were achieved in the USA.

German car companies are among the world class manufacturers, including Audi, BMW, Ford Germany, Mercedes Benz, Opel, Porsche, and Volkswagen.

The industry is maintaining its leading edge in innovation, taking 30% all the country's R&D spending. Upper midrange and luxury segments are leaders in the market. It has finally begun the development of more environmentally friendly vehicles.

Mechanical Engineering

Unlike car manufacturing, the German mechanical engineering industry is based dominated by small and medium size firms rather than by large companies. Around 88% of the 6000 companies in the sector employ less than 250 people. However with 965,000 employees it is the largest employer in the country and the workforce is recognised as being highly skilled.

The difficult world trading conditions of 2010 to 2012 saw slow trading as countries around the world cut back on investment. However recently there are signs of recovery. 76% of production goes to export bringing a trade surplus of $88 billion in 2011. With 17% of the global market Germany is the world leader ahead of the USA and Japan.

Electronics

Together with other German industries, the electronics sector seems to be recovering from the setbacks of 2010 to 2012. Companies employ 1.5 million people worldwide with 800,000 of these jobs being in Germany. It produced a turnover of USD 224 billion in 2011 from the production of 100,000 different products.

Production is split between the following sectors: automotive and industrial electronics (64.7%), data processing 25%, telecoms 8.0%, and consumer electronics 2.3%.

Germany dominates the sector in Europe, and it is the world’s second only behind Japan. Prospects for the industry look good, with Germany is seen as the most attractive country for investment in Europe by 35% of companies, with Poland a long way behind with 10%.

Chemicals

Germany has the largest chemical company in the world – BASF. Other large companies include, Hoechst, Bayer and Lanxess. In 2010, it provided 25% of all European sales of EUR 180 billion. It is the 4th largest chemical producer in the world. The industry employed 423,000 people in 2011, and it is upbeat in its predictions for 2014 expecting 2% much better than the last two years.

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Publications found: 12,766
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Top 367 Meat Processing (Germany)

US$ 1,250.00

This report is an in-depth financial evaluation of the Germany Meat Processing. Using the unique Plimsoll method of analysis, each of the largest 367 companies is individually assessed and ranked against each other and compared to industry averages.Using the ...

January 2015 472 pages

Top 29 Hearing aid (Germany)

US$ 1,250.00

This report is an in-depth financial evaluation of the Germany Hearing aid. Using the unique Plimsoll method of analysis, each of the largest 29 companies is individually assessed and ranked against each other and compared to industry averages.Using the most ...

January 2015 134 pages

Top 309 Wholesale of pharmaceutical goods (Germany)

US$ 1,250.00

This report is an in-depth financial evaluation of the Germany Wholesale of pharmaceutical goods. Using the unique Plimsoll method of analysis, each of the largest 309 companies is individually assessed and ranked against each other and compared to industry averages. ...

January 2015 414 pages

Top 89 Aluminium production (Germany)

US$ 1,250.00

This report is an in-depth financial evaluation of the Germany Aluminium production . Using the unique Plimsoll method of analysis, each of the largest 89 companies is individually assessed and ranked against each other and compared to industry averages.Using the most up-to-date financial information ...

January 2015 194 pages

Top 94 Manufacture of locks and hinges (Germany)

US$ 1,250.00

This report is an in-depth financial evaluation of the Germany Manufacture of locks and hinges. Using the unique Plimsoll method of analysis, each of the largest 94 companies is individually assessed and ranked against each other and compared to industry ...

January 2015 199 pages

Top 26 Manufacture of cutlery (Germany)

US$ 1,250.00

This report is an in-depth financial evaluation of the Germany Manufacture of cutlery. Using the unique Plimsoll method of analysis, each of the largest 26 companies is individually assessed and ranked against each other and compared to industry averages.Using the most up-to-date financial information ...

January 2015 131 pages

Top 26 Utility taps manufacture (Germany)

US$ 1,250.00

This report is an in-depth financial evaluation of the Germany Utility taps manufacture. Using the unique Plimsoll method of analysis, each of the largest 26 companies is individually assessed and ranked against each other and compared to industry averages.Using ...

January 2015 131 pages

Top 85 Manufacture of passenger/ commercial cars and their engines (Germany)

US$ 1,250.00

This report is an in-depth financial evaluation of the Germany Manufacture of passenger/ commercial cars and their engines . Using the unique Plimsoll method of analysis, each of the largest 85 companies is individually assessed and ranked against each other and compared to industry ...

January 2015 190 pages

Top 96 Office Furniture (Germany)

US$ 1,250.00

This report is an in-depth financial evaluation of the Germany Office Furniture. Using the unique Plimsoll method of analysis, each of the largest 96 companies is individually assessed and ranked against each other and compared to industry averages.Using the ...

January 2015 201 pages

Top 35 Corrugated board (Germany)

US$ 1,250.00

This report is an in-depth financial evaluation of the Germany Corrugated board. Using the unique Plimsoll method of analysis, each of the largest 35 companies is individually assessed and ranked against each other and compared to industry averages.Using the ...

January 2015 140 pages

Top 94 Other Packaging activities (Germany)

US$ 1,250.00

This report is an in-depth financial evaluation of the Germany Other Packaging activities. Using the unique Plimsoll method of analysis, each of the largest 94 companies is individually assessed and ranked against each other and compared to industry averages.Using the most up-to-date financial ...

January 2015 199 pages

Top 59 Veterinary (Germany)

US$ 1,250.00

This report is an in-depth financial evaluation of the Germany Veterinary. Using the unique Plimsoll method of analysis, each of the largest 59 companies is individually assessed and ranked against each other and compared to industry averages.Using the most up-to-date financial information available, the two ...

January 2015 164 pages

Top 327 Manufacture of pharmaceutical products (Germany)

US$ 1,250.00

... financial evaluation of the Germany Manufacture of pharmaceutical products . Using the unique Plimsoll method of analysis, each of the largest 327 companies is individually ... are some of the key findings of this new report: 83 of the 327 companies analysed have been rated as Danger 15 companies are ripe ...

January 2015 432 pages

Top 63 Packaging foils (Germany)

US$ 1,250.00

This report is an in-depth financial evaluation of the Germany Packaging foils. Using the unique Plimsoll method of analysis, each of the largest 63 companies is individually assessed and ranked against each other and compared to industry averages.Using the ...

January 2015 168 pages

Top 634 Manufacture of other plastic products (Germany)

US$ 1,250.00

... financial evaluation of the Germany Manufacture of other plastic products. Using the unique Plimsoll method of analysis, each of the largest 634 companies is individually ... are some of the key findings of this new report: 217 of the 634 companies analysed have been rated as Danger 25 companies are ripe for ...

January 2015 739 pages

Top 708 Post and other postal and courier activities (Germany)

US$ 1,250.00

... financial evaluation of the Germany Post and other postal and courier activities . Using the unique Plimsoll method of analysis, each of the largest 708 companies ... following are some of the key findings of this new report: 537 of the 708 companies analysed have been rated as Danger 8 companies are ripe for ...

January 2015 813 pages

Top 302 Print Management (Germany)

US$ 1,250.00

This report is an in-depth financial evaluation of the Germany Print Management. Using the unique Plimsoll method of analysis, each of the largest 302 companies is individually assessed and ranked against each other and compared to industry averages.Using the most ...

January 2015 407 pages

Top 74 Printing of Newspapers (Germany)

US$ 1,250.00

This report is an in-depth financial evaluation of the Germany Printing of Newspapers. Using the unique Plimsoll method of analysis, each of the largest 74 companies is individually assessed and ranked against each other and compared to industry averages.Using the most up-to-date financial information ...

January 2015 179 pages

Top 410 Employment activities (Germany)

US$ 1,250.00

This report is an in-depth financial evaluation of the Germany Employment activities. Using the unique Plimsoll method of analysis, each of the largest 410 companies is individually assessed and ranked against each other and compared to industry averages.Using ...

January 2015 515 pages

Top 30 Music instruments (Germany)

US$ 1,250.00

This report is an in-depth financial evaluation of the Germany Music instruments. Using the unique Plimsoll method of analysis, each of the largest 30 companies is individually assessed and ranked against each other and compared to industry averages.Using the most up-to-date financial information available, ...

January 2015 135 pages

Top 25 Manufacture of weapons and ammunition (Germany)

US$ 1,250.00

This report is an in-depth financial evaluation of the Germany Manufacture of weapons and ammunition . Using the unique Plimsoll method of analysis, each of the largest 25 companies is individually assessed and ranked against each other and compared to industry averages.Using the most up-to-date financial ...

January 2015 130 pages

Top 71 Fire protection Industry (Germany)

US$ 1,250.00

This report is an in-depth financial evaluation of the Germany Fire protection Industry. Using the unique Plimsoll method of analysis, each of the largest 71 companies is individually assessed and ranked against each other and compared to industry averages.Using ...

January 2015 176 pages

Top 77 Security Services (Germany)

US$ 1,250.00

This report is an in-depth financial evaluation of the Germany Security Services . Using the unique Plimsoll method of analysis, each of the largest 77 companies is individually assessed and ranked against each other and compared to industry averages.Using the most up-to-date financial information ...

January 2015 182 pages

Top 308 Tour operator activities (Germany)

US$ 1,250.00

This report is an in-depth financial evaluation of the Germany Tour operator activities . Using the unique Plimsoll method of analysis, each of the largest 308 companies is individually assessed and ranked against each other and compared to industry averages.Using the ...

January 2015 413 pages

Top 59 Manufacture of games and toys (Germany)

US$ 1,250.00

This report is an in-depth financial evaluation of the Germany Manufacture of games and toys . Using the unique Plimsoll method of analysis, each of the largest 59 companies is individually assessed and ranked against each other and compared to industry ...

January 2015 164 pages

Top 45 Cargo handling (Germany)

US$ 1,250.00

This report is an in-depth financial evaluation of the Germany Cargo handling. Using the unique Plimsoll method of analysis, each of the largest 45 companies is individually assessed and ranked against each other and compared to industry averages.Using the ...

January 2015 150 pages

Top 342 Solar Energy (Germany)

US$ 1,250.00

This report is an in-depth financial evaluation of the Germany Solar Energy. Using the unique Plimsoll method of analysis, each of the largest 342 companies is individually assessed and ranked against each other and compared to industry averages.Using the most ...

January 2015 447 pages

Top 350 Recovery of sorted materials (Germany)

US$ 1,250.00

This report is an in-depth financial evaluation of the Germany Recovery of sorted materials . Using the unique Plimsoll method of analysis, each of the largest 350 companies is individually assessed and ranked against each other and compared to industry averages.Using ...

January 2015 455 pages

Top 95 Public utilities (Germany)

US$ 1,250.00

This report is an in-depth financial evaluation of the Germany Public utilities . Using the unique Plimsoll method of analysis, each of the largest 95 companies is individually assessed and ranked against each other and compared to industry averages.Using the most up-to-date financial information available, ...

January 2015 200 pages

Top 900 Sales of Motor Vehicles (Germany)

US$ 1,250.00

... depth financial evaluation of the Germany Sales of Motor Vehicles . Using the unique Plimsoll method of analysis, each of the largest 900 companies is individually ... are ripe for takeover 29 companies achieved greater than 10% increase in sales last year. 45 companies made a pre-tax loss. 296 companies ...

January 2015 1005 pages

Top 924 Plumbing, heat and air-conditioning installation (Germany)

US$ 1,250.00

... is an in-depth financial evaluation of the Germany Plumbing, heat and air-conditioning installation. Using the unique Plimsoll method of analysis, each of the largest 924 companies is individually assessed and ranked against each other and compared to industry averages. ...

January 2015 1029 pages

Top 708 Sea and coastal freight water transport (Germany)

US$ 1,250.00

... is an in-depth financial evaluation of the Germany Sea and coastal freight water transport . Using the unique Plimsoll method of analysis, each of the largest 708 companies is individually assessed and ranked against each other and compared to industry averages. ...

January 2015 813 pages

Top 308 Wholesale of computers/peripheral equipment and software (Germany)

US$ 1,250.00

... an in-depth financial evaluation of the Germany Wholesale of computers/peripheral equipment and software. Using the unique Plimsoll method of analysis, each of the largest 308 companies is individually assessed and ranked against each other and compared to industry averages ...

January 2015 413 pages

Edeka Zentrale AG & Co KG in Retailing (Germany)

US$ 150.00

To build on its leadership status, in the coming years Edeka plans to invest further in providing a wide network of various stores, from discounters and forecourt retailers to large supermarkets. The company aims to focus on a pleasant shopping experience by modernising and enlarging several stores and ...

January 2015 5 pages

Galeria Kaufhof GmbH in Retailing (Germany)

US$ 150.00

... leading position among mixed retailers and as one of the very few remaining department stores in Germany, Galeria Kaufhof GmbH puts considerable emphasis on ... distribution data. Why buy this report? Get a detailed picture of the Retailing market; Pinpoint growth sectors and identify factors driving change; ...

January 2015 5 pages

Kaufland Warenhandel GmbH & Co KG in Retailing (Germany)

US$ 150.00

As part of Schwarz Group, Kaufland’s direction is strictly aligned with the group’s overall expansion and organisational strategy, following the same or at least ... of its product portfolio to attract a wider range of consumers are part of Kaufland’s plan for growth. The launch of an online shop is also part of ...

January 2015 4 pages

Aldi Einkauf GmbH & Co oHG in Retailing (Germany)

US$ 150.00

In order to remain competitive, Aldi is underway with restructuring and modernising some of its outlets to make them more appealing to a wider range of customers. The formerly strict hard discounter is also working on widening its product portfolio to offer more brands and fresh products over the next years, ...

January 2015 7 pages

Toys "R" Us GmbH in Toys and Games (Germany)

US$ 150.00

Toys “R” Us GmbH plans to support its competitive positioning through further outlet expansion over the forecast period. The company is currently in the ... through this collection of snapshot company profiles. Product coverage: Traditional Toys and Games, Video Games. Data coverage: market sizes (historic ...

January 2015 3 pages

LEGO GmbH in Toys and Games (Germany)

US$ 150.00

LEGO GmbH will focus on retaining its strong position in the German toys and games market through constant product innovation, which will ... positioning through this collection of snapshot company profiles. Product coverage: Traditional Toys and Games, Video Games. Data coverage: market sizes (historic ...

January 2015 2 pages

Simba-Dickie Group GmbH in Toys and Games (Germany)

US$ 150.00

Simba-Dickie Group will continue to place great importance on supporting sales through the release of strategic product innovations and maintaining good ... through this collection of snapshot company profiles. Product coverage: Traditional Toys and Games, Video Games. Data coverage: market sizes (historic ...

January 2015 3 pages

Luxury Travel Goods in Germany

US$ 660.00

Retail value sales of luxury travel goods are set to increase for the fifth year in a row in Germany in 2014. According to industry experts, the category with ... , more and more... Euromonitor International's Luxury Travel Goods in Germany report offers a comprehensive guide to the size and shape of the Luxury Travel Goods market at a national level. It provides ...

January 2015 4 pages

Tod's Deutschland GmbH in Luxury Goods (Germany)

US$ 572.00

... of Tod’s Deutschland GmbH, the German subsidiary of Tod’s SpA, have to be seen in the context of the parent company, of course. For Germany, within ... Wines/Champagne and Spirits, Luxury Accessories, Luxury Electronic Gadgets, Luxury Jewellery and Timepieces, Luxury Travel Goods, Luxury Writing Instruments and ...

January 2015 2 pages

Canned/Preserved Food in Germany

US$ 990.00

... packaged food, for example frozen processed food and especially chilled processed food on the other. Canned/preserved food has an old-fashioned image, and... Euromonitor International's Canned/Preserved Food in Germany ... coverage: Canned/Preserved Beans, Canned/Preserved Fish/Seafood, Canned/Preserved Fruit, Canned/Preserved Meat and Meat Products, Canned/Preserved Pasta, Canned/Preserved Ready Meals, Canned/Preserved Soup, Canned/Preserved Tomatoes, Canned/Preserved Vegetables, Other Canned/Pres

January 2015 55 pages

Chilled Processed Food in Germany

US$ 990.00

... food. Chilled processed food is benefiting from the trend towards freshness, as it is considered by most consumers as the one category of packaged food which comes closest to fresh food without... Euromonitor International's Chilled Processed Food in Germany report offers a comprehensive guide to the size ...

January 2015 55 pages

Dried Processed Food in Germany

US$ 990.00

... in a row with almost unchanged revenues in Germany, which has to be seen as a success rather than as a failure, with dried processed food having to deal with a high level ... from fresh food and other categories of packaged food (especially chilled processed food). Compared to those, products like dessert mixes, dried ready... Euromonitor International's Dried Processed Food in Germany report ...

January 2015 54 pages

Frozen Processed Food in Germany

US$ 990.00

... , the highest sales ever seen by the category in Germany. As a rule, German consumers love frozen processed food, mainly due to the very wide range of products ... as well as the very reasonable prices of such products. Euromonitor International's Frozen Processed Food in Germany report offers a comprehensive guide to the size and shape of the ...

January 2015 59 pages

Noodles in Germany

US$ 990.00

... opt for instant noodles will accept additives because taste and flavour are the most important... Euromonitor International's Noodles in Germany report offers ... the market is set to change. Product coverage: Chilled Noodles, Frozen Noodles, Instant Noodles, Plain Noodles, Snack Noodles. Data coverage: market sizes (historic and forecasts ...

January 2015 54 pages

Pasta in Germany

US$ 990.00

... are not the same as those who have... Euromonitor International's Pasta in Germany report offers a comprehensive guide to the size and shape of the ... market is set to change. Product coverage: Canned/Preserved Pasta, Chilled/Fresh Pasta, Dried Pasta. Data coverage: market sizes (historic and forecasts), company ...

January 2015 51 pages

Euronics Deutschland eG in Consumer Electronics (Germany)

US$ 150.00

As one of the leading consumer electronics and appliances specialist retailing groups in Germany, Euronics Deutschland eG faces a challenging environment with a high level of maturity and saturation, which means a strong focus on current trends and new developments is required. In order to maintain its ...

January 2015 4 pages

Loewe AG in Consumer Electronics (Germany)

US$ 150.00

With the support of its new investor, Loewe AG is finally able to focus entirely on the development and introduction of its new premium brand concept in ... distribution data. Why buy this report? Get a detailed picture of the Consumer Electronics market; Pinpoint growth sectors and identify factors driving ...

January 2015 3 pages

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