Edeka Zentrale AG & Co KG in Retailing (Germany)

January 2015 | 5 pages | ID: E02E96201D7EN
Euromonitor International Ltd

Abstracts

To build on its leadership status, in the coming years Edeka plans to invest further in providing a wide network of various stores, from discounters and forecourt retailers to large supermarkets. The company aims to focus on a pleasant shopping experience by modernising and enlarging several stores and increasing their overall number.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Retailing market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 Edeka Zentrale AG & Co KG: Key Facts
Summary 2 Edeka Zentrale AG & Co KG: Operational Indicators
Internet Strategy
Company Background
  Chart 1 Edeka Zentrale AG & Co KG: Edeka Center, Hypermarket in Berlin
Private Label
Summary 3 Edeka Zentrale AG & Co KG: Private Label Portfolio
Competitive Positioning
Summary 4 Edeka Zentrale AG & Co KG: Competitive Position 2014