The menswear category includes various types of men’s clothes: casual, active, sport, office wear as well as outerwear, and a lot more. Shorts, trousers, shirts and T-shirts are the largest sectors of the menswear market. Large-scale economic problems started hitting the performance of the menswear market in the first decade of the 21st century. To retain their market positions, menswear companies struggle to gain consumer loyalty through marketing and PR campaigns.
However, unfavorable economic conditions force consumers to buy goods in a sale rather than give preference to expensive brands. Specialty clothing store sales prevail over department store sales, accounting for over half of the total figure. China is the fastest growing market among the five majors, namely South Africa, Mexico, India, China and Brazil. Armani, Levi’s, Nike, Hugo Boss, Calvin Klein and Dolce & Gabbana are the top menswear market players.
The research studies found in this catalogue provide insights into the global menswear market alongside with regional and country markets. The research reports cover the main market trends, strategies, examine top menswear companies and competitive environment. Analyses of the market segmentation, major threats and opportunities are also available in the researches. The reports offer menswear market development forecasts.
Publications found:
529
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Men's Jeans in the Philippines
US$ 990.00
The increased selection in men’s jeans in the Philippines during 2010 triggered an increase in volume growth from 9% in 2009 to 10% in 2010. Jeans continued to be considered trendy and fashionable ... items for Philippine men and manufacturers continued to grapple with the need to offer increasingly wide options for consumers. Euromonitor International's Men's Jeans in Philippines report ...
August 2011
34 pages
Men's Underwear, Nightwear and Swimwear in Chile
US$ 900.00
... remain rather conservative... Euromonitor International's Men's Underwear, Nightwear and Swimwear in Chile report offers a comprehensive guide to the size and shape ... buy this report? Get a detailed picture of the Men's Underwear, Nightwear and Swimwear market; Pinpoint growth sectors and identify factors ...
August 2011
39 pages
Men's Underwear, Nightwear and Swimwear in Israel
US$ 900.00
... this growing trend more and more... Euromonitor International's Men's Underwear, Nightwear and Swimwear in Israel report offers a comprehensive guide to the size ... Why buy this report? Get a detailed picture of the Men's Underwear, Nightwear and Swimwear market; Pinpoint growth sectors and identify factors ...
August 2011
22 pages
Men's Underwear, Nightwear and Swimwear in Poland
US$ 900.00
... ), which is considered a basic life necessity. Euromonitor International's Men's Underwear, Nightwear and Swimwear in Poland report offers a comprehensive guide to the size ... and Toddler Wear, Belts, Boys' Clothing, Girls' Clothing, Gloves, Hats/Caps, Men's Jeans, Men's Nightwear, Men's Outerwear (Excl Jeans ...
August 2011
24 pages
Men's Underwear, Nightwear and Swimwear in the Philippines
US$ 900.00
... of products becoming available. Against this backdrop, brand positioning is becoming much more important in men’s underwear, nightwear and swimwear. Euromonitor International's Men's Underwear, Nightwear and Swimwear in Philippines report offers a comprehensive guide to the size and shape of the market at a ...
August 2011
31 pages
Men's Jeans in Indonesia
US$ 990.00
Men’s jeans registered strong current retail value sales growth of 20% in 2010, while retail volume sales saw growth of 12%. Men’s jeans benefited from rising disposable ... to the ongoing outlet expansion of modern retailers, drove sales men’s jeans. Standard men’s jeans... Euromonitor International's Men's Jeans in Indonesia report offers a comprehensive guide to the size and ...
July 2011
25 pages
Men's Underwear, Nightwear and Swimwear in Indonesia
US$ 900.00
... global financial crisis in 2009. While men’s... Euromonitor International's Men's Underwear, Nightwear and Swimwear in Indonesia report offers a comprehensive guide to the ... and Toddler Wear, Belts, Boys' Clothing, Girls' Clothing, Gloves, Hats/Caps, Men's Jeans, Men's Nightwear, Men's Outerwear (Excl Jeans ...
July 2011
23 pages
Men's Jeans in Italy
US$ 990.00
... was more negatively affected and sales slowed... Euromonitor International's Men's Jeans in Italy report offers a comprehensive guide to the size and shape of the ... data. Why buy this report? Get a detailed picture of the Men's Jeans market; Pinpoint growth sectors and identify factors driving change ...
July 2011
25 pages
Men's Jeans in Japan
US$ 990.00
Men’s jeans saw a 3% current value decline in 2010, decreasing to ¥286.2 billion. Similar to women’s jeans, men’s jeans continued to be a popular fashion item amongst male Japanese consumers ... driven by the increasing popularity of private label jeans, and jeans launched by fast fashion manufacturers. Euromonitor International's Men's Jeans in Japan report offers a comprehensive guide to the ...
July 2011
33 pages
Men's Jeans in South Korea
US$ 990.00
... jeans were quiet expensive, so, a number of consumers purchased jeans from traditional markets, called Namdaemoon or Dongdaemoon. Recently, as SPA brands have gained a foothold in South Korea, the customers of... Euromonitor International's Men's Jeans in South Korea report ...
July 2011
24 pages
Men's Jeans in the Netherlands
US$ 990.00
... performance of men’s jeans was particularly poor in 2010 compared with the average for the review period, especially in value terms, as Dutch men looked ... expensive, pairs of jeans. This led to high levels of growth for both premium and super premium jeans in 2010. Euromonitor International's Men's Jeans in Netherlands report offers ...
July 2011
20 pages
Men's Underwear, Nightwear and Swimwear in Italy
US$ 900.00
... was not affected by the economic global crisis to any great extent. Underwear is something of a commodity, therefore category sales did not drop much, ... are instead more... Euromonitor International's Men's Underwear, Nightwear and Swimwear in Italy report offers a comprehensive guide to the size and shape ...
July 2011
27 pages
Men's Underwear, Nightwear and Swimwear in Japan
US$ 900.00
... swimwear 2010. Euromonitor International's Men's Underwear, Nightwear and Swimwear in Japan report offers a comprehensive guide to the size and shape of the market ... buy this report? Get a detailed picture of the Men's Underwear, Nightwear and Swimwear market; Pinpoint growth sectors and identify factors ...
July 2011
34 pages
Men's Underwear, Nightwear and Swimwear in South Korea
US$ 900.00
... 20s and 30s – are becoming more conscious and choosing their underwear to complement their outerwear. For example, male consumers who are into ... under these skinny jeans. This... Euromonitor International's Men's Underwear, Nightwear and Swimwear in South Korea report offers a comprehensive guide to the size ...
July 2011
19 pages
Men's Underwear, Nightwear and Swimwear in the Netherlands
US$ 900.00
... the average for the review period. Euromonitor International's Men's Underwear, Nightwear and Swimwear in Netherlands report offers a comprehensive guide to the size ... buy this report? Get a detailed picture of the Men's Underwear, Nightwear and Swimwear market; Pinpoint growth sectors and identify factors ...
July 2011
23 pages
Men's Jeans in Canada
US$ 990.00
... in Canada remained cautious, and focus remained on bargains and promotions, which held value growth in check. Overall, in 2010, retail sales of jeans reached C$2.3 billion. Euromonitor International's Men's Jeans in Canada report offers a comprehensive guide to the size and ...
July 2011
28 pages
Men's Underwear, Nightwear and Swimwear in Canada
US$ 900.00
... in 2010. At the same time, consumers,... Euromonitor International's Men's Underwear, Nightwear and Swimwear in Canada report offers a comprehensive guide to the size ... Baby and Toddler Wear, Belts, Boys' Clothing, Girls' Clothing, Gloves, Hats/Caps, Men's Jeans, Men's Nightwear, Men's Outerwear (Excl Jeans), ...
July 2011
25 pages
Men's Jeans in France
US$ 990.00
Sales of men’s jeans suffered during the economic downturn, with current value sales declining by 4% in 2008 and 2% in 2009. Men’s jeans tend to be purchased in classic styles ... in sales of jeans. Current value sales consequently grew by 1% in the year, as volume decline softened. Jeans also benefited from the... Euromonitor International's Men's Jeans in France report ...
June 2011
30 pages
Men's Underwear, Nightwear and Swimwear in France
US$ 900.00
... from a growing interest in fashion towards the end of the review period. Men increasingly favoured products offering strong colours and design, with ... and mothers, the main focus... Euromonitor International's Men's Underwear, Nightwear and Swimwear in France report offers a comprehensive guide to the size ...
June 2011
25 pages
Men's Jeans in Malaysia
US$ 990.00
... in willingness to spend. Jeans remained one the most preferred clothing items for men in Malaysia. Jeans manufacturers such as Levi’s and also Zara Men began undertaking high levels of marketing and promotional activities in a bid to encourage consumers to purchase jeans once again. Euromonitor International's Men's Jeans in Malaysia report ...
June 2011
20 pages
Men's Jeans in Singapore
US$ 990.00
... saw improved consumer spending. Hence, men’s jeans registered 4% value growth to reach S$25 million in 2010. Euromonitor International's Men's Jeans in Singapore report offers a comprehensive guide to the ... books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and ...
June 2011
23 pages
Men's Underwear, Nightwear and Swimwear in Malaysia
US$ 900.00
... , in order to reach a larger target audience. Euromonitor International's Men's Underwear, Nightwear and Swimwear in Malaysia report offers a comprehensive guide to the size ... and Toddler Wear, Belts, Boys' Clothing, Girls' Clothing, Gloves, Hats/Caps, Men's Jeans, Men's Nightwear, Men's Outerwear (Excl Jeans ...
June 2011
17 pages
Men's Underwear, Nightwear and Swimwear in Singapore
US$ 900.00
... to register S$62 million in sales for 2010. Euromonitor International's Men's Underwear, Nightwear and Swimwear in Singapore report offers a comprehensive guide to the size ... and Toddler Wear, Belts, Boys' Clothing, Girls' Clothing, Gloves, Hats/Caps, Men's Jeans, Men's Nightwear, Men's Outerwear (Excl Jeans ...
June 2011
17 pages
Men's Jeans in China
US$ 990.00
... demand for traditional men’s jeans has gradually declined, as younger consumers are in pursuit of new styles in fashion. Euromonitor International's Men's Jeans in China report offers a comprehensive ... data. Why buy this report? Get a detailed picture of the Men's Jeans market; Pinpoint growth sectors and identify factors driving change ...
June 2011
29 pages
Men's Underwear, Nightwear and Swimwear in China
US$ 900.00
... more specialised markets to meet various needs. Euromonitor International's Men's Underwear, Nightwear and Swimwear in China report offers a comprehensive guide to the size ... and Toddler Wear, Belts, Boys' Clothing, Girls' Clothing, Gloves, Hats/Caps, Men's Jeans, Men's Nightwear, Men's Outerwear (Excl Jeans ...
June 2011
20 pages
Men's Jeans in Portugal
US$ 990.00
... in the Portuguese economy, which was reflected in the positive performance of men’s jeans. Men are becoming increasingly fashion-conscious, and more aware of the ... important, and as a result new formats are emerging. Euromonitor International's Men's Jeans in Portugal report offers a comprehensive guide to the size and shape of the ...
May 2011
26 pages
Men's Underwear, Nightwear and Swimwear in Portugal
US$ 900.00
... this group offers greater profit potential. Euromonitor International's Men's Underwear, Nightwear and Swimwear in Portugal report offers a comprehensive guide to the size ... and Toddler Wear, Belts, Boys' Clothing, Girls' Clothing, Gloves, Hats/Caps, Men's Jeans, Men's Nightwear, Men's Outerwear (Excl Jeans), ...
May 2011
29 pages
