World OTT video services markets: Revenues and usages, 2018 - 2026
![](/report_cover/3695/world-ott-video-services-markets-revenues-n-usages-2018-2026_en.gif)
This observatory covers the OTT video market according to multiple inputs, players and markets:
Revenues of services per country
- Access to OTT video services (subscriptions and subscribers to paid offers, by country and service), active monthly users of ad-supported offers (by service).
- Service revenues are derived from subscription & transactional services (rental and purchase) and advertising revenues (Internet video advertising and in-stream video advertising).
- Performance indicators are also documented, including the level of stacking of subscription services and average revenue per subscriber (by country)
- The rankings by player show the positioning of the world leaders in terms of subscriptions and turnover.
- 29 countries are covered, 4 major geographical areas (Asia-Pacific, Latin America, North America, Europe, Africa-Middle East) as well as the sub-regions of Europe (Western/Central and Eastern/Scandinavia) and Middle East & Africa (Middle East & North Africa and Sub-Saharan Africa) are consolidated
- Aggregated data for 7 countries (Germany, Spain, France, Italy, UK, USA, China)
- The market data cover the period 2018-2021, with forecasts to 2026.
Revenues of services per country
- Video ads revenues
- In-stream video ads revenues
- SVOD revenues
- TVOD revenues
- SVOD ARPU
- SVOD subscriptions
- SVOD subscribers
- SVOD Stacking
- SVOD%BBHH
- SVOD%HH
- A-BVOD MAU per player
- Top players SVOD subscribers
- Top players revenues
- France
- Germany
- Italy
- Spain
- United Kingdom
- USA
- China