Telco Service Innovation Project: KKBOX Case Study
Introduction
KKBOX is the largest music subscription service in the greater China region and owns the largest Chinese song database in the world.
Features and benefits
Describes the benefits to telco partners arising from KKBOX.
Your key questions answered
KKBOX is the largest music subscription service in the greater China region and owns the largest Chinese song database in the world.
Features and benefits
- Provides a service description of the KKBOX service, along with an analysis of its revenue model and partnership strategy with local telcos.
- Describes the consumer value-added service that has attracted Chinese-language users to the service in Taiwan.
Describes the benefits to telco partners arising from KKBOX.
Your key questions answered
- What services does KKBOX offer in the Taiwan market?
- Which partnerships with telcos and content providers have been essential to KKBOX's success?
OVERVIEW
Introduction
Key reasons to read this report
APPENDIX
Author
Ovum Consulting
Disclaimer
Introduction
Key reasons to read this report
APPENDIX
Author
Ovum Consulting
Disclaimer
