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Pitney Bowes Business Insight - MapInfo Stratus Technology Audit

December 2010 | 13 pages | ID: P1FC8E1FB2DEN
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Introduction

Location information is a common element in business information but is underutilized due to the difficulty of accessing it with mainstream business applications and combining it with business data. MapInfo Stratus is a web-based mapping application that combines location and corporate data and publishes it via a mapping portal or embedded into business applications.

Features and benefits
  • Find out how mapping visualizations can add a different dimension to corporate data that can improve decision making.
  • Gain insight into how to make location information widely accessible to improve communications internally, and with partners, customers and citizens.
Highlights

80% of corporate data contains some location information, which for the most part is underused. By adding tools to extract, combine and visualize it, organizations can extract greater value from existing information assets.

Your key questions answered
  • How can valuable location information be distributed and used without incurring additional infrastructure and training costs?
  • How can I fulfill public sector mandates to for information transparency and availability?

SUMMARY

Catalyst
Key findings
Ovum view
Recommendations

FUNCTIONALITY

Solution overview
Solution analysis
Functional scope
Operation
Accessibility and usability
Administration
Architecture

PRODUCT STRATEGY

Market opportunity
Go to market strategy

IMPLEMENTATION

Deployment examples

APPENDIX

Further reading
Methodology
Author
Ovum Consulting
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