PCCW

March 2010 | 15 pages | ID: P8D5BDBE696EN
Ovum

Abstracts

PCCW maintains a dominant position in the Hong Kong fixed-line market. As competition intensifies in Hong Kong’s key markets, PCCW is gearing up to the fight with its unique quad-play offering and new multimedia product, while building a strong mobile subscriber base. This report analyses PCCW’s market situation, performance and strategies.

Contents

Executive summary
In a nutshell
Ovum view
SWOT analysis
Strengths
Weaknesses
Opportunities
Threats
Competitive environment
Fixed-line market
Broadband market
TV market
Mobile market
Structure
Corporate structure
Privatisation
Strategy analysis
Strategy objectives
Product strategies of PCCW
Strategies for international business, other business and partnerships
Strategy execution
Quad-play services: key differentiator
Steady fixed-line market share
IPTV: increasing market competition
Broadband: continuous growth
Mobile: growing business but price war looms
International business and other business: growing step by step
Future outlook
Financial analysis
Group analysis
Segment analysis

List Of Tables

LIST OF TABLES

Table 1: PCCW key financial indicators
Table 2: PCCW service analysis

List Of Figures

LIST OF FIGURES

Figure 1: Subscriber numbers of PCCW and its major competitors, 1H09
Figure 2: Corporate structure of PCCW following reorganisation
Figure 3: Fixed lines and market share of PCCW
Figure 4: Paying subscriber base and monthly ARPU of now-TV
Figure 5: Broadband connections and retail market share of PCCW