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MTN

November 2010 | 15 pages | ID: MAC486CD584EN
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MTN continues to be one of the largest and fastest growing operators in the Middle East and Africa (MEA). Going forward, converged offerings and mobile data services will be the company’s key growth drivers, while market maturity and competition will be its key challenges.
Executive summary
In a nutshell
Ovum view
SWOT analysis
Strengths
Weaknesses
Opportunities
Threats
External conditions
Competitive environment
Strategy analysis
Strategic objectives
M&A success has been elusive
Voice marketing strategy: MTN Zone
Mobile banking services
Data and content services
Innovative VASs
Increasing focus on 3G-based services
Focus on convergence
Acquiring ISPs
Developing international data capabilities
Upgrading existing networks and deploying WiMAX
Increased focus on group synergies
Operational analysis
Future outlook
Company information
Organizational structure
Financial summary
Group analysis
Segment analysis
Appendix
Research methodology

LIST OF TABLES

Table 1: MTN's competitors in MEA
Table 2: MTN key performance indicators
Table 3: MTN key financial indicators
Table 4: MTN segment revenue analysis

LIST OF FIGURES

Figure 1: MTN’s organizational structure


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