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Mobile TeleSystems (MTS)

November 2010 | 18 pages | ID: M8318B55A4FEN
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Mobile TeleSystems (MTS) is the largest mobile operator in the Commonwealth of Independent States (CIS). It continues to face challenging market conditions such as high penetration and increasing competition, and is focusing on mobile data services and integrated bundled offerings to drive growth.
Executive summary
In a nutshell
Ovum view
SWOT analysis
Strengths
Weaknesses
Opportunities
Threats
External environment
Competitive environment
Strategy analysis
Strategic objectives
Focus on attracting prepaid customers in Russia
Driving ARPU growth through VASs
Launching new 2G/2.5G-based data services
Exploit the opportunity offered by 3G-enabled services
Acquisitions to enter broadband and multi-play markets
Expanding geographic footprint to India
Expanding retail network to improve customer service
Operational analysis
Future outlook
Company information
Organizational structure
Financial summary
Segment analysis
Appendix
Methodology

LIST OF TABLES

Table 1: MTS's key competitors
Table 2: MTS operational analysis
Table 3: MTS key financial indicators
Table 4: MTS segment analysis

LIST OF FIGURES

Figure 1: MTS's operational structure


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