Managed Network Services in India: An Analysis

Date: December 23, 2010
Pages: 17
US$ 1,495.00
Publisher: Ovum
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)

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Managed Network Services in India: An Analysis
In an economic environment still recovering from global recession, the Indian managed services market has continued to evolve and mature. Companies have cut back their communications budgets, thereby postponing new investments and upgrades, but they have also become more aware of the importance of focusing on core competencies. Faced with managing high levels of traffic and complex network operations on a reduced budget, companies are turning to managed service providers not only to stay focused on core strategies but to help reduce manpower.

Executive Summary
In a nutshell
Ovum view
Global recession has brought new opportunities
IT/BPO, banking, and government are the key target markets
SME segment is driving the take-up of opex-based billing models
Managed WAN is the most popular managed service across market segments
Unified communications has yet to realize its full potential
Government limits on encryption is a significant inhibitor
Partnering with vendors is seen as key to future growth in SME segment
Recommendations for Service Providers
Move from ‘network monitoring’ to ‘application performance management’
Customize selectively – mostly for large enterprise play
Develop shared models to increase medium-term uptake of telepresence services
Service Provider Strategies
Key players in the Indian MNS market
Service differentiation
The service flow
Marketing strategies
Cost savings remain the key marketing message
Targeting multiple entities within an organization
Partnerships as a tool to reach SME segment
Market Trends
Ethernet driving the adoption of next-generation WAN
Total cost of ownership is the top evaluation criterion
Small but growing adoption of managed LAN services
Market Drivers and Inhibitors
Globalization and economic slowdown boosting demand
Increased complexity and availability of skills
SMART play puts new services in business value chain
Low encryption limits as an inhibitor
Internal support departments still provide competition
Control issues remain but are less relevant today
Vertical opportunities still remain
Future Outlook
Driving home early-mover advantage
Further reading


Table 1: Key managed network service providers in India


Figure 1: Typical service flow for managed network providers
Figure 2: India Enterprise Ethernet revenue forecasts (2008–15)
Figure 3: Evolution for enterprise services in India
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