IP Juggernaut About to Hit Prepaid
Prepaid has increased in importance since the start of recession, with many consumers switching from post-paid to prepaid services. Mobile network operators (MNOs) have responded to this shift by offering content-based IP services to their prepaid users in the hope of retaining these customers and driving ARPU growth. However, this is not the only dynamic impacting the prepaid market and MNOs will need to assess their next-generation charging strategies, particularly in relation to prepaid.
EXECUTIVE SUMMARY
In a Nutshell
Prepaid is the core market for MNOs
Prepaid is the core market for MNOs
New services are redefining the domain of prepaid charging
Prepaid charging faces tough challenges to accommodate both voice and IP
Time to market and price drive MNO decisions
Charging systems are becoming increasingly difficult to manage
Revenue assurance will dominate BSS offerings for prepaid
IP-based services will be all pervasive
In a Nutshell
Prepaid is the core market for MNOs
Prepaid is the core market for MNOs
New services are redefining the domain of prepaid charging
Prepaid charging faces tough challenges to accommodate both voice and IP
Time to market and price drive MNO decisions
Charging systems are becoming increasingly difficult to manage
Revenue assurance will dominate BSS offerings for prepaid
IP-based services will be all pervasive