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Intelledox Intelligent Content Creation

January 2011 | 21 pages | ID: I29BC733CFBEN
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Introduction

Although most organizations with large volumes of unstructured content now have enterprise content management (ECM) platforms in place, these systems alone do not adequately manage the process of creating structured documents. They also do not address the problem of so-called “document chaos” caused by insufficient management of the document creation process.

Features and benefits
  • Discover how business issues are driving the adoption of content creation solutions.
  • Document generation solutions manage bulk and ad hoc communications. Find out how Intelledox can improve document completion times.
Highlights

Often the critical missing ingredient from the document lifecycle management system is a document creation facility for mass communications and ad hoc personalized documents. This is a specialist capability that is best left to specialized document generation vendors such as Intelledox.

Your key questions answered
  • Why should I consider implementing a document creation solution?
  • What benefits will be provided benefits in terms of increased productivity and efficiency as well as ensuring that content is compliant?
SUMMARY

Catalyst
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Key messages

BUSINESS ISSUES ARE DRIVING THE ADOPTION OF CONTENT CREATION SOLUTIONS

Decentralized control of the document-management process results in document chaos
Organizations that do not control their content risk are exposing their brand and themselves to non-compliance
Keying data into multiple systems can result in errors
User-created templates do not meet corporate branding standards
Misalignment of content with business objectives means missed marketing opportunities
The cost of content creation can reduce profit margins

CURRENT TRENDS IN CONTENT MANAGEMENT DO NOT ADDRESS CONTENT GENERATION

ECM is an effective mechanism for managing individual pieces of content
Transactional content management enables content-centric processes
ECM offers capabilities that support the lifecycle of one-off pieces of content

DOCUMENT GENERATION SOLUTIONS MANAGE BULK AND AD HOC COMMUNICATIONS

Document generation tools enable business users to design and create mass communications
Document creation solutions must provide integration capabilities

INTELLEDOX INTELLIGENT DOCUMENT CREATION PROVIDES A CONTENT GENERATION SOLUTION

Business rules help speed up document creation
Personalized content is an important element of document creation
Separating templates from content and business rules promotes reuse
Web forms allow organizations to gather customer information online

INTELLEDOX CAN IMPROVE DOCUMENT COMPLETION TIMES

AXA Australia needed to manage potential changes to regulations
CASA required document assembly to support growing business requirements
Sydney Water needed to tailor its publications

RECOMMENDATIONS

Recommendations for enterprises

APPENDIX

Further reading
Methodology
Author
Ovum Consulting
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