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Global Telco Innovation Stars 2018: Bringing in a new era of telecoms services and revenue

October 2018 | 147 pages | ID: GBF547B2962EN
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The telecoms industry is under a fair bit of pressure to grow revenue and remain competitive for communications services. In an era such as this there is a strong need for telcos to push themselves to innovate, to not only challenge each other in the market but also to challenge themselves and evolve the market towards more sophisticated digital services. The report identifies telcos who have managed to innovate in various areas. The report provides insights on telcos that have done well to innovate in infrastructure or network, their customer care function, the manner in which they deal with enterprises or their customer focussed services or pricing and bundling. In each of these cases, the telco has set themselves apart from the crowd. The report therefore also looks at the global telco revenues, from 2014 and forecasts total revenues till 2020. The report also splits telco revenues by data and voice revenues, and quantifies the manner in which data has overtaken voice revenues. This further heightens the need for telcos to innovate in their services. The report throws light on various interesting areas of telco services, across AI, connected car, smart cities, mobile finance and even telco driven media services. The final component of the report has a heavy focus on case studies, looking at over 30 telco case studies from around the world and assesses not only the service profiled, but the overall capabilities for innovation of the telco. Finally, the report provides insightful recommendations and an overall assessment of the opporunties that exist for telcos to innovate in the telecoms industry.

Some of the leading companies mentioned in the report includes Vodafone, Bharti Airtel, Verizon, China Mobile, MTN, Deutsche Telekom, Singtel and AT&T.

KEY FEATURES:

Pillars of Innovation- Outlines the main pillars which drive innovation along with this, the report also highlights telcos that have been first movers in certain fields, either through their own services or partnering.

Opportunity Areas – Analysis of the key growth areas on a regional level, the report also looks at a vertical based analysis where telcos can innovate, whether its in customer care, AI or the IoT space.

33 Telco Case Studies - An in depth look at 33 key players in the market across the world, with a well represented balance in each region.

The New Age Consumer – An understanding of how the consumer has evolved, which services are being used by a digital native and how a telco must go about innovating in order to keep pace with this new age consumer.

In depth country coverage - Analyzes the innovation strategies followed by players at a country level, allowing for the reader to compare this easily across markets.

Revenue Forecasts – Forecasts total telco revenue from 2014 right till 2022 at a global level along with a split for total revenue by data and voice revenues, also at a global level.

Telco Innovation Scores - Quantifies the level of innovation for key telcos across the world, not only in the highlighted service area but at a macro level.
INTRODUCTION

Telco Revenues
Pressure on Revenues
Working in declining revenues
Changes made by telcos
Growth of Services

INNOVATIVE TELCOS

Why telcos innovate?
Need for differentiation
Pillars of Innovation
Market Movers
Cycles of Innovation

THE NEW AGE CONSUMER

Introduction
Services Used
Digital Transformation
Key Touch Points

TELCO SERVICES INNOVATORS BY CATEGORY

Telcos innovate to avoid disruptions
Media
Communications
Devices
Financial Services
Payments
AI
Pricing/Bundling
Customer Care
Customer Care
Enterprise

PLACEMENT OF TOP TELCOS

Opportunity markets
Ranks of the top telcos

REGIONAL CASE STUDIES

South America
  Vivo Brazil: Digital consumer focus
  TIM: Apps the way forward
  Bitel: Home grown OTT Daleplay
  Digicel: Evolve and innovate
  Asia-Pacific
  Globe Telecom: Innovation through data
  Reliance Jio: Innovative pricing
  China Mobile: Innovating towards data
  SK Telecom: Future ready services
  Digi Malaysia: Digitally First
  KDDI: Bridge Offline and Online
  Singtel: HOOQing onto Digital
  Bharti Airtel: Content Innovation
  KT: Healthcare Innovation
  Telenor: Value Add Innovation
Africa
  Vodafone: The M-Pesa Innovation
  Orange Egypt: Disrupting with 4G
  MTN Ghana: All round Innovator
  Econet: Smart Telco
  MTN Uganda: VAS Partnerships
  Vodacom: IoT as the way forward
  MTN Nigeria: Service level innovation
  Middle East
  Du: Digital Transformation in the offing
  Etisalat: Connected Car
  Zain: Digital Frontier
  STC: Innovation through branding
  Ooredoo Kuwait: Smart City
Europe
  Deutsche Telekom: Next Generation Services
  MegoFon: Partnering for Innovation
  VEON: Digitization to win the market
  Orange: Going where no telco has gone
  North America
  Verizon: Competing in a advanced market
  AT&T: New Age Digital
T-Mobile: Digit-ally first

RECOMMENDATIONS

LIST OFCHARTS

Chart 1: Global Telco Revenues
Chart 2: Estimated Growth in Telco Revenues
Chart 3: Voice Vs Data Revenues
Chart 4: Growth in Data vs Voice Telco Revenues
Chart 5: Dynamos for Innovation
Chart 6: Pillars of Innovation
Chart 7: Cycles of Innovation
Chart 8: Digital Consumer
Chart 9: Services Used
Chart 10: Telco domains affected by digital transformation
Chart 11: Touch Points for telco Innovation
Chart 12: Device Based Innovations
Chart 13: Growth areas of New Age Financial Services
Chart 14: Step change that occurred in payments
Chart 15: Innovating Markets
Chart 17: Vivo Brazil’s Digital Focus
Chart 18: TIM App Based Strategy
Chart 19: Bitel Moving towards digital
Chart 20: Digicel Innovation Evolution
Chart 21: Globe puts data first
Chart 22: Jio disrupts via pricing
Chart 23: China Mobile wins at Innovation
Chart 24: SKT is future proof
Chart 25: Digi service led Innovation
Chart 26: KDDI’s Bundled Win
Chart 27: Singtel’s Digital Lifestyle Focus
Chart 28: Airtel & Digital Content
Chart 29: KT thinks differently
Chart 30: Telenor’s Simple Innovation
Chart 31: Vodafone Payments led Innovation
Chart 32: Orange leads via Network
Chart 33: MTN leads in all fronts
Chart 34: Econet’s Smart Plan
Chart 35: MTN and Partners
Chart 36: Vodacom wins with IoT
Chart 37: MTN leads via Services
Chart 38: Du’s Digital Transformation
Chart 39: Etisalat goes Smart
Chart 40: Zain pushes for digital
Chart 41: STC does branding well
Chart 42: Ooredoo & Smart Cities
Chart 43: DT strong digital offerings
Chart 44: MegaFon slowly gains
Chart 45: VEON’s platform approach
Chart 46: Orange takes calculated risks
Chart 47: Verizon focusses on infra & digital
Chart 49: AT&T Key Innovator
Chart 50: T-Mobile Digit-ally wins

LIST OF TABLES

Table 1: Innovative Telcos at a Glance
Table 2: Market Movers
Table 3: Vivo Brazil: Digital consumer focus
Table 4: TIM: Apps the way forward
Table 5: Bitel: Home grown OTT Daleplay
Table 6: Digicel: Evolve and innovate
Table 7: Globe Telecom: Innovation through data
Table 8: Reliance Jio: Innovative pricing
Table 9: China Mobile: Innovating towards data
Table 10: SK Telecom: Future ready services
Table 11: Digi Malaysia: Digitally First
Table 12: KDDI: Bridge Offline and Online
Table 13: Singtel: HOOQing onto Digital
Table 14: Bharti Airtel: Content Innovation
Table 15: KT: Healthcare Innovation
Table 16: Telenor: Value Add Innovation
Table 17: Vodafone: The M-Pesa Innovation
Table 18: Orange Egypt: Disrupting with 4G
Table 19: MTN Ghana: All round Innovator
Table 20: Econet: Smart Telco
Table 21: MTN Uganda: VAS Partnerships
Table 22: Vodacom: IoT as the way forward
Table 23: MTN Nigeria: Service level innovation
Table 24: Du: Digital Transformation in the offing
Table 25: Etisalat: Connected Car
Table 26: Zain: Digital Frontier
Table 27: STC: Innovation through branding
Table 28: Ooredoo Kuwait: Smart City
Table 29: Deutsche Telekom: Next Generation Services
Table 30: MegoFon: Partnering for Innovation
Table 31: VEON: Digitization to win the market
Table 32: Orange: Going where no telco has gone
Table 33: Verizon: Competing in a advanced market
Table 34: AT&T: New Age Digital
Table 35: T-Mobile: Digit-ally first

PLAYERS MENTIONED IN THE REPORT

AT&T
Amazon
Amazon Prime
AsiaSoft
Be-Me
Bharti Airtel
Bitel
China Mobile
China Mobile Jego
Claro
Deezer
Deezer
Deustche Telekom
Digi
Digicel Jamaica
DirecTV
Econet
Etisalat UAE
Facebook
Facebook Messenger
Globe Telecom
Go90
Google
HBO
HOOQ
iMessage
Immmr
Indosat
Instagram
Jawwy
KDDI
KT
MegaFon
Millicom
MTN Ghana
MTN Nigeria
MTN Uganda
Netflix
Nissan
NTT Docomo
Ooredoo Kuwait
Orange
Orange Egypt
PayPal
Qivikon
Reliance Jio
Rogers
Singtel
SK Telecom
SnapChat
Spotify
Square
STC Saudi Arabia
Telefonica
Telekom Indonesia
Telenor
Telia Sonera
Tencent
TIM
T-Mobile
Twitter
Uber
VEON
Verizon
Viettel
Vimpelcom
Vodacom
Vodafone
Vodafone Kenya
WeChat
WhatsApp
Wynk
YouTube
Zain Bahrain


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