AT&T Business Solutions: enterprise strategy review

July 2010 | 19 pages | ID: AC518F8971BEN
Ovum

Abstracts

During 2009–10, AT&T has continued to increase its global capabilities in its major regions of operation with network services, advanced services, and support to address MNC requirements. There has been some realignment in its customer-facing organization for MNCs outside the US, but the focus remains on its key US-based MNCs and tier-1 global MNCs in the rest of the world.

Contents

Executive summary
In a nutshell
Ovum view
Key messages
Market position
Strategic objectives
Business focus
Key changes in the global organization
AT&T mobilizes everything
Financial highlights
Products and services
Global network
Global service portfolio
“One AT&T” program
Converged services
Unified communication & collaboration – AT&T Connect
Unified communication & collaboration – telepresence
AT&T in the cloud
Global data centers
Mobility
Global Mobility Management
Enterprise mobility group
M2M program
Pace of transformation
Commercial performance
Customer service strategy
PMI-certified program managers
VizGems – infrastructure network management operations support system
Alliances
AT&T’s Cisco supplier relationship
AT&T–IBM joint marketing offer
Global network partners
Contracts: significant customer wins
Strategic evaluation
Where is AT&T heading?

List Of Tables

LIST OF TABLES

Table 1: AT&T macro MNC trends

List Of Figures

LIST OF FIGURES

Figure 1: AT&T’s evolution of service strategy
Figure 2: AT&T strategic business service revenue
Figure 3: AT&T cloud services overview
Figure 4: AT&T global mobile management overview