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Media in Russia

December 2019 | 51 pages | ID: MD2D3E751C6EN
MarketLine

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Media in Russia

SUMMARY

Media in Russia industry profile provides top-line qualitative and quantitative summary information including: market size (value 2014-18, and forecast to 2023). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

KEY HIGHLIGHTS
  • The media industry consists of the advertising, broadcasting & cable TV, publishing, and movies & entertainment markets.
  • The Russian media industry had total revenues of $12.0bn in 2018, representing a compound annual growth rate (CAGR) of 6% between 2014 and 2018.
  • The advertising segment was the industry's most lucrative in 2018, with total revenues of $7.4bn, equivalent to 61.8% of the industry's overall value.
  • The economy has recovered slightly, although sanctions are scheduled to continue until September 2020. Good prospects in the media industry prior to sanctions, with media usage increasing by 37% between 2012 and 2015, have allowed it to recover quickly.
SCOPE
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the media market in Russia
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the media market in Russia
  • Leading company profiles reveal details of key media market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Russia media market with five year forecasts
REASONS TO BUY
  • What was the size of the Russia media market by value in 2018?
  • What will be the size of the Russia media market in 2023?
  • What factors are affecting the strength of competition in the Russia media market?
  • How has the market performed over the last five years?
  • What are the main segments that make up Russia's media market?
1 EXECUTIVE SUMMARY

1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive Landscape

2 MARKET OVERVIEW

2.1. Market definition
2.2. Market analysis

3 MARKET DATA

3.1. Market value

4 MARKET SEGMENTATION

4.1. Category segmentation
4.2. Geography segmentation

5 MARKET OUTLOOK

5.1. Market value forecast

6 FIVE FORCES ANALYSIS

6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry

7 COMPETITIVE LANDSCAPE

7.1. Who are the leading players?
7.2. How is technology being used in the leading players’ strategies?
7.3. Which companies offer substitutes to the main industry?

8 COMPANY PROFILES

8.1. Dentsu, Inc.
8.2. The Walt Disney Company
8.3. Gazprombank
8.4. Sony Corporation of America
8.5. The Interpublic Group of Companies, Inc.

9 MACROECONOMIC INDICATORS

9.1. Country data

10 APPENDIX

10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine

LIST OF TABLES

Table 1: Russia media industry value: $ billion, 2014-18
Table 2: Russia media industry category segmentation: $ billion, 2018
Table 3: Russia media industry geography segmentation: $ billion, 2018
Table 4: Russia media industry value forecast: $ billion, 2018-23
Table 5: Dentsu, Inc.: key facts
Table 6: Dentsu, Inc.: Annual Financial Ratios
Table 7: Dentsu, Inc.: Key Employees
Table 8: Dentsu, Inc.: Key Employees Continued
Table 9: The Walt Disney Company: key facts
Table 10: The Walt Disney Company: Annual Financial Ratios
Table 11: The Walt Disney Company: Key Employees
Table 12: The Walt Disney Company: Key Employees Continued
Table 13: Gazprombank: key facts
Table 14: Gazprombank: Key Employees
Table 15: Gazprombank: Key Employees Continued
Table 16: Sony Corporation of America: key facts
Table 17: Sony Corporation of America: Key Employees
Table 18: The Interpublic Group of Companies, Inc.: key facts
Table 19: The Interpublic Group of Companies, Inc.: Annual Financial Ratios
Table 20: The Interpublic Group of Companies, Inc.: Key Employees
Table 21: The Interpublic Group of Companies, Inc.: Key Employees Continued
Table 22: The Interpublic Group of Companies, Inc.: Key Employees Continued
Table 23: The Interpublic Group of Companies, Inc.: Key Employees Continued
Table 24: Russia size of population (million), 2014-18
Table 25: Russia gdp (constant 2005 prices, $ billion), 2014-18
Table 26: Russia gdp (current prices, $ billion), 2014-18
Table 27: Russia inflation, 2014-18
Table 28: Russia consumer price index (absolute), 2014-18
Table 29: Russia exchange rate, 2014-18

LIST OF FIGURES

Figure 1: Russia media industry value: $ billion, 2014-18
Figure 2: Russia media industry category segmentation: % share, by value, 2018
Figure 3: Russia media industry geography segmentation: % share, by value, 2018
Figure 4: Russia media industry value forecast: $ billion, 2018-23
Figure 5: Forces driving competition in the media industry in Russia, 2018
Figure 6: Drivers of buyer power in the media industry in Russia, 2018
Figure 7: Drivers of supplier power in the media industry in Russia, 2018
Figure 8: Factors influencing the likelihood of new entrants in the media industry in Russia, 2018
Figure 9: Factors influencing the threat of substitutes in the media industry in Russia, 2018
Figure 10: Drivers of degree of rivalry in the media industry in Russia, 2018

COMPANIES MENTIONED

Dentsu, Inc.
The Walt Disney Company
Gazprombank
Sony Corporation of America
The Interpublic Group of Companies, Inc.


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